Turkish Chamber Development Programme II

1
Turkish Chamber Development Programme II

• Trabzon CCI and Danish CC
• Internationalisation of the Trabzon Region
• Presentation of Action Plan Istanbul 23.
  November 2004

2
Introduction

• Background - History
• Findings Generel/Specific
• Concept
• Objectives
• Training Modules
• Timetabel
• Set-up

3
Trabzon on the Map of Turkey
4
Generel Findings

• Major Eastern Port in the Black Sea
• Boarders
• Commercial Activities
• Agricultural produce Hasselnuts and Tea
• Limited industrial activity

• An international Trade Point
• Airport
• An City of International Fairs and Tourism
• World Trade Center
• Fair Ground, Market Area and Hotels

5
Specific Findings

• a well functioning Chamber
• Foreign Trade Dept. TIR, Eur1 Certificate
• Euro Info Office
• Conferences
• Not a one unit International Trade Department
• No English Training Experience or material

• Lack of Foreign language in the region
• 6 areas of specific request for knowledge
• How to export
• Export strategy
• International Marketing
• Standards Regulations
• E-trade e-marketing
• Higher Productivity

6
Concept

• To strengthen the International Set-up by
• educating members and business community on
  Foreign Trade Issues through specialised services
• identifying companies with an export potential
• arrange and run International Trade Training
  Sessions with the Copenhagen Business College
• train a number of Chamber staff to overtake
  teaching
• to revise and adjust the Library Information
  centre
• to learn Best Practices from the Danish CC to get
  inspiration to revise the set-up of the
  Int.Trade Dpt.

7
Objectives

• Strenghten the International set-up
• Identify and train 20-40 companies
• 6 Trade Training Sessions
• Translate all training material into Turkish

• Educate 3 staff from Trabzon Chamber
• Best Practice in Copenhagen
• To revise the set-up of the Int. Trade Dept
• Finally, to exchange trade delegations

8
Selected Training Modules 1 - 3

• 1 How to export step by step
• 2 Export strategy
• 3 International Marketing

9
Selected Training Modules 4 - 6

• 4 Law, Standards Regulations
• 5 E-trade e-marketing
• 6 Higher Productivity flexible production

10
Timetable Step 1-5

• Step Time Activity Duration Location
• 1 Nov Inception 3 Trabzon
• 2 Nov Kick Off 3 Istanbul
• 3 Dec Preparation - Trabzon Chagen
• 4 Jan Training Session
• Module 12 5 Trabzon
• 5 Feb Midterm - Chagen

11
Timetable Step 6-9

• Step Time Activity Duration Location
• 6 March Training Session 5 Trabzon
• Module 34
• 7 April Best Practics 5 Chagen
• 8 May Training Session 5 Trabzon Module
  56
• 9 June Close Down 3 Turkey

12
Staff

• Trabzon Chamber of Commerce and Industry
• Mr. Hakan Gürhan, Generel Secretary
• Mr. Yucel Odabasi, Coordinator of the EU Relay
  Office
• Ms. Sevgi Özdinc, Secretary
• Danish Chamber of Commerce
• Mr. Claes Dalhoff jensen, Head of Markets
• Mr. Erik Johansson, Head of Division
• Ms. Annette Lüneborg, Secretary
• Copenhagen Business College
• Mr. Johannes Eis, International Coordinator
• Teachers not yet appointed

13
Turkish Chamber Development Programme II

• Trabzon CCI and Danish CC
• Internationalisation of the Trabzon Region
• Presentation of Action Plan Istanbul 23.
  November 2004