Title: Introduction
1Introduction
- The chapter will address the following
questions
- How do you perform the six guidelines for doing
effective listening?
- What are the four speaking styles and what are
the situations where you would use each?
- What are examples of both benefit terms and loss
terms, and what are the responses that they would
elicit from the audience?
- What are body language and proxemics and why does
a systems analyst care about them?
2Introduction
- The chapter will address the following
questions
- What are the procedures to be able to prepare
for, conduct, and follow up on meetings, formal
presentations and project walkthroughs?
- What are the proper methods in writing business
and technical reports?
3Communicating With People
- Introduction
- The systems analyst must have good if not
impeccable communications skills.
- The systems analysts best chance for success,
to rise up the corporate ladder is to possess
outstanding communication skills.
4Communicating With People
- Introduction
- Don Walton, a consultant on communications,
quotes the CEO and chairman of The Prudential
Insurance Company of America in his book, Are You
Communicating? - Starting my Prudential career as an agent, I
understood quickly that although people may
listen, they dont always here. I had to make
sure, therefore that my presentations were clear,
concise, and to the point. In addition, I
taught myself to listen and understand others,
another crucial point in making sales.Clear
communication is an important component of any
career foundation. I have seen bright, ambitious
people fail simply because they were unable to
understand the importance of this. The person
who has the ability to make his or her point
simply and effectively, while clearly
understanding what is being said by others, will
have the best chance of success in a society and
business environment as complex and
multi-dimensional as ours.
5Communicating With People
- Introduction
- One of the earliest recorded stories of
communication problems - The Tower of Babel.
- Once upon a time all the world spoke a single
language and used the same words. As men
journeyed in the east, they came upon a plain in
the land of Shinar and settled there. They said
to one another, Come, let us make bricks and
bake them hard'' they used bricks for stone and
bitumen for mortar. Come,'' they said, let us
build ourselves a city and a tower with its top
in the heavens, and make a name for ourselves or
we shall ever be dispersed all over the earth.''
Then the Lord came down to see the city and tower
which mortal men had built, and he said, Here
they are, one people with a single language, and
now they have started to do this henceforward
nothing they have a mind to do will be beyond
their reach. Come, let us go down there and
confuse their speech, so that they will not
understand what they say to one another.'' So the
Lord dispersed them from there all over the
earth, and they left off building the city. That
is why it is called Babel, because the Lord there
made a babble of the language of all the world
from that place the Lord scattered men all over
the face of the earth.
6Communicating With People
- Four Audiences for Interpersonal Communication
during Systems Projects
- For years English and communications scholars
have told us that the secret of effective oral
and written communications is to know the
audience. - Who is the audience during a systems development
project?
- There are at least four distinct groups
- System designers, other analysts and information
systems specialists.
- System builders, the programmers and technical
specialists who will actually construct the
system.
- System users, the people whose day-to-day jobs
will be affected, directly or indirectly, by the
new system.
- System owners, who in addition to possibly being
system users, sponsor the project and approve
systems expenditures.
7Communicating With People
- Listening
- The skill of listening may be the most important.
- For a systems analyst to be successful in working
with customers or users trying to solve their
system problems, they must be able to listen to
their problems understand what they are asking
them to do. - As Thomas Gildersleeve states in his book,
Successful Data Processing System Analysis, you
must make a distinction between hearing and
listening. - To hear is to recognize that someone is
speaking, To listen is to understand what the
speaker wants to communicate.
8Communicating With People
- Guidelines in Effective Listening
- Approach the Session with a Positive Attitude
- No matter what your feelings are for the person
you are working with, or the project as whole,
approaching it with a negative attitude is
fighting a losing battle. - Set the Other Person at Ease
- Its no secret that one of the best ways to open a
person up to talking is presenting a nice,
cheerful attitude.
- A good approach is to start by talking about the
persons interest or hobbies. Showing an interest
in their personal life sometimes can serve as an
ice breaker and put them more at an ease.
9Communicating With People
- Guidelines in Effective Listening
- Let Them Know You Are Listening
- Make it a habit to always maintain eye contact
when listening and use a response such as a head
nod or a uh-huh to indicate that you
acknowledge what the other person is saying. - Always maintain good posture and even sit on the
edge of your seat and lean forward.
