Presentazione di PowerPoint

1
The MEDIA Salles European Cinema
Yearbook 2004 advance edition Presentation
by MEDIA Salles at the Professional Meeting
ANEC-ANEM-UNIDIM Rome (Italy), 14 December 2004
MEDIA Salles is an initiative of the European
Unions MEDIA Programme with the support of the
Italian Government.
2
MEDIA Salles is an initiative of the European
Unions MEDIA Programme with the support of the
Italian Government
3
New elements in the European Cinema Yearbook
2004 advance edition

• collection of data from 33 European countries,
  thanks to the recent addition of Malta
• extension of the section devoted to
  Central-Eastern-Europe and the Mediterranean Rim,
  thanks to the inclusion of new tables

4
New elements in the European Cinema Yearbook
2004 advance edition

• extension of the section on cinema-going
  worldwide, with 9 markets monitored
  
• United States, Canada, Japan, Australia, Hong
  Kong, South Korea,
  Russia,
  New Zealand, Israel

5
New elements in the European Cinema Yearbook
2004 advance edition

• section devoted to the multiplexes operating in
  Europe on 1st January 2004, with new data on the
  year they opened and their catchment areas, and
  including a list of multiplexes operating in
  Russia
• section devoted to digital films and digital
  cinemas (equipped with DLP CinemaTM technology)
  worldwide, updated as at June 2004

6
Cinema-going in Western Europe in 2003 ADMISSIONS

• 2003 recorded a total drop of 5.1 in
  admissions
• from 958 million in 2002 to 909 million in 2003
• admissions are falling on the 5 main markets
  D -9.1, F -5.6, I -5.5, UK
  -4.9, E -2.3

7
Cinema-going in Western Europe in 2003 SCREENS

• in 2003 screen numbers continued to rise
  (2.2)
• from 26,600 to approximately 27,100
• remaining basically stable in Germany and
  increasing in Italy (6.4), Spain (5.0) and
  the United Kingdom (0.9).

8
Cinema-going in Central-Eastern Europe and the
Mediterranean Rim in 2003

• 2003 recorded a total drop in admissions
• from 102 million in 2002 to 98 million in 2003
• but with widely differing situations when
  considering individual countries
• BG 50.9, CY 21.0, CZ 13.5
• CS -28.4, LT -27.1, EE -18.2

9
Cinema-going in ITALY in 2003

• Admissions experience a drop, from
  103.7 million in 2002 to 98.0 million
  in 2003, with an annual pro-capita frequency of
  1.82
  in 2002 and 1.71 in 2003

(SIAE figures relating to screens operating for
at least 60 days a year)
10
Cinema-going in ITALY in 2003

• Screen numbers record an increase
• from 3,353 in 2002 to 3,566 in 2003
• screens in multiplexes represent 18.7 of the
  total and account for 32.2 of all the Countrys
  admissions

(SIAE figures regarding screens operating for at
least 60 days a year)
11
Average ticket price on the 5 main European
markets (nominal values, in euro)
Euro zone
12
Average ticket price on the 4 leading markets of
the euro currency zone (variation of real values)
In 2003 the average ticket price, net of
inflation, falls considerably in Italy and
Germany, whilst increasing slightly in France and
Spain
13
Average ticket price in real value (1999100)
In these countries, the cost of going to the
cinema in 2003 was the same or less than in 1999
Non euro zone
Euro zone
14
Average ticket price in real value (1999100)
In these countries, going to the cinema in 2003
cost more than in 1999
Non euro zone
Euro zone
15
Multiplexes in Europe
(as at 1st January
2004)
9,687 screens in 899 complexes in 30 countries

• In general, screens in multiplexes are on the
  increase, but growing more slowly
• 19 between 1st January 2001 and 1st January
  2002
• 8 between 1st January 2003 and 1st January 2004

16
Digital cinema worldwide (as at June 2004)
245 digital screens in 204 complexes
The number of digital screens worldwide is
increasing (35.4 compared to December 2003) but
with different percentages according to the
markets under consideration in Asia, 80.3 in
Europe, 23.3 in Latin America, 10.0 in
North America, 6.3 between December 2003 and
June 2004
(cinemas equipped with DLP CinemaTM technology)
17
The CD Rom of the
European Cinema
Yearbook 2004 advance edition was produced
with the support of
ATR Aria Termo Rappresentanze The
Yearbook will shortly be available in pdf format
on the Internet at the MEDIA Salles
website www.mediasalles.it
18

• Also on the website coming events
  by MEDIA Salles in 2005
• Focus on Europe - Kidflix Special Malmö 2005 in
  collaboration with BUFF 2005,
  Malmö (Sweden), 10 13
  March 2005
• DigiTraining Plus New Technologies for
  European Cinemas
  in collaboration with Barco6 - 10 April 2005,
  Kuurne, Belgium

19
Send us your e-mail address well keep you
up-to-date! infocinema_at_mediasalles.it
20
www.mediasalles.it
MEDIA Salles is an initiative of the European
Unions MEDIA Programme with the support of the
Italian Government.