Title: Mobile Unified Communications
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2Mobile Unified Communications
- Bob Gaughan
- bgaughan_at_nortel.com
3MobilitySpends and Trends
- Businesses will spend over 1.4 Trillion in 2012
- 35 of total IT spending
- Current Trends
- Device evolution from phones to devices to
platforms - Supremacy 50-70 mobile minutes used in the
officethe only option out of the office - Blended domains Personal devices at work
4Mobility Positives High Value!
- Real-time communications
- Improved accessibility
- Faster access to information
- More efficient operations
- Shorter decision queues
- Increased customer service and revenues
- Increased productivity
5Mobility Negatives High Costs!!!
- Initial set-up
- Mobile device
- Services and integration
- Recurring monthly fees
- Voice minutes
- Data transfer
- Additional Services
- Cellular voicemail, callerID, texting
- Extra Tariffs
- Long distance
- Roaming
- Extra minutes/usage
6Mobility Consequence Bi-Polar Communications
My Corporate Communications Environment
My Mobile Communications Environment
?
Cellular
Enterprise Network
Internet
Primary communications device
Office/Portable communications
- Office identity and mobile identity
- Office number and mobile number
- Office voicemail and mobile voicemail
- Enterprise dial plan vs. external number dialing
- Corporate directory vs. local contact lists
- Corporate conferencing vs. mobile conferencing
service
User Complexity, Inefficiencies and Loss of
Control
7Mobile Unified Communications(aka Fixed-Mobile
Convergence or FMC)
Unified Communications
Enterprise Network
Cellular
Internet
Office
Mobile
Portable
- Consistent services across mobile device, PC and
desk phone - Flexibility to choose networks and devices
- Cost savings, improved utilization, efficiency
and ROI - Simplicity of deployment and use
8Mobility for Enterprise Communication Services
Preferred Device
Solution
Mobile User
Mobile Communication (Client/WebUI)
- Road Warriors and Executives
- Rich functionality
Smartphone
Mobile Communication (WebUI)
Personal Smartphone
- Mobile office professional
- General voice mobility
Mobile Extension
Cell Phone
- Campus mobile worker
- On-site mobility
WLAN/DECT Handsets
Wireless Handset
9Mobile Unified Communications Deployment Options
- Mobile Extension Simple and Quick
- Basic telephony feature set
- SW feature of IP PBX
- No device pre-requisites any phone!
- Mobile Communication WebUI Versatile
- Enhanced mobility features
- Clientless deployment
- Any mobile device via browser (mobile or PC)
- Mobile Communication Client Best-in-class
feature set - Advanced mobility features and UC
- Fully integrated client communication experience
- Available for BlackBerry, WinMob and Nokia
platforms
Mobile Extension
IP PBX
Gateway
Mobile Communication WebUI
Mobile Communication Client
10IP PBX Mobile Extension Architecture
- Works with any cell phone/smartphone
- No dependency on wireless provider
- Can be used for telecommuting/home phone
- No pre-requisite for office phone
UEXT
Carrier Network
IP PBX
PRI
Enterprise Network
UserA Mobile Phone
UserA Desk Phone
- Cell phone becomes a logical extension of
Communications Server - PSTN interface combined with service access DN
allows cellular reach for enterprise
communications - Single phone number and voicemail
- Seamless call handoff between mobile device and
desk phone
Enterprise Dial Tone for Cell Phones
11IP PBX Mobile ExtensionSingle Number Reach w/
Presence Updates
Paul Available
1
- Mobile Extension lets other employees know Pauls
mobile presence state whether hes on a call,
or available. Paul is not on a call and is shown
as available. - Kelly calls Pauls Enterprise DN (4444)
- IP PBX rings Pauls desk phone and mobile phone
(UEXT) - Paul picks up on mobile phone desk phone stops
ringing DN marked as busy - Presence indication shows change in status from
available to busy
Kellys Office
Paul Busy
5
2
Carrier Network
3
IP PBX
4
Enterprise Network
ISDN PRI
Pauls Desk Phone (DN 4444)
Pauls Mobile Phone (DN 678 90123)
12IP PBX Mobile ExtensionSeamless Device Handoff
(Mobile to Desk Phone)
- Paul arrives at his desk while on a mobile call
and presses the Handoff Key (configured)
Primary DN key begins flashing - Paul presses the primary DN key, or lifts the
handset to establish the call on desk phone
primary DN key stops flashing and a conference
call is established with the 3 lines. - Paul disconnects the call on the mobile phone
IP PBX
Carrier Network
Enterprise Network
ISDN PRI
1
3
2
Pauls Desk Phone (DN 4444)
Pauls Mobile Phone (DN 678 90123)
13IP PBX Mobile ExtensionSeamless Device Handoff
(Desk Phone to Mobile)
- Paul is using his desk phone and wants to
continue the conversation on his mobile phone.
