Knowledge Transfer Partnerships

1

• Knowledge Transfer Partnerships
• Proposal Workshop
• KTP at University of Ulster

2
Essential Features
COMPANY Can it afford it? Project supports
business plan? Can it exploit project? Can it
develop Associate?
Fully support partnership
More competitive company
Company-based project Strategically
important Vital knowledge missing
Better Research, Teaching, Placements, etc
Transfer embedding of
knowledge
Well developed manager of future
Vital knowledge
UNIVERSITY / COLLEGE Has it got missing
knowledge? Can it benefit from project?
ASSOCIATE What skills are needed? Will they be
stretched?
3
The Proposal

• Application for Government Support
• Evidence detailed planning has been completed
  partnership formed
• Formal commitment to each other
• Reference document for both parties and the
  graduate once the project starts

4
Use the Form

• As a framework to help the Partners jointly scope
  and justify the plan
• To tell the story
• As a working document for the Associate

5
Who reads the proposal?

• Company and University staff
• The Regional Adviser
• Advisers from Scotland and N Ireland
• Senior Advisers from each region of UK
• KTP Director
• The sponsors
• The Associate

Pre-submission
Approvals Process
After Approval
6
The Application Form

• Identifier sheet public domain
• Partnership Strategy
• Business Case
• Project Plan
• KTP Associate
• University Team
• Project Management Team
• Funding for the project
• 9 12 Data collection
• Joint Commitment Statement
• Declaration
• Company Ethnicity Information (Optional)

Part A
Part B
7
Summary Diagram
1.6 (25 words)Work to be done its purpose
2.3 (b)Problems to be solved Opportunities
2.3 (c) What knowledge ismissing
2.3 (A)Why is it strategicfor the company
2.4 (a)Associate objectives
2.7Academic Challenge
6.1/ 6.2/ 6.3Academic knowledge expertise
facilities
4.1Associate Workplan
5.2/ 5.3Personal Development
6.4 Academic match challenge demonstratedbenefi
ts
3Business case forproject extraprofits
2.4 (b)Associate Outputs
2.8Associate Challenge/commercial exposure
4.3Other company activities/investments to
achievecompany outcomes
2.5Strategic outcomes forcompany (only
fullyrealised 2-3 yearsafter KTP
Company
Company to complete
Associate
Academic to complete
Academic
8
Section 1 Identifier Sheet

• 1.6 Describe the work to be carried out in the
  KTP and its purpose in no more than 25 words
• No JARGON or ACRONYMS
• In the public domain no sensitive information

9
5 Minute Stop

• Can you describe your project in 25 words or
  less?
• in 5 minutes

10
Section 2 Partnership Strategy

• 2.1 How does the company generate income?
• 2.2 If Large or part of Group how is it
  strategic?
• 2.3 Most important section!
• (a) why strategic to company?
• (b) specific problems and opportunities
• (c) specify knowledge or expertise company
  lacks

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Section 2 Partnership Strategy Cont

• 2.4 Objectives and Outputs for the Associate
• Objectives cover the main activities describing
  what the Associate will do. Best written as a
  narrative and should correlate to the Project
  Stages in the Plan.
• Outputs are the major deliverables that the
  Associate is responsible for, typically about 6
  to 8 per project.
• These need to be well defined and commit the
  Partnership to firm and challenging targets which
  will obviously lead to the required benefits.

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Example of Objectives

• The Associate will be required to plan, design,
  implement and utilise Business information tools
• to mine company data seeking trends to facilitate
  organisation growth and development.
• Objectives
• To implement the new system and enable it for
  full company-wide reporting, analysis of current
• business processes, information systems and
  cultural practices.
• The Associate will develop an information
  strategy to take advantage of innovative
  Knowledge
• Management practices, based around the new
  applications.
• With these operational, the Associate will use
  the full suite of tools to achieve dynamic
• on-demand reporting.
• Understanding daily operational data reactions
  will result in the streamlining of each
  functions
• business processes so aiding relevant staff to
  determine new possibilities in terms of product
• development and market opportunities.