- Ask Questions
- To make sure you clearly understand what the
person is saying or to clarify a point, ask a
question to help you understand.
- This will show that you are listening and will
also give the other person the opportunity to
expand on the answer.
10Communicating With People
- Guidelines in Effective Listening
- Dont Assume Anything
- One of the worst things to do is to get in a
hurry and be impatient with the speaker.
- For example
- You assume you know what the other person is
going to say so you cut in and finish the
sentence for them, possibly, missing entirely
what the person was going to say, plus irritating
the them in the process. - You interrupt or stop the speaker because you may
have already heard that information before or you
believe it is not applicable to what you are
doing, thus risking missing a valuable piece of
information.
11Communicating With People
- Guidelines in Effective Listening
- Dont Assume Anything
- Art Linkletter learned this lesson on his popular
television show, Kid Say The Darndest Things
when he asked a child a philosophical question
- On my show I once had a child tell me he wanted
to be an airline pilot. I asked him what hed do
if all the engines stopped out over the Pacific
Ocean. He said First I would tell everyone to
fasten their seatbelts, and then Id find my
parachute and jump out. - While the audience rocked with laughter, I kept
my attention on the young man to see if he was
being a smart alec. The tears that sprang into
his eyes alerted me to his chagrin more than
anything he could have said, so I asked him why
hed do such a thing. His answer revealed the
sound logic of a child Im going for gasIm
coming back!
12Communicating With People
- Guidelines in Effective Listening
- Take Notes
- The process of taking notes serves two purposes.
- By jotting down brief notes while the other
person is speaking, gives them the impression
that what they have to say is important enough
that you want to write it down. - It helps you remember the major points of the
meeting when you reference your notes at a later
time.
13Communicating With People
- Speaking
- Systems analysts need to be able to speak
effectively in their work to be successful.
- To be effective speaker is to deliver a clear and
concise message which is received and understood
for its intended purpose, minimizing the risk of
creating misunderstandings with your words. - An Effective Speaking approach
- Before speaking, organize thoughts to think about
what the purpose for speaking is, what is the
main point, who is the intended audience and what
are the desired results. - During speaking obtain feedback via oral response
or body language to see if the message is being
received and the desired results are being
obtained. - If not, you have the opportunity to alternate
your approach and try again.
14Communicating With People
- Speaking
- Keep in mind that different situations may call
for different speaking styles, just as different
business writings call for different writing
styles. - There are four identified speaking styles
- Expressive style. Spontaneous, conversational,
and uninhibited. We use this style when we are
expressing our feelings, joking around,
complaining, being intimate or socializing. - Directive style. Authoritative and judgmental.
We use this style to give orders, give
instruction, exert leadership, pass judgment, or
state our opinions. - Problem-solving style. Rational, objective,
unbiased, and bland. This is the style most used
in business dealings.
- Meta style. Used to discuss the communications
process itself. Meta language enables us to talk
about our interactions.
15Communicating With People
- Use of Words Turn-ons and Turnoffs
- Choosing the right words is important, especially
to the systems analyst who must effectively
communicate with a diverse group of system users,
owners, and builders. - There are two identified categories of terms that
influence managers benefit terms and loss terms.
- Benefit terms are words or phrases that evoke
positive responses from the audience. Benefit
terms can be used very effectively to sell
proposed changes. Managers will usually accept
ideas that produce benefit terms. - Examples are increase productivity, increase
sales, and reduce cost.
16Communicating With People
- Use of Words Turn-ons and Turnoffs
- There are two identified categories of terms that
influence managers benefit terms and loss terms.
- Loss terms are words or phrases that evoke
negative responses from the audience. Loss terms
can also be used very effectively to sell
proposed changes. Managers will usually accept
ideas that eliminate loss terms. - Examples are higher costs, excessive waste, and
higher taxes.
- Avoid turn-off words or phrases such as jargon.
- These can kill projects by changing the
attitudes and opinions of management.
- Avoid red-flag terms that attack people's
performance or threaten their job.
17Communicating With People
- Electronic Mail
- One of the newer forms of interpersonal
communication of particular importance to the
systems analyst is electronic mail (E-mail).
- Electronic mail gives us the ability to create,
edit, send, and receive information
electronically, usually using some type of
computer network. - The advantages are as follows
- A person can send messages to and receive
messages from someone almost instantaneously
practically anywhere in the world (provided both
people are linked together by some type of
computer network). These messages can be read,
stored, printed, edited, or deleted. - Once the mail system software and computer
network are in place, the actual cost of sending
a message is very small.
