Use Blekko and Get Spam Free Results - PowerPoint PPT Presentation

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Use Blekko and Get Spam Free Results

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Spam is a scourge that results in extensive losses for internet users as well as internet service providers (ISPs). New-age search engines like Blekko provide consumers comprehensive protection from spam and spammers. – PowerPoint PPT presentation

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Title: Use Blekko and Get Spam Free Results


1
Use Blekko and Get Spam Free Results
  • BLEKKO

2
  • Spam is a scourge that results in extensive
    losses for internet users as well as internet
    service providers (ISPs). New-age search engines
    like Blekko provide consumers comprehensive
    protection from spam and spammers.
  • This new and rapidly growing consumer search
    engine lays extensive focus on delivery of
    quality information from the best sites to ensure
    that the user does not waste precious time
    sifting through useless and often harmful
    information.
  • The chief mission, goal, and objective of this
    search engine is to give a spam free search
    experience to users. Internet users who make use
    of this search engine can be assured of getting
    the most relevant, spam-free information in the
    quickest of time.
  • In the following section, we shall dwell upon
    spam, spammers, their unscrupulous tactics, and
    what can be done to protect oneself from this
    menace.

3
Definition of Spam
  • The term spam is internet slang for unsolicited
    commercial mails or unsolicited junk mails. Some
    people also hold the opinion that spam is an
    abbreviation for stupid, pointless, annoying
    mail.
  • These types of e-mails are generally used by
    anti-social elements for phishing, money
    laundering, and easy financial loans schemes,
    among others.
  • Quick get rich schemes, Nigerian scams, quick
    weight loss pills, breast enhancement pills,
    pirated software, instant legal remedies, and
    more are some of the other arrows that charlatans
    have in their quivers to cheat unsuspecting net
    users.
  • Phishing is a widely prevalent and one of the
    most dangerous scam perpetrated by spammers.

4
  • Perpetrators can get hold of your credit card
    number, bank account information, and other
    relevant passwords. Fraudsters indulging in such
    type of scams create fear and panic among
    consumers to elicit the desired information.
  • One common example is a person receiving an
    e-mail from his bank stating that his security
    has been compromised and his account details,
    credit card number, internet banking password,
    and other information is required to verify
    whether he is the right person or not.
  • The person in a state of panic gives all the
    personal information related to his bank account.
    This information is then used by tricksters to
    withdraw money from his account or commit other
    financial irregularities.

5
Modus Operandi of Spammers
  • It must be noted that very few or no
    organizations of repute indulge in spamming. Next
    time you receive a message in e-mail that is
    directing you to the so called website of a
    Fortune 500 company, it should immediately set
    the alarm bell ringing.
  • Despite all round effort by government agencies,
    internet service providers (ISPs) and IT
    companies, spam is a scourge that simply refuses
    to die or even slow down.
  • This is understandable, as spam like junk mail
    entails a very low operating cost. Almost all the
    cost is born by the carrier and the receiver. The
    spammer does not contribute anything from his or
    her own pocket for the bandwidth tied up in the
    delivery of spam.

6
  • Spamming is very much like shooting in the dark.
    Since spammers do not have to bear any cost of
    sending these bogus messages, they do not put any
    effort in verifying the email addresses of people
    to whom they may be sending spam.
  • They just collect the addresses from the net, buy
    it from somewhere, or use special software called
    bots to scour the website and find addresses for
    them. It is also not uncommon for spammers to
    generate thousands of their own e-mail addresses.
  • As a result, a lot of e-mails bounce. This though
    does not deter the spammers, as they are willing
    to send out thousands of e-mails. This is done in
    the hope that they may draw in their net a few
    unsuspecting or gullible consumers, who they can
    milk for all they are worth.
  • Another common trick used by spammers is to
    entice you to open the email account by making
    the subject line alluring and attention grabbing.
    An offer of transferring millions of dollars in
    your account or a scheme of getting your money
    double in one year can make some people pretty
    excited.

7
  • Once you open the e-mail account, you are asked
    for certain personal information and some money
    upfront to carry out the necessary paperwork.
  • People who fall prey to such scam realize over
    time to their horror that it is a gamble where
    they can continue playing without any hope ever
    of winning anything.
  • Under such circumstances, the effort of people
    who launched the spam free search engine Blekko
    in to the market must be lauded. This search
    engine was launched for the sole purpose of
    dealing with the menace of spam, so that innocent
    net users are not victimized.

8
Conclusion
  • People lose their identity, their hard earned
    money, and sometimes even their life due to the
    various frauds perpetrated by spammers.
  • A new search engine Blekko can be highly
    effective against the scourge, as it uses
    sophisticated algorithms that expunge from its
    search results websites that use spam or may be
    suspected of using some unscrupulous means to
    increase their traffic.
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