Smart and Ubiquitous Audio-visual and Multimedia Services

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Smart and Ubiquitous Audio-visual and
Multimedia Services

• Framework Program 7 for period 2011-2013
• Consultation Workshop on "Networked Media Systems"

Hassnaa Moustafa, France Telecom RD (Orange
Labs) hassnaa.moustafa_at_orange-ftgroup.com
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Outline

• The Future for Smart and Ubiquitous Audio-Visual
  and Multimedia Services
• Challenges in Architectural Evolution
• Network Challenges
• Challenges on Security and Users' Acceptability
  to Services
• Business Challenges

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The Future for Smart and Ubiquitous Audio-visual
and Multimedia Services

• Increasing potential of Audio-visual and
  Multimedia services
• Innovative interactive services with social
  dimension, location-aware, and mobile
• Digital TV and video applications are considered
  as major elements in entertainment applications
• Extending the entertainment domain
• Eeducation/Edutainment allowing for Eeducation
  through classical entertainment devices
• Smart Cities allowing to access multimedia
  content (including TV and video) anywhere in
  homes and outside homes in a ubiquitous manner
  (extending the home spheres)
• Context-Awareness Notion
• Each user could access his own services in his
  home and outside
• Users profile can follow him to any terminal and
  any place in an adaptive manner to the user and
  his surrounding environment

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Different Challenges 1/2

• Challenges in Architectural Evolution
• A convergent back-office architecture across TV,
  mobile and Internet together with the existence
  of metadata (Long Term)
• Defining, developing and standardizing a common
  architecture for a converged TV model among
  various actors that are concerned with this
  subject (network operators, service/content
  providers, equipments manufacturers including
  user personal equipments manufacturers ) - a
  convergence between IPTV and Internet TV (Medium
  Term)
• Network Challenges
• Huge bandwidth required to carry TV and video
  content
• Efficient networking dimensions and efficient
  caching mechanisms (Medium Term)
• IP address management.
• Efficient allocation of IP addresses, where it is
  always recommended to design an IP addressing
  scheme that support the chairing of common
  backend infrastructure components and to
  configure a separate IP subnet or pool of
  addresses for network resources which are
  specific to the delivery of each triple-play
  service (Long Term)
• Services quality especially presenting an
  obstacle for mobile TV and video.
• FTTH (Fiber To The Home) and LTE (Long Term
  Evolution) technologies and the continuous
  improvements in video codecs (Medium Term)
• Broadcast Model
• New broadcast Model allowing dynamic adaptation
  of content according to the users, devices and
  network contexts through adaptive and intelligent
  routing and transport protocols (Long Term)

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Different Challenges 2/2

• Challenges on Security and Users' Acceptability
  to Services
• Users acceptation
• Solutions for users privacy and personal
  information protection (Medium Term)
• Ergonomic APIs for simplifying users interaction
  with the system (Short Term)
• Business Challenges
• Co-existence of IPTV and the Internet TV through
  a smart business model
• Contextualized and personalized services are
  expected to create new business opportunities
  allowing for B2B and B2B2C
• i) Service providers can sell the context-aware
  localized advertising information to content
  providers
• ii) Businesses can purchase air time for their
  ads from content providers for the local area or
  the category
• of clients they want to address
• iii) Operators can monetize the bandwidth offered
  by their infrastructures through making each
  actor paying for the bandwidth used for his
  business.
• Smart cities open a new market for different
  actors
• Operators with vast experience of technology,
  marketing customer service and innovation,
• Manufacturers and equipments vendors providing
  standardized networks elements and services
  platforms,
• Content providers providing adapted content
  according to different contexts, and
• A new actor who is the real estate developer for
  smart cities

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• Thank You.