MKT 571 Week 4 Quiz Assignment

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MKT 571 Week 4 Quiz Assignment

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• 1. Which marketing system is another channel
  development in which two or more companies put
  together resources to exploit an emerging market
  opportunity?
• Strategic marketing system
• Vertical marketing system
• Horizontal marketing system
• Conventional marketing system
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• 2. What is the practice that allows companies to
  maximize their market share by believing a higher
  sales volume will lead to lower unit costs and
  higher long-run profit while assuming the market
  price is sensitive?
• Market-penetration pricing
• Sensitive pricing
• Target pricing
• Market skimming
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• Find the quiz answers here MKT 571 Week 4 Quiz
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• 3. Which strategy is appropriate when there is
  low brand loyalty in a category and brand choice
  is made in the store?
• Side pull strategy
• Push strategy
• Pull strategy
• Downward strategy

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• 4. What type of deal takes place when the seller
  receives some percentage of the payment in cash
  and the rest in products?
• Barter
• Offset
• Free trade
• Compensation deal
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• 5. What takes place when dealers purchase some or
  all of a product line?
• Part-line forcing
• Half-line forcing
• Forcing by brand
• Full-line forcing
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• Download Complete Answers MKT 571 Complete Quiz
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• 6. Which strategy uses the manufacturers
  advertising, promotion, and other forms of
  communication to persuade consumers?
• Pull strategy
• Downward strategy
• Upward strategy
• Push strategy

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• 7. What type of distribution places the goods or
  services in as many outlets as possible?
• Selective distribution
• Exclusive distribution
• Marketing distribution
• Intensive distribution
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• 8. When the number of intermediaries are severely
  limited, this means an
• strategic distribution
• marketing distribution
• inclusive distribution
• exclusive distribution
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• Quiz Answers just a click away MKT 571 Week 1
  Quiz
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• 9. When companies estimate the demand and costs
  associated with alternative prices, they will
  choose the price that produces
• break-even current profit
• negative current profit
• maximum current profit
• lowest current profit

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• 10. What type of marketing channel consists of an
  independent producer, wholesaler(s), and
  retailer(s)?
• Rectangular marketing system
• Conventional marketing system
• Horizontal marketing system
• Vertical marketing system
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• 11. What form describes a buyer and seller
  directly exchanging goods with no money and no
  third party involved?
• Sale
• Offset
• Auction
• Barter
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• Complete Answers here MKT 571 Week 3 Quiz
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• 12. What mode of entry is it when local and
  foreign investors share ownership and control?
• Direct investment
• Sole proprietor
• Foreign investment
• Joint venture

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• 13. When a seller agrees to accept partial
  payment of products manufactured with the
  supplied equipment it is called
• buyback arrangement
• free trade agreements
• price adaptation
• trade agreements
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• 14. What is a simple way to engage in
  international marketing?
• Cultural attainment
• Licensing
• Travel abroad
• Communications
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• Complete paper here MKT 571 Week 2 Quiz
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• 15. What type of marketing system includes the
  producer, wholesaler(s), and retailer(s) acting
  as a unified system?
• Triangular marketing system
• Horizontal marketing system
• Rectangular marketing system
• Vertical marketing system

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• 16. Which companies have launched a website
  without any previous existence as a firm?
• Brick-and-click
• Employee-centered companies
• Customer-centered companies
• Pure-click companies
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• 17. Which agreements are not necessarily illegal,
  but they do violate U. S. law if they tend to
  lessen competition substantially?
• Tying agreements
• Marketing agreements
• Promising agreements
• Loosening agreements
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• Click here and download MKT 571 Week 5 Quiz
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• 18. Companies are pursuing which objective when
  they start with prices high and slowly drop them
  over time?
• Market tactics
• Market pricing
• Focusing on market share
• Market skimming

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• 19. Which type of distribution relies on some
  intermediaries willing to carry a particular
  product?
• Planned distribution
• Marketing distribution
• Strategic distribution
• Selective distribution
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• 20. What type of system does a firm employ to
  decide about the most critical decisions
  management faces?
• Pulling system
• Marketing channel system
• Pushing system
• Advertising strategic system
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• Want help? Click to download MKT 571 Week 6 Quiz
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• 21. What is an ultimate form of foreign
  involvement?
• Direct ownership
• Direct investment
• Foreign trade
• Foreign investment

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topics in the class are as follows       MKT 571
Week 1 Quiz MKT 571 Week 2 Quiz MKT 571 Week 3
Quiz MKT 571 Week 5 Quiz MKT 571 Week 6 Quiz MKT
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