A Nationwide Retailer

1
A Nationwide Retailer

• Discovers the Power of Data Warehousing

2

• Case Study Fancies Corporation
• - Initial Failure Develop a Data Warehouse
• - Contracting Strategy A Unique Request for a
  Proposal

3

• Seeking a Contractor Willing to Invest Heavily Up
  Front
• A Strategic Approach to Project Scoping
• Design Specifies
• Early Favorable Results
• Gradual Expansion of the Project
• Getting Feedback in Real Time
• Incrementally Scaling Up

4
What Can Be Learned from Fancies

• A Hard Won Victory for the Vendor