BS3916 Thinking about Management

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BS3916 Thinking about Management

• 5 Contemporary management thought

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BS3916 Thinking about Management 5
Contemporary management thought

• Leadership 1
• Former models of leadership conceptualised
  leadership as authoritarian, command-driven,
  charismatic, with strong personalities.
• Likert identifies 4 management styles
• Exploitative authoritarian
• Benevolent autocracy
• Consultative
• participative

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BS3916 Thinking about Management 5
Contemporary management thought

• Leadership 2
• In new leadership it is necessary to give up
  control to get results
• The new leader facilitates coordination and
  integration in order to get work done Sayles
• Bennis argues that leaders have 4 vital skills
• Management of attention
• Management of meaning
• Management of trust
• Management of self

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BS3916 Thinking about Management 5
Contemporary management thought

• New ways of Managing people 1
• Note that Human Resource Management can mean a
  radically different conception than Personnel
  Management
• HRM can be seen as
• A facilitator of change
• An integrated approach to management
• A mediator

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BS3916 Thinking about Management 5
Contemporary management thought

• New ways of Managing people 2
• Employment Law increasingly complex
• What motivates ? And demotivates ?
• Personal development and organisational needs
• Impact of ITC (email,audit trails)
• Stress and its management
• Every manager their own personnel dept ?

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BS3916 Thinking about Management 5
Contemporary management thought

• Empowerment 1
• Organisations are now flatter and wider
• Delegation is now a necessity
• Empowerment implies not just delegation but an
  increase in worker autonomy
• Does one delegate to the least competent, thus
  ensuring that they learn?

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BS3916 Thinking about Management 5
Contemporary management thought

• Empowerment 2
• Rosabeth Moss Kanterby empowering others a
  leader does not decrease his own
• Businesses need to be flexible but not too
  free-wheeling
• Relationships and communication more important
  than structure

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BS3916 Thinking about Management 5
Contemporary management thought

• Reinventing Marketing 1
• Market driven, not just marketing driven!
• Marketing departments may have been too concerned
  with process and effectiveness was not properly
  measured
• Relationship marketing is concerned with
  retaining customers, not just attracting
  them(given the costs of getting new customers)

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BS3916 Thinking about Management 5
Contemporary management thought

• Reinventing Marketing 2
• Creation of customer loyalty an important concept
  (e.g. a family may spend 40k in a supermarket
  over 10 years)
• Brand management implies targeting the right
  section of a fragmented market
• New products and services have to developed
  constantly

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BS3916 Thinking about Management 5
Contemporary management thought

• Global Management 1
• Rise of homogenous markets (in cars,
  cosmetics,tobacco, drink
• Globalisation can..
• Enable RD to develop a product range
• Respond quickly in purchasing
• Economies of scale for a mass market
• Distribution and sales need to match

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BS3916 Thinking about Management 5
Contemporary management thought

• Global Management 2
• Rise of the internet has maximised markets and
  accentuated competition
• Global companies need efficient communication
  networks to be able to respond quickly to market
  change
• Global companies can and do switch production to
  lower cost/tax regimes