Paul presses the Handoff key handoff lamp is
lit and primary DN key lamp flashes - Paul answers his ringing mobile phone and a
conference call is established with the 3 lines. - Paul presses the Handoff key on the desk phone
and hangs up.
IP PBX
Carrier Network
Enterprise Network
ISDN PRI
1
3
2
Pauls Desk Phone (DN 4444)
Pauls Mobile Phone (DN 678 90123)
14Enterprise Telephony for Mobile PhonesMore IP
PBX Mobile Extension Features
- PBX dialing from mobile phone
- Single number/ID, Toll avoidance
- Mid-call features
- Transfer, park, hold etc
- Attendant features
- Camp-on, busy lamp field, barge-in
- Call management features
- Forwarding, privacy
- Presence updated with mobile state
- Microsoft OCS
- Seamless Device Handoff
- Mobile-Desk-Mobile
- Policy Enforcement
- Dialing restrictions and CDR
IP PBX
Carrier Network
Enterprise Network
Consistent Features, Dialing and Services
15Mobile Communication Extending Enterprise
Telephony/UC to Smartphones
- Single Number Reach
- Dynamic/static call routing
- Single Identity (office CLID)
- Direct dial mode
- Call-me-first mode
- Single Voicemail
- MWI
- Cellular voicemail avoidance
- Enterprise Telephony
- ESN dialing, toll bypass, policies
- Conferencing / mid-call features
- Attendant features
- Advanced Call Routing
- Device Handoff
- Unified Communications
- IM/Presence
- Busy state/presence integration
- Corporate directory search/calling
IP PBX
Gateway
Enterprise
Employee Productivity
Carrier
Cellular
Lower Costs
Smartphone
16Mobile Communication ArchitectureClient for
Enhanced Features
- Supports BlackBerry, Nokia and Windows Mobile
platforms - GUI feature access and call notifications
- Advanced call routing and cellular voicemail
avoidance - Clientless WebUI option
Mobile Communication/WebUI
Cellular Voice Network (GSM or CDMA)
Comm Server
Enterprise Network
SIP
LDAP
Cellular Data Network (GPRS/EDGE or 1xRTT/EVDO)
Gateway
Active Directory
Internet
Smartphone
17Mobile Communication Deployment Options
- WebUI Simple and Versatile
- Any mobile device via browser (mobile or PC)
- Clientless deployment
- Delivers core mobility features
- Network tolerant
- Client Best-in-class feature set
- Qualified mobile devices (BB, WinMob, Nokia)
- Fully integrated client communication experience
- Advanced mobility features
- Real-time environment
- IM/Presence
IP PBX
Mobile Communication WebUI
Gateway
Mobile Communication Single Mode Client
One license enables both Mobile Communication
Client and WebUI
18Mobile Communication Client Overview
- The Mobile Communication client is the user
interface for accessing features - Windows Mobile, BlackBerry and Symbian
- The client integrates with the native device for
a consistent experience with other applications - Over-The-Air (OTA) portal allows unassisted
client installation via mobile browser - Auto-Configuration allows administrators to
pre-set a number of the client configuration
settings
Support for the most popular Enterprise
Smartphones
19Mobile Communication Client Call
Re-DirectDynamically Route Incoming Calls to any
Phone
Call Screening menu
Incoming call notification via data service
Conference phone
rings
Guest phone (DID)
Home phone
- The mobile phone is not always the best device to
take a call - Colleagues desk, home office, customer site,
meeting room, lobby, hot desking etc - Flexibility to chose any phone based on
environment/convenience - Save time by re-directing call to colleague or
assistant - Cost Savings by avoiding unnecessary cellular
usage and roaming charges
20Mobile Communication Client Cellular Voicemail
Avoidance--- Enforcing Single Voicemail
- Pairing a mobile phone with an office desk phone
does not ensure single voicemail - Roaming out of range
- Turned off/dead battery
- Cell phone forwarded to voicemail
- Enforcing single voicemail
- User must accept notification request before call
is sent to mobile device - If notification is ignored, or user is not
reachable, std call treatment is applied - Call is forwarded to corporate voicemail
- Cellular voicemail doesnt have the opportunity
to pick up the call
Unified Comms
Mobile Communication Gateway
Carrier Network
Internet
One Business Voicemail to Manage
21Mobile Communication Client IM/Presence Support
- In Mobile Communication - IM/presence for other
Mobile Communication users is supported - Presence information is displayed in the buddy
list and call history screens in the Mobile
Communication client - From the buddy list and call history screens,
users may originate IM sessions to other Mobile
Communication users
22Mobile Communication WebUIAccessing WebUI
Any Browser
Any Device
Auto logout for security on shared devices
Any Network
Any Network using any Browser-Equipped Device
23Mobile Communication WebUI Settings Page
- At first login, users will be prompted to enter
a number for call routing
any internal or PSTN number
DND Calls will not be forwarded when checked
Check mark active number for call routing
Easily edit or delete numbers
Add new numbers anytime, as required eg. home,
guest, meeting room, etc.