18Communicating With People
- Electronic Mail
- The disadvantages are as follows
- The sheer volume of electronic mail an individual
receives may be overwhelming.
- Because it is so quick and easy to create a
response to an electronic mail message and
because mail users sometimes forget that they are
communicating with another person via a machine,
not with the machine directly, electronic mail
messages are sometimes blunt, tactless, or
inflammatory. - Personal privacy is another concern.
- Electronic mail deprives its users of some of the
richness of other forms of communication, such as
tone of voice, facial expression, body language,
etc.
19Communicating With People
- Body Language and Proxemics
- Body language is all of the information being
communicated by an individual other than their
spoken words. Body language is a form of
nonverbal communications that we all use and are
usually unaware of. - Why should the analyst be concerned with body
language?
- Research studies have determined a startling fact
of a person's total feelings, only 7 percent
are communicated verbally (in words), 38 percent
are communicated by the tone of voice used, and
55 percent of those feelings are communicated by
facial and body expressions. - If you only listen to someone's words, you are
missing most of what they have to say!
20Communicating With People
- Body Language and Proxemics
- We will focus on just three aspects of body
language facial disclosure, eye contact, and
posture.
- Facial disclosure means you can sometimes
understand how a person feels by watching the
expressions on their faces.
- Many common emotions have easily recognizable
facial expressions associated with them.
- However, you need to be aware that the face is
one of the most controlled parts of the body.
- Some people who are aware that their expressions
often reveal what they are thinking are very good
at disguising their faces.
21Communicating With People
- Body Language and Proxemics
- Eye contact is the least controlled part of the
face.
- A continual lack of eye contact may indicate
uncertainty.
- A normal glance is usually from three to five
seconds in length however, direct eye contact
time should increase with distance.
- As an analyst, you need to be careful not to use
excessive eye contact with a threatened user so
that you won't further intimidate them.
- Direct eye contact can cause strong feelings,
either positive or negative, in other people.
- If eyes are the window to the soul,'' be sure
to search for any information they may provide.
22Communicating With People
- Body Language and Proxemics
- Posture is the least controlled aspect of the
body, even less than the face or voice.
- Body posture holds a wealth of information for
the astute analyst.
- Members of a group who are in agreement tend to
display the same posture.
- A good analyst will watch the audience for
changes in posture that could indicate anxiety,
disagreement, or boredom.
- An analyst should normally maintain an open
body position signaling approachability,
acceptance, and receptiveness.
- In special circumstances, the analyst may choose
to use a confrontation angle of head on or at a
90 angle to another person in order to establish
control and dominance.
23Communicating With People
- Body Language and Proxemics
- Individuals also communicate via proxemics.
- Proxemics is the relationship between people and
the space around them. Proxemics is a factor in
communications that can be controlled by the
knowledgeable analyst. - People still tend to be very territorial about
their space.
- A good analyst is aware of four spatial zones
- Intimate zone -- closer than 1.5 feet.
- Personal zone -- from 1.5 feet to 4 feet.
- Social zone -- from 4 feet to 12 feet.
- Public zone -- beyond 12 feet.
24Communicating With People
- Body Language and Proxemics
- Certain types of communications take place only
in some of these spatial zones.
- For example, an analyst conducts most interviews
with system users in the personal zone.
- But the analyst may need to move back to the
social zone if the user displays any signs (body
language) of being uncomfortable.
- Sometimes increasing eye contact can make up for
a long distance that can't be changed.
- Many people use the fringes of the social zone as
a respect'' distance.
25Meetings
- Introduction
- During the course of a systems development
project, many meetings are usually held.
- A meeting is an attempt to accomplish an
objective as a result of discussion under
leadership. Some possible meeting objectives are
listed in the margin. - The ability to coordinate or participate in a
meeting is critical to the success of any
project.
26Meetings
- Preparing for a Meeting
- Meetings are also very expensive because they
require several people to dedicate time that
could be better spent on other productive work.
- The more individuals involved in a meeting, the
more the meeting costs.
- But because meetings are an essential form of
communication, we must strive to offset the
meeting costs by maximizing benefits (in terms of
project progress) realized during the meeting.
