Organizational%20and%20Manageial%20Communication

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Organizational and Manageial Communication

• Communication Models
• Chapter 4

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Four Models of Communications

• Press Agent/Publicity Model
• Public-Information Model
• Two-Way Asymmetric Model
• Two-Way Symmetric Model

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Press Agentry/Publicity Model

• Purpose Propaganda
• Communications 1-Way, Complete Truth not
  Essential
• Model Source Receiver
• Research Little Counting house

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Propaganda Model
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Public Information Model

• Purpose Spread Information
• Communications 1-Way, Complete Truth IS
  Important
• Model Source Receiver
• Research Little readability, readership

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Public Information Model
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Two-Way Asymmetric Model

• Purpose Scientific Persuasion
• Communications 2-Way, Embalanced Effects
• Model Source Receiver
• Feedback
• Research Formative Evaluate Attitudes

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Two-way Asymmetric
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Two-Way Symmetric Model

• Purpose Mutual Understanding
• Communications 2-Way, Balanced Efforts
• Model Group Group
• Research Formative Evaluate of
  Understanding

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Macro and Micro Issues

• The philosophical
• The complex
• The practical

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The Real World
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Managers Communication Obligations

• Carry information from top management
• Explain
• Listen
• Get feedback from employees
• Take information from down to up
• Active role in spreading information
• Sell ideas
• Motivate, inspire and encourage personal
  development

• Profile and market units
• Speak at meetings
• Negotiate
• Give feedback, criticism and praise
• Speak personally with staff
• Solve conflicts
• Set demands
• Explain and defend unpopular decisions
• Carry out periodic evaluations of employees

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Mutual Learning ModelToward 2-way symmetric
communication
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Take Control Model
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Give Up Control Model
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Consequences of Models
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Difficulties

• Power and Ethics
• Programming

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Coorientation Model
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Cathy and her boyfriends coorientational model