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Example of Outputs

• Outputs
• The implementation of a company wide BI reporting
  system to improve data efficiency and information
  flow enabling faster decision making capabilities
  
• The ability for each functional team to track
  daily operations and streamline business
  processes using the BI suite.
• Relevant staff trained in the operation/maintenanc
  e of the BI suite facilitating the removal of
  external consultancy services, knowledge relevant
  to the embedded system will be available in-house
• Management access to real time data at the touch
  of a button, making operational/strategic
  decision making processes clearer, faster, and
  available in multi-layer contexts
• Ability to review both historical and current
  data and using this to predict future trends and
  forecasting models.

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20 Minute Stop

• List the project Objectives?
• the project Outputs?
• 20 minutes

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Section 4 The Workplan

• Plan of work needs to show
• What tasks the associate will be doing
• HOW the Associate will do them
• Key decision points and outputs - In the right
  hand column - (do not put anything else in this
  column)
• Objectives from 2.4 as major project stages will
  support project stages

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Section 4 The Workplan

• Plan of work needs to show
• Familiarisation with the company and the project
  area
• Development of new processes, products etc linked
  to current environment
• Implementation and embedding of new knowledge
  through training / documentation stc
• Measurement of success, Key Performance
  Indicators (KPIs), product sales etc.
• Creation of some form of feedback loop
• The above should all be very company specific

17
Section 4 The Workplan

• Assessors need to be able to determine if
• Appropriate project planning has taken place
• The time scale is right (enough detail to make
  that judgement)
• The workplan will deliver the outputs the company
  has detailed in 2.4
• Workplan will give the Associate the challenges
  and opportunities in 2.8

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Section 4 The Workplan Cont

• Workplan in detail for first year (Half months)
• Less detail later but still say WHAT is to be
  done and HOW it will be done
• Separate workplan for each graduate
• Take 10 mins to develop a few sample tasks

19
Section 2 Partnership Strategy Cont

• 2.5 What are the outcomes for the company from
  the Associate Outputs?
• Outcomes are produced by the company using
  project Outputs from the Associate project this
  is about strategic change for the company.
• The Outcomes should link directly to the
  business case and clearly demonstrate the
  strategic change happening in the company
• Show how the company strategic goals described
  in 2.3 will be met

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5 Minute Stop

• Can you list your project outcomes?
• in 5 minutes

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Section 3 The Business Case

• 3.1 For the business area relating to the
  project, specify
• Current market size m
• Target market size m
• Companys current position and age share
• Main competitors position and age share

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Where will profits come from?
Section 3.2 list all appropriate revenue
streams and quantify the additional profit
expected.
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Section 3 The Business Case

• 3.3 Show how the profits identified in section
  3.2 are generated from new sales, reduced costs
  etc.
• Where there are in-project profits these need to
  link to KPIs from the workplan (consistent with
  outputs in 2.4) with a calculation showing how
  they translate into revenue

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Hints for 3.2

• Business case needs to consider the full cost of
  the project
• Cash Cost of the project to company
• Grant input by Government
• Cost of implementation by company
• Total Cost of the KTP

50K per year
Section 8.2
25
Section 4.3 Company commitment

• 4.3 Company commitments to translate the project
  outputs to outcomes
• Identify the actions and investments by the
  company required to translate the outputs from
  the partnership, including all projects, to
  project outcomes.

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Section 2 Partnership Strategy Cont

• 2.7 What are the key challenges for the
  University?
• It is important to show why the academic team
  want to do this project and what the challenge
  is.
• Opportunity to work with Industry, put theory
  into practice, develop new research, develop
  teaching case studies.
• Could be personal and / or departmental
• Challenges not benefits (in 6.4) or
  justification!