27Meetings
- Preparing for a Meeting
- Step 1 Determine the Need for and Purpose of the
Meeting
- Every meeting should have a well-defined purpose
that can be communicated to its participants.
- Meetings without a well-defined purpose are
rarely productive.
- The purpose of every meeting should be attainable
within 60 to 90 minutes, because longer meetings
tend to become unproductive.
- When necessary, longer meetings are possible if
they are divided into well-defined submeetings
that are separated by breaks that allow people to
catch up on their normal responsibilities.
28Meetings
- Preparing for a Meeting
- Step 2 Schedule the Meeting and Arrange for
Facilities
- After deciding the purpose of the meeting,
determine who should attend.
- The proper participants should be chosen to
ensure that the purpose of the meeting can be
attained.
- Some research indicates that the most creative
problem solving and decision making is done in
small, odd-numbered groups.
29Meetings
- Preparing for a Meeting
- Step 2 Schedule the Meeting and Arrange for
Facilities
- The date and time for the meeting will be subject
to the availability of the meeting room and the
prior commitments of the various participants.
- Morning meetings are generally better than
afternoon meetings because the participants are
fresh and not yet caught up in the workday's
problems. - It is best to avoid scheduling meetings in the
late afternoon (when people are anxious to go
home), before lunch, before holidays, or on the
same day as other meetings involving the same
participants.
30Meetings
- Preparing for a Meeting
- Step 2 Schedule the Meeting and Arrange for
Facilities
- The meeting location is very important.
- Seating arrangement is particularly important.
- If leader-to-group interaction is required, the
group should face the leader but not necessarily
other members of the group.
- If group-to-group interaction is needed, the team
members, including the leader, should all face
one another.
- Make sure that any necessary visual aids (flip
charts, overhead projectors, chalk, and so forth)
are also available in the room.
31Meetings
- Preparing for a Meeting
- Step 3 Prepare an Agenda
- A written agenda for the meeting should be
distributed well in advance of the meeting.
- The agenda confirms the date, time, location, and
duration of the meeting.
- It states the meeting's purpose and offers a
tentative timetable for discussion and questions.
- If participants should bring specific materials
with them or review specific documents prior to
the meeting, specify this in the agenda.
- The agenda may include any supplements for
example, reports, documentation, or memoranda
that the participants will need to refer to or
study before or during the meeting.
32Meetings
- Conducting a Meeting
- Try to start on time, but do not start the
meeting until everyone is present.
- If an important participant is more than 15
minutes late, then consider canceling the
meeting.
- Discourage interruptions and delays, such as
phone calls.
- Have enough copies of handouts for all
participants.
- Review the agenda so that the discussion items
become group property.
- Cover each item on the agenda according to the
timetable developed when the meeting was
scheduled.
- The group leader should ensure that no one person
or subgroup dominates or is left out of the
discussion.
33Meetings
- Conducting a Meeting
- Decisions should be made by consensus opinion or
majority vote. One rule is always in order
- Stay on the agenda and end on time!
- If you do not finish discussing all items on the
agenda, schedule another meeting.
- Sometimes, the purpose of a meeting is to
generate possible ideas to solve a problem. One
approach is called brainstorming.
- Brainstorming is a technique for generating ideas
during group meetings. Participants are
encouraged to generate as many ideas as possible
in a short period of time without any analysis
until all the ideas have been exhausted.
34Meetings
- Conducting a Meeting
- Brainstorming is a formal technique that requires
discipline.
- These guidelines should be followed to ensure
effective brainstorming
- Isolate the appropriate people in a place that
will be free from distractions and
interruptions.
- Make sure that everyone understands the purpose
of the meeting (to generate ideas to solve the
problem) and focus on the problem(s).
- Appoint one person to record ideas. This person
should use a flip chart, chalkboard, or overhead
projector that can be viewed by the entire group.
35Meetings
- Conducting a Meeting
- These guidelines should be followed to ensure
effective brainstorming
- Remind everyone of the brainstorming rules
- Be spontaneous. Call out ideas as fast as they
occur.
- Absolutely no criticism, analysis, or evaluation
of any kind is permitted while the ideas are
being generated. Any idea may be useful, if only
to spark another idea. - Emphasize quantity of ideas, not necessarily
quality.
