PROMENA

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PROMENA
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About Promena

• Goal
• The goal of Promena is to create a competitive
  advantage for its customers by enforcing their
  purchasing operations efficiently and actively.
  Target is to move purchasing processes to online
  systems in minimum time and with minimum costs by
  offering internet based software platform and
  services together
• Services
• E-purchasing Handle all purchasing processes in
  electronic environment.E-bidding By creating
  online competitive environment, maintain best
  price and conditions that market offers.

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Business Model and Business Type

• Promena is an e-procurement B2B web site.

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Business Schematics
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Value Proposition

• Attain the best market prices for all purchases
• Create an open, clear and competitive market
  place for suppliers to see the real-time
  comparison charts and to respond and revise their
  bids over and over again within a short
  time-frame.
• Save resources by freeing up time of Purchasing
  Managers and staff and cutting timeframes to
  reach an agreement
• No Initial Investments Required
• A customized system for customers

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Revenue Model

• Sales Revenue Model
• Market Opportunity
• Services are not industry- or size-specific. They
  serve clients from various industry sectors.

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Competitive Environment

• Competitors
• http//www.etedarik.com.tr/ (2006)
• http//www.intengo.com/new/ (2005)

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http//www.intengo.com/new/

• Intengo Call Center provides 7/24 technical and
  business support for customers and suppliers. 
• Intengo has completed more than EUR 250 million
  of procurement in various industries,  in
  multiple languages and currencies. Their average
  monthly e-sourcing volume has exceeded EUR 15
  million.
• Global Support

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Competitive Advantage

• Global Support
• Reputation of Koc Holding
• Customer Experiences Customer Satisfaction
  examples

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Customers
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Contact

• Turkey
• AddressIstanbulPromena Elektronik Tic.
  A.S.Ünalan Mahallesi, Ayazma Cad., Çamlica Is
  Merkezi, A3 Blok34700, Üsküdar, Istanbul
• Phone[phone]
• Fax[phone]
• AddressAnkaraPromena Elektronik Tic. A.S.Koç
  Bilgi GrubuODTÜ Teknokent Yazilim Teknoparki
  PK7ODTÜ, AnkaraPhone90 312 210 1730