27
Section 2 Partnership Strategy Cont

• 2.8 What are the key challenges and opportunities
  for the Associate?
• Challenges not activity!
• Commercial Exposure very important
• Opportunities for the Associate

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Section 2.9 - Finances

• Two years audited accounts, for Company and Group
  
• If more than 9 months since audited accounts we
  need details from the latest management accounts.
• 3 criteria are reviewed
• Enough profit to afford project
• Current assets gt liabilities
• Long term debts lt balance value of company
• If all criteria are not met, Adviser may still
  recommend with additional information or letters
  of support.

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Section 5 The KTP Associate

• 5.1 Give the preferred profile for the
  Graduate.qualifications experience personal
  attributes
• 5.2 Explicit details of management
  professional development for the Associate
• 5.3 Further professional, vocational or academic
  qualifications to be gained

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Section 6 The University Team

• The University Team
• Key words are relevant and expertise. Match up
  with 2.3(c)
• Need to ensure all expertise needed is available
• List and quantify the benefits in 6.4

31
Section 7 Project Management

• Chairman most senior Company Executive
• Facilitator
• Lead Academic
• Academic Supervisor
• Company Supervisor relevant experience/
  expertise
• KTP Adviser Ken Frame or William Morris

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Section 8 - Funding

• 8.0 KTP Office will complete
• 8.1 Changes from standard budget must justify
  all budget
• 8.2 Additional company costs
• Relates back to the business case in section 3
  and 4.3

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Part B Sections 9 to 15

• Data Collection
• Joint Commitment Statement
• Signature Company MD see 9.2
• Signature University Dr Marie Patton
• Ethnicity information - optional

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Key Points for Assessors(in no particular order
of importance)

• What is the companys strategic plan and what are
  the barriers to overcome?
• Does the company clearly lack the capability and
  therefore need the expertise in the
  university/college?
• What is the technology / knowledge being
  transferred and embedded in the company?
• Is there a good business case for doing the
  project i.e payback?
• Are the objectives clear and are they reflected
  in the workplan and target outcomes?
• Workplan should detail WHAT is to be done and HOW
  it will be done
• Is the Graduate being stretched?
• Are there clear benefits to all parties -
  academics, company and graduate?
• Can the company afford the project?

35
Summary Diagram
1.6 (25 words)Work to be done its purpose
2.3 (b)Problems to be solved Opportunities
2.3 (c) What knowledge ismissing
2.3 (A)Why is it strategicfor the company
2.4 (a)Associate objectives
2.7Academic Challenge
6.1/ 6.2/ 6.3Academic knowledge expertise
facilities
4.1Associate Workplan
5.2/ 5.3Personal Development
6.4 Academic match challenge demonstratedbenefi
ts
3Business case forproject extraprofits
2.4 (b)Associate Outputs
2.8Associate Challenge/commercial exposure
4.3Other company activities/investments to
achievecompany outcomes
2.5Strategic outcomes forcompany (only
fullyrealised 2-3 yearsafter KTP
Company
Company to complete
Associate
Academic to complete
Academic
36
Proposal Submission
Amanda will act as co-ordinator all drafts and
comments through her. Amanda to submit formal
application online (and signed copy by post) on
behalf of partnership.
37
2008/2009 - Submission Deadlines and PAG Meeting
Dates

• Submission Deadlines
• Thursday 28th August, 2008
• Thursday 16th October, 2008
• Thursday 20th November, 2008
• Thursday 15th January, 2009
• Thursday 19th February, 2009
• Thursday 2nd April, 2009
• Thursday 14th May, 2009
• Thursday 18th June, 2009
• Thursday 23rd July, 2009
• Thursday 17th September, 2009
• Thursday 22nd October, 2009
• Thursday 26th November, 2009

• PAG Meeting Dates
• Thursday 18th September, 2008
• Thursday 6th November, 2008
• Thursday 11th December, 2008
• Thursday 5th February, 2009
• Thursday 12th March, 2009
• Thursday 23rd April, 2009
• Thursday 4th June, 2009
• Thursday 9th July, 2009
• Thursday 3rd September, 2009
• Thursday 8th October, 2009
• Thursday 12th November, 2009
• Thursday 17th December, 2009