The Tourism Business

1
The Tourism Business

• Chapter 5 Hospitality and Tourism Book

2
History of Tourism

• Travel is from the French word travail
• Meaning much work goes into planning and trip and
  travel
• Pineapple sign welcome, warmth, friendliness
• Relied on the development of transportation (pgs
  11 13)

3
The Growth of Tourism

• Dual Family Income
• Disposable Income money left over after expenses
  have been paid
• Baby Boomers people over 55 traveling- may need
  different accommodations, etc.
• Health tours for disabilities and people with
  health care problems like Make a Wish foundation

4

• Leisure Time long weekends and holidays
• New Transportation Options new low cost airlines
  make it easier to travel for less
• The Internet convince of booking on line / the
  do it yourself approach

5

• Niche Market bases travel on specific interests
• Examples
• Travel for the disabled- 71 of these adults with
  disabilities traveled at least once last year
  (What special accommodations might a senior
  citizen need)
• Adventure Travel- outdoor activities, hiking,
  boating, mountain climbing What would you like
  to do here whitewater rafting,etc.

6

• Geotourism in an exotic place, wildlife places
• Agritourism visiting a working farm or
  agriculture or holitcultlure place- maybe horse
  park or dude ranch too.

7
Economic Impact

• 100 for a hotel room
• 40 wages
• 20 produce from local farmer
• 20 food for hotel
• 20 profit
• Employee spends of the 40
• 20 shoes
• 10 groceries
• 10 savings

8

• In 2002, US residents and travelers spent more
  than 545 billion on travel
• Income generated produced 7.2 million jobs for
  Americans
• 1 out of every 18 jobs is in the Hospitality or
  Tourism Business

9
Reason to Travel

• Why do you travel??
• List on pg 98
• Business and Leisure
• Economic Impact- 1 out of every 8 people is
  directly or indirectly employed in the industry
• Travelers in US spend 17,000 per second, 1
  million per minute, 60 million per hour, 1.4
  billion per day

10
Types of Tours

• Package Tour prearranged tour that offers value,
  guaranteed sight seeing and a quality product
• Charter tour tour operator buys all the seats on
  an airplane, train, bus, etc.
• Independent tour- guests can choose from dates,
  options
• Hosted tour- host at each destination
• Escorted or guided tour- structured tours
• Customized tour- more expensive and specially
  designed

11

• ACTIVITY- imagine you are a tour guide for NKY-
  write a script and places you will go read
  aloud in class
• Research any tour in the United States

12
Transportation Providers

• Air
• Ground
• Water
• Air- Wright Brothers first successful flight
  1903, jet service available in 1952
• -Frequent flyer program- in which an airline
  offers free travel, upgrades, and discounts to
  program members. Accumulate miles in form of
  points
• -lost of jobs available in airline onboard
  positions or ground positions
• How have the events of 9-11 affected airline
  industry? Have discussion with students in
  groups and then report to class or on demand
  writing

13

• Ground- rail, car, bus, vans, shuttle service,
  taxi
• What is the advantage and disadvantage of using
  the train as mode of transportation.
• Water transportation- ferry, freighters,riverboats
  , yachts, cruises
• Read pg 108 carnival
• Cruises- accommodations, food service,
  entertainment,