36Meetings
- Conducting a Meeting
- These guidelines should be followed to ensure
effective brainstorming
- Within a specified time period, team members call
out their ideas as quickly as they can think of
them.
- After the group has run out of ideas and all
ideas have been recorded, then and only then
should the ideas be analyzed and evaluated.
- Refine, combine, and improve the ideas that were
generated earlier.
37Meetings
- Following Up on a a Meeting
- As soon as possible after the meeting is over,
the minutes of the meeting should be published.
- The minutes are a brief, written summary of what
happened during the meeting -- items discussed,
decisions made, and items for future
consideration. - The minutes are usually prepared by the recording
secretary, a team member designated by the group
leader.
38Formal Presentations
- Introduction
- In order to communicate information to the many
different people involved in a systems
development project, a systems analyst is
frequently required to make a formal
presentation. - Formal presentations are special meetings used to
sell new ideas and gain approval for new systems.
They may also be used for any of the purposes in
the margin. In many cases, a formal presentation
may set up or supplement a more detailed written
report. - Effective and successful presentations require
three critical ingredients preparation,
preparation, and preparation.
39Formal Presentations
- Introduction
- Formal Presentation Advantages
- Immediate feedback and spontaneous responses.
- The audience can respond to the presenter, who
can use emphasis, timed pauses, and body language
to convey messages not possible with the written
word. - Formal Presentation Disadvantages
- The material presented is easily forgotten
because the words are spoken and the visual aids
are transient.
- That's why presentations are often followed by a
written report, either summarized or detailed.
40Formal Presentations
- Preparing for the Formal Presentation
- As mentioned earlier, it is particularly
important to know your audience.
- The systems analyst is frequently thought of as
the dreaded agent of change in an organization.
- As Machiavelli wrote in his classic book The
Prince,
- There is nothing more difficult to carry out,
nor more dangerous to handle, than to initiate a
new order of things. For the reformer has enemies
in all who profit by the old order, and only
lukewarm defenders in all those who would profit
from the new order, this lukewarmness arising
partly from fear of their adversaries and
partly from the incredulity of mankind, who do
not believe in anything new until they have had
actual experience of it. - People tend to be opposed to change.
41Formal Presentations
- Preparing for the Formal Presentation
- A successful analyst must be an effective
salesman.
- To effectively present and sell change, you must
be confident in your ideas and have the facts to
back them up.
- Step 1 Define your expectations of the
presentation for instance, that you are seeking
approval to continue the project, that you are
trying to confirm facts, and so forth. - A presentation is a summary of your ideas and
proposals that is directed toward your
expectations.
- Step 2 Organize your presentation around the
allotted time (usually 30 to 60 minutes).
42Formal Presentations
- Preparing for the Formal Presentation
- Step 3 Prepare visual aids such as predrawn flip
charts, overhead slides, Microsoft Powerpoint
slides and the like to support your position.
- Just like a written paragraph, each visual aid
should convey a single idea.
- To hold your audience's attention, consider
distributing photocopies of the visual aids at
the start of the presentation.
- This way, the audience doesn't have to take as
many notes
- Step 4 Practice the presentation in front of the
most critical audience you can assemble.
- Have somebody raise criticisms and objections.
- Practice your responses to these issues.
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45Formal Presentations
- Conducting the Formal Presentation
- The following are guidelines that may improve the
actual presentation
- Dress professionally. The way you dress
influences people.
- Avoid using the word I when making the
presentation. Use you' and we to assign
ownership of the proposed system to management.
- Maintain eye contact with the group and keep an
air of confidence. If you don't show management
that you believe in your proposal, why should
they believe in it? - Be aware of your own mannerisms. Some of the most
common mannerisms include using too many hand
gestures, pacing, and repeatedly saying you
know'' or okay.''
46Formal Presentations
- Conducting the Formal Presentation
- Ways to Keep the Audience Listening
- Stop talking. The silence can be deafening.
- Ask a question, and let someone in the audience
answer it.
- Try a little humor. Everybody likes to laugh.
Tell a joke on yourself.
- Use some props. Use some type of visual aid to
make your point clearer.
- Change your voice level. By making your voice
louder or softer, you force the audience to
listen more closely or make it easier for them to
hear. - Do something totally unexpected. Drop a book,
toss your notes, jingle your keys.
