Chapter 10: Test and Scales - PowerPoint PPT Presentation

1 / 4
About This Presentation
Title:

Chapter 10: Test and Scales

Description:

... and Scales. REAL WORLD RESEARCH. SECOND EDITION. Robson, C.(2002) Real World Research 2nd edn. ... Developing an equal-appearing interval (Thurstone) scale ... – PowerPoint PPT presentation

Number of Views:98
Avg rating:3.0/5.0
Slides: 5
Provided by: colinr3
Category:

less

Transcript and Presenter's Notes

Title: Chapter 10: Test and Scales


1
REAL WORLD RESEARCHSECOND EDITION
  • Chapter 10 Test and Scales

Robson, C.(2002) Real World Research

2nd edn. Oxford
Blackwell
2
Developing a summated rating (Likert) scale
  • Gather together a pool of items that appear to be
    related, to or important to the issue.
  • Decide on a response categorization system.
  • Ask a large number of respondents to check their
    attitudes to the list of statements.
  • Obtain a total score for each respondent.
  • Select items for final scale using item
    analysis.

3
Developing an equal-appearing interval
(Thurstone) scale
  • Collect a large number of statements relating to
    the attitude in question.
  • Give the statements to 50-100 judges.
  • Find the scale value of each statement.
  • Select a number of statements spread evenly along
    the scale.

4
Developing a cumulated (Guttman) scale
  • Collect a large number of apparently relevant and
    usable statements.
  • Administer the statements to a standardization
    group.
  • Carry out a scalogram analysis of the
    standardization groups responses.
  • Apply the scale to respondents.
Write a Comment
User Comments (0)
About PowerShow.com