Intro

1
ADOBE MAX 2006 Discussion Outline

• Intro
• Keynotes/General Sessions
• Selected Sessions
• Special Interest
• Conclusions
• Questions/Comments

2
ADOBE MAX 2006 Intro

• Expensiveworth it?
• Much of the content available elsewhere, but
• Idea generation potential
• Two (or 3500) heads better than one

3
ADOBE MAX 2006 Keynote notes (day 1)

• Abobe Digital Editions Asset Management
• Millions in China India Will Never Access the
  Web with a PC Mobile Devices
• - Download Spry Framework (AJAX for Designers)
• - New Flash Imports .psd's, with the option to
  maintain editability / movie clip
  assignments/filter effects on selected layers
• After Effects Puppet Tool ("Pins")
• - "Soundbooth" (Mac version shown) Flash
  cuepoints, outputs sound as Flash Video Adobe
  Labs
• - Flash / Photoshop / After Effects(?)
  Collapsible Palettes
• - Flex Templates/skins for Illustrator,
  Photoshop, Flash demo sets Instance names from
  AI
• - Shows Mac Version of Flex Builder Public Beta
  Avail
• - Ben Forta Coldfusion "Wizards" UI builds Aps
  without coding
• - Image manipulation/processing in Coldfusion
  (Scorpio - next Coldfusion version)
• - Acrobat "Field Recognition Wizard" Auto Field
  Generation From Scanned Document
• - Acrobat/Flex integration in next versions
• - Apollo Integrates Html, swfs (AJAX or
  Flash/Flex) in Desktop RIA
• - for AJAX example, shows Google Maps running in
  Apollo
• - examples shown Finances Manager, Ebay
  Manager myspace chat
• - IPTV Aggregator allows individual Video Feeds
  to Affect UI
• - adobe.com/go/apollo Offering 100,000,000
  seed for developers
• - New Jaguar (yes, the car) Uses Flash Mobile
  for its "UI"

4
ADOBE MAX 2006 Keynote notes (day 2)

• use acrobat for commenting/shared review
• acrobat connect pro (was breeze)
• new devices w/flash chumby, ps3
• phones outside us docomo, samsung d900, lg,
  nokia (31 new models w/flash)
• phones in US verizon wireless/qualcomm -
  flashlite 2.1 w/brew
• any verizon user w/supported phone (ex razr) can
  d/l flashlite player
• kane cty il good ex of acrobat forms

5
ADOBE MAX 2006 Keynote notes (day 3)
SNEAK PEEKS

• - Flash-based plugin for yahoo instant messenger
  for group chat w/pdfs
• - Soundbooth in the spirit of SoundEdit 16
  leapfrogs Soundtrack Pro in ease of use for some
  tasks, quick editing
• - easy spectral view editor
• - fit to fill lengths
• - easy keyframable mixing
• - d/l today on labs
• - Fïreworks the Indesign of the web, works
  closely w/Dreamweaver, Flash, now Flex
• - Flash/Actionscript 3,
• - compiler error panel (like Dreamweaver)
• -proper use of breakpoints / has a Director-type
  debug panel
• - Dreamweaver
• - improved browser bug checking
• - CSS advisor" on adobe.com
• - Flex Data Services pushes data
• - Flash new components accessible
• - superfast superlarge image zoom/pan
• - Acrobat 3D like QTVR object movie flash
  mapped onto a realtime 3d obj (?)

6
ADOBE MAX 2006 Selected Sessions

• XML in a Cross-media Workflow
• Getting Started with Flex Development
• Building RIAs with Flex Builder
• A Customers Perspective (Big Spaceship)
• Best Practices for Developing Flash Aps
• Building Your First RIA with Flex 2
• Creating Engaging e-learning with Captivate
  Acrobat Connect
• elearning _at_ Adobe
• Going From Comp to Code Using CSS Dreamweaver
• UI Design in Flash
• Accessible Video W/flash
• Character Animation in Flash
• CSS3 Advanced CSS Concepts Theory
• Design Patterns in Actionscript 3

7
ADOBE MAX 2006 Special Interest
Birds of a Feather Discussions e.g., Flash
Video

• - Adobe bought Serious Magic
• dvrack record dv into laptop w/waveform-vectorsco
  pe etc.
• chromakey /virtual sets
• visual communicator / teleprompter / vlogger
• re-renderer for ppt files
• - Flash Media Server (?) free version w/only 10
  users, unlimited bandwidth
• - ap Captionate
• - ap Lightroom
• - Apollo out in 2007

8
ADOBE MAX 2006 Conclusions/Big Picture

• Major effort to relieve user effort
• Flash/Flex, Cold Fusion, Captivate, Fireworks,
  etc.
• Continuing strong emphasis on mobile technology
• Major score with Verizon Wireless
• Strong leveraging of Flash platform
• Apollo Flavor of the Month?
• Adobe has Microsoft envy

9
ADOBE MAX 2006 Questions/Comments