Patricia Pope with P&G

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Welcome to DMI webcast
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Procter Gamble
PG is continuing to produce ads that touch on
larger topics than the products they sell.
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Recently, Gillette produced a MeToo-inspired ad
that reframes their tagline
THE BEST A MAN CAN GET
and the reaction to it has been very divided.
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PG's response to the criticism is that they are
trying to appeal to younger consumer groups with
these types of ads - and that it hasn't hurt
their sales.
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Patricia Pope developed a new training module in
response to some of the same kind of results that
MeToo movement was having on men.
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WE NEED ACTION. Men can't help that people have
experienced different socializations based on
gender in formative years.
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But, now that you see the impact of those
differences in the workplace
YOU CAN MAKE A DIFFERENCE.
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Visit our website www.popeconsulting.com Lets
Talk. 833.364.7673 info_at_popeconsulting.com www.pop
econsulting.com