Prsentation PowerPoint

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COMMUNICATING EUROPE
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What we do

• Target group 1 European Citizens
• Key message  EU Enlargement is good for you 

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What we do

• Target group 2 Citizens in aspiring countries
• Key message  EU integration is good for you 

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Problem public perception

•  There is no truth there is only perception 
• Gustave Flaubert

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Media coverage
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Pro-activity needed
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How are we perceived today?
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How do we want to be perceived tomorrow?
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How?

• Get the GOOD STORIES across!

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Television

• Most important source of information
• on Europe

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A case story

• Turkish women

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Many good stories about your country

• are just waiting
• to be told!

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Thank you !