47Formal Presentations
- Conducting the Formal Presentation
- Answering Questions
- Sometimes answering questions after a
presentation may be difficult and frustrating.
- We suggest the following guidelines when
answering questions
- Always answer questions seriously, even if you
feel that it is a silly question.
- Answer both the individual who asked the question
and the entire audience.
- Summarize your answers.
- Limit the amount of time you spend answering any
one question.
- Be honest.
48Formal Presentations
- Following Up the Formal Presentation
- It is extremely important to follow up a formal
presentation because the spoken work and
impressive visual aids used in a presentation do
not usually leave a lasting impression. - For this reason, most presentations are followed
by written reports of some kind that provide the
audience with a more permanent copy of the
information that was communicated.
49Project Walkthroughs
- Introduction
- A special type of meeting conducted by the
analyst is called a project walkthrough.
- The project walkthrough is a peer group review of
systems development documentation. Walkthroughs
may be used to verify almost any type of detailed
documentation such as ERDs, DFDs and program
listings. - Peer group review tend to identify errors that go
unnoticed by the analyst who prepared the
documentation.
50Project Walkthroughs
- Who Should Participate in the Walkthrough?
- A walkthrough group should consist of seven or
fewer participants.
- All members of the walkthrough must be treated
as equals.
- The analyst who prepared the documentation to be
reviewed should present that documentation to the
group during the walkthrough.
- Another analyst or key system user should be
appointed as walkthrough coordinator.
- The coordinator schedules the walkthrough and
ensures that each participant gets the
documentation well before the meeting date.
- The coordinator also makes sure that the
walkthrough is properly conducted and mediates
disputes and problems that may arise during the
walkthrough.
51Project Walkthroughs
- Who Should Participate in the Walkthrough?
- The coordinator has the authority to ask
participants to stop a disagreement and move on.
- The coordinator designates a walkthrough recorder
to take notes during the walkthrough.
- The remaining participants include system users,
analysts, or specialists who evaluate the
documentation.
- Walkthroughs should never last more than 90
minutes.
52Project Walkthroughs
- Conducting a Walkthrough
- All participants must agree to follow the same
set of rules and procedures.
- The basic purpose of the walkthrough is error
detection, not error correction.
- The analyst who is presenting the documentation
should seek only whatever clarification is needed
to correct the errors.
- The analysts should never argue with the
reviewers' comments.
- A defensive attitude inhibits constructive
criticism.
- Reviewers should be encouraged to offer at least
one positive and one negative comment in order to
guarantee that the walkthrough is not superficial.
53Project Walkthroughs
- Conducting a Walkthrough
- After the walkthrough, the coordinator should ask
the reviewers for a recommendation. There are
three possible alternatives
- Accept the documentation in its present form.
- Accept the documentation with the revisions
noted.
- Request another walkthrough because a large
number of errors were found or because criticisms
created controversy.
54Project Walkthroughs
- Following Up on the Walkthrough
- The walkthrough should be promptly followed by a
written report from the coordinator.
- The report contains a management summary that
states what was reviewed, when the walkthrough
occurred, who attended, and the final
recommendation.
55Written Reports
- Introduction
- The business and technical report is the primary
method used by analysts to communicate
information about a systems development project.
- The purpose of the report is to either inform or
persuade, possibly both.
56Written Reports
- Business and Technical Reports
- Systems Planning Reports
- While studying the business mission, the analyst
will usually prepare a planning project charter
for review, correction, and approval by the
appropriate managers and staff. - During the definition phase, the analyst must
prepare and present the information architecture
and plan.
- This architecture and plan must be approved by
both information systems manager and staff and
system owners and users.
- The evaluation phase, results in several
important reports, including the business area
plan, planned database and/or network development
projects, and planned application development
projects.
57Written Reports
- Business and Technical Reports
- Systems Analysis Reports
- After the survey phase, the analyst normally
prepares a preliminary feasibility assessment and
a statement of project scope, both of which are
presented to a steering committee who make a
decision concerning the continuation or
cancellation of the project. - During the study phase, the analyst prepares and
presents a business problem statement and new
system objectives to verify with system users
their understanding of the current system and
analyses of problems, limitations, and
constraints in that system.
58Written Reports
- Business and Technical Reports
- Systems Analysis Reports
- The definition phase, results in a business
requirements statement.