All incoming office calls will ring to the
selected number, outbound calls dialed from WebUI
will be routed using enterprise network and carry
office CLID
24Mobile Communication WebUI Home Page
- Simple to use as easy as navigating a web page
Call Setting/ Status pane
Corporate Directory Search Enter whole or
partial name and click-to-call from results list
Call Field Uses Enterprise dial plan format
(eg. ESN)
MWI Click-to-call vmail
History link to call logs
Refresh Updates call status and MWI
Returning to WebUI throughout the day doesnt
require repetitive logins Configurable keys on
smartphones give users single button access to
the WebUI Home page
25Why Choose Mobile Communication WebUI?
- Easy to roll-out and administer
- Non-intrusive suitable for personally owned
devices - Compatible with any browser-equipped mobile
device - Minimal data usage/cost and long battery life
- Network tolerant (eg. unreliable cellular data
coverage) - Compatible with PC browsers for teleworker
scenarios
One License Enables both Mobile Communication
Client and WebUI
26Mobile Communication Client Enhanced Capabilities
- Streamlined dialing/ integrated call logs
- GUI for mid-call features
- Emergency number support
- Instant Conferencing
- IM/Presence
- Click-to-call from buddy list
- Cellular voicemail avoidance
- Real-time MWI
Use Client as the Primary Interface and WebUI
when Convenient
27Mobile Communication 3100 ROI Tool
28Mobile Communication 3100 ROI Tool
29Mobile Communication 3100 ROI Tool
30Mobile Communication 3100 ROI Tool
31Mobile Communication 3100 ROI Tool
32Mobile UC Business CaseCost Saving Opportunities
- Reduce Cellular usage when in-office
- Seamless bi-directional handoff with deskphone
lets users continue voice conversations without
any cellular usage/minutes - Reduce Roaming charges
- Take incoming mobile calls on landline phones
real-time screen popup allows incoming mobile
calls to be pushed to "free" landline phones - Convert outbound mobile calling to inbound -
travel globally without ever placing an
international mobile call - Remove cellular LD charges
- Mobile LD calling at local rates - remove high
cost cellular LD by leveraging least cost routing
of enterprise dial plan - Replace corporate assets w/ personal devices (eg.
iPhones) - Leverage "free" devices by enabling business
communications through employees preferred
personal phones - Leverage Free Minute offers (eg. Fav 5)
- Move business calls into "free minute" portion of
common mobile plans
33Mobile UC Business CaseMore Cost Saving
Opportunities
- Downgrade employee service plans and/or options
- Fewer minutes
- Remove high cost cellular services like
conferencing and voicemail - Protect against Fraud
- Apply office policies/restrictions for mobile use
- Centralized CDR provides a consolidated view of
office/mobile call activity - Easily distinguish between enterprise calls and
personal calls on mobile billing - Use Free Wi-Fi
- Move all call control, notifications,
IM/Presence, directory search and other data
traffic to Wi-Fi - Leverage Internet VoIP Services
- Services like Skype offer the lowest cost
LD/Intl mobile calling opportunities - Unlicensed Mobile Access (UMA) for flat rate VoIP
(eg. Wi-Fi BlackBerry) - Assume control of mobile solution and evolution
- Device flexibility
- Network agnostic
- Service compatibility
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