Title: Learn to Create Women Healthcare Tracking App
1(No Transcript)
2What is Femtech? Femtech is a growing industry
of technology products and services focused on
womens health. The term Femtech was first used
by Ida Tin, CEO of Clue, a period tracking app,
in 2014. According to Emergenresearch, the global
Femtech market was valued at 18.75 billion in
2019 and is anticipated to reach 60.01 billion
by 2027 at a CAGR of 15.6. Femtech refers to
technology that is designed to improve womens
health, both physical and mental. This can
include everything from fertility tracking apps
to reproductive health devices to mental health
tools.
3While Femtech products and services are often
geared toward cisgender women and those with a
uterus, there is an increasing focus on serving
the needs of all individuals with menstrual
cycles, including Trans and non-binary people.
There are many types of Femtech products on the
market, but one of the most popular categories is
womens health tracking mobile apps. These apps
allow users to track their menstrual cycles,
ovulation, and fertility windows in order to
manage their reproductive health and provide
educational resources on contraception, sexually
transmitted infections (STIs), and pregnancy.
4- Types of Femtech Apps
- The Femtech market has over 1 billion in VC
funding to date, according to CBinsights, and
its just beginning. It consists of a dizzying
array of solutions, from fertility testing kits,
D2C feminine hygiene, feminine care products, and
fertility monitoring wearables. Some of the apps
in this market include - Period Tracking App
- Birth Control Reminder Apps
- Sexual wellness apps
- Digital Health Clinics
- Fitness Apps Dedicated to Women
- Feminine Hygiene Apps
- Pills Reminder Apps
- Lactating Apps
- Postnatal Apps
- Online Consultation
- Child Development Tracker Apps
5- How to Get Started with Creating a Womens Health
Tracking Mobile App - You should keep a few things in mind if youre
looking to develop a womens health tracking
mobile app. - Purpose and target audience
- The first step to building a womens health
tracking mobile app is to define its purpose and
target audience. For example, for a womens
health tracking app, your purpose could be
helping women manage their menstrual cycles,
ovulation, fertility windows, moods, energy
levels, and changes in the body, educating users
on womens health topics, etc.
6- Competitive Analysis
- Its important to know what youre up against
before developing your app. Research what other
apps are out there that serve the same or similar
purpose. How do they work? What features do they
offer? What could you do differently to make your
app stand out? What would make your app unique?
What would appeal to your target audience? Make a
list of the ones you like and dislike, and think
about how you can improve upon them. Remember
that not all features need to be unique
sometimes, cloning whats already out there can
be a good thing. But try to focus on offering
something that other apps dont.
7- Design and Functionality
- Once you have a good understanding of your target
audience, you can start thinking about your apps
design and functionality. Its also important to
remember that a womens health tracking app is
likely to be used by people of all ages, so its
essential to ensure the design is user-friendly
and easy to navigate. - Create a list of features
- Its time to start thinking about the features
you want to include in your app. What will make
your app unique? How can you make it
user-friendly and easy to navigate? Keep your
target audience in mind as you brainstorm
features.
8- Find a mobile app development company
- The success of your app will depend on the
quality of the development process hence it is
essential to partner with the best mobile app
development company to develop a womens health
tracking app. - There are a few things that you should look for
when choosing a mobile app development company - A proven track record in developing successful
mobile apps. - An experienced and skilled team of developers
- Commitment to using the latest technologies
- Dedication to meeting your specific needs and
requirements - Once you have found a mobile app development
company that meets all of these criteria, you can
be confident that your app will be developed
successfully and meet your expectations.
9- Create a prototype
- Once you have found a development company, you
will need to create a prototype of your app. A
prototype is a way to test your app idea before
starting development. It can help you get
feedback from potential users and ensure that
your app is headed in the right direction. This
will help the developers understand your vision
and ensure that they are on the same page as you
are. - Testing
- Before launching your app, it is important to
test it to ensure everything is working
correctly. - Launch your app
- Once you have tested your app, its time to
launch it for the world to see. Make sure to
promote your app through social media and other
channels, so potential users can find it and
start using it.
10- Update and improve your app
- After youve released your app to the public,
its important to continue to monitor its
performance and user feedback. Use this feedback
to update and improve your app regularly. This
will help you identify any issues that may arise
and ensure that your app is always up-to-date
with the latest features and security updates.
Cost of Creating a Womens Health Tracking
App The cost of creating a womens health
tracking app will vary depending on the features
and functionality you include in the app. For
example, the cost will be higher if you want to
include complex features like artificial
intelligence or machine learning. To get a
better idea of the cost of your app, we recommend
contacting a mobile app development company. They
will be able to give you a more accurate estimate
based on your specific requirements.
11- How To Monetize a Womens Health and Period
Tracking App - You can monetize a womens health tracking app in
a few different ways. - One way is to charge users a monthly or annual
subscription fee. This can give you a steady
income that you can use to support the app and
its development. - Another way to monetize the app is to charge for
premium features. For example, you could offer a
basic app version free but charge users for
features like additional tracking options, custom
reports, or personalized advice from medical
professionals. - Finally, you could also sell advertising space
within the app to companies that sell products or
services related to womens health. This could be
an effective way to generate revenue, but its
important to ensure that the ads are relevant and
targeted to your audience so that they dont
become a nuisance.
12Thank You