- This specification document is often large and
complex and is rarely written up as a single
report to system users and owners.
- It is best reviewed in walkthroughs (in small
pieces) with users and maintained as a reference
for analysts and programmers.
59Written Reports
- Business and Technical Reports
- Systems Design Reports
- The next formal report, the systems proposal, is
generated after the selection phase has been
completed.
- This report combines an outline of the system
user requirements from the definition phase with
the detailed feasibility analysis of alternative
solutions that fulfill those requirements. - The report concludes with a recommended or
proposed solution.
- This report is normally preceded or followed by a
presentation to those managers and executives who
will decide on the proposal.
60Written Reports
- Business and Technical Reports
- Systems Design Reports
- The design phase results in detailed design
specifications that are often organized into a
technical design report.
- This report is quite detailed and is primarily
intended for information systems professionals.
- It tends to be quite a large report because it
contains numerous forms, charts, and technical
specifications.
- The acquisition phase can generate several
reports.
- The most important report the request for
proposals is used to communicate requirements
to prospective vendors who may respond with
specific proposals. - Especially when the selection decision involves
significant expenditures, the analyst may have to
write a report that defends the recommended
proposal to management.
61Written Reports
- Business and Technical Reports
- Systems Implementation Reports
- In a sense, the most important report is written
during the construction and delivery phases.
- The user's manual and reference guide.
- This document explains how to use the computer
system (such as what keys to push, how to react
to certain messages, and where to get help).
- In addition to computer manuals, the analyst may
rewrite the standard operating procedures for the
system.
- A standard operating procedure explains both the
noncomputer and computer tasks and policies for
the new system.
62Written Reports
- Length of a Written Report
- The written report is the most abused method used
by analysts to communicate with system users.
- The following are guidelines to restrict report
size
- To executive-level managers one or two pages.
- To middle-level managers three to five pages.
- To supervisory-level managers less than ten
pages.
- To clerk-level personnel less than fifty
pages.
- It is possible to organize a larger report to
include subreports for managers who are at
different levels.
- These subreports are usually included as early
sections in the report and summarize the report,
focusing on the bottom line What's wrong? What
do you suggest? What do you want?
63Written Reports
- Organizing the Written Report
- Every report consists of both primary and
secondary elements.
- Primary elements present the actual information
that the report is intended to convey. Examples
include the introduction and the conclusion.
- Secondary elements package the report so the
reader can easily identify the report and its
primary elements. Secondary elements also add a
professional polish to the report.
64Written Reports
- Organizing the Written Report
- Primary Elements
- Primary elements can be organized in one of two
formats factual and administrative.
- The factual format is very traditional and best
suited to readers who are interested in facts and
details as well as conclusions.
- We would use this format to specify detailed
requirements and design specifications to system
users.
- This format is not appropriate for most managers
and executives.
65Written Reports
- Organizing the Written Report
- Primary Elements
- Primary elements can be organized in one of two
formats factual and administrative. (continued)
- The administrative format is a modern,
result-oriented format preferred by many managers
and executives.
- This format is designed for readers who are
interested in results, not facts.
- This format presents conclusions or
recommendations first.
- Readers can read the report straight through,
until the point at which the level of detail
exceeds their interest.
66Written Reports
- Organizing the Written Report
- Primary Elements
- Both formats include some common elements.
- The introduction should include four components
purpose of the report, statement of the problem,
scope of the project, and a narrative explanation
of the contents of the report. - The methods and procedures section should briefly
explain how the information contained in the
report was developed for example, how the study
was performed or how the new system will be
designed. - The bulk of the report will be in the facts
section.
- This section should be named to describe the type
of factual data to be presented (e.g., Existing
Systems Description, Analysis of Alternative
Solutions, or Design Specifications). - The conclusion should briefly summarize the
report, verifying the problem statement,
findings, and recommendations.
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68Written Reports
- Organizing the Written Report
- Secondary Elements
- No report should be distributed without a letter
of transmittal to the recipient.
- This letter should be clearly visible, not inside
the cover of the report.
- A letter of transmittal states what type of
action is needed on the report.
- It can also call attention to any features of the
project or report that deserve special attention.
- In addition, it is an appropriate place to
acknowledge the help youve received from various
people.
69Written Reports
- Organizing the Written Report
- Secondary Elements
- The abstract or executive summary is a one- or