SEO Trends in 2017

1
SEO Trends in 2017
2
Switch To HTTPS

• In 2017, the users are recommended to switch
  their websites from http to https because it is
  much secure. The https gives your website much
  security than http and google also encourages
  websites having secured server. The https also
  gives a good edge to your website.

3
Target Fewer Derivations Of Keywords 

• Using many variations of keywords can improve the
  SEO in many ways and can help target many
  keywords. Google appreciates the use of LSI
  keywords to target keywords. The implications of
  SEO is that the fewer variations of keywords
  needs to be targeted.

4
Stick To The Basics

• Google want the relevant data on the website
  according to the niche of the website and its
  goal is to provide the most relevant websites
  according to the search, so just stick to basics
  of on page and off page SEO and witness your
  website boosts up.

5
Focus On UX 

• The google gives much importance to websites
  which have good user experience. In the near
  future, the websites having a great UX can beat
  the over-optimized websites having rich content.

6
Clarify Your Intent 

• SEO is no longer about choosing certain keyword
  but it ensures the complete online content is
  based on user intent, also it gives top priority
  to users having good and rich content.

7
Improve Your Site Speed And Limit Errors 

• In 2017, the website speed will play a major role
  in search engine optimization.

8
Shift To Mobile First Indexing 

• In the previous year google began using
  mobile-first indexing. Also the mobile UX and
  mobile search intent will become increasingly
  important.

9
Have Quality Backlinks 

• One of the biggest factors in SEO is back
  linking. The website should have quality
  backlinks in order to rank high.

10
Move From Content Production To Content Library 

• Content frequency and relevance were previously
  very effective in helping with great ranking, but
  this isnt the case anymore. Search engine users
  and search engines are now trying to find the
  amazing content a highly researched,
  multi-media, organized piece of content that
  provides great value. 

11
Predictions for 2017

• Data will reveal Google organic results to have
  lt70 CTR
• According to the recent study, though it was a
  time to be more conservative, approximately 40
  of Google searches do not garner any clicks at
  all.
• Twitter will figure out how to grow again
• While the twitter is growing rapidly from 306
  million users to 370 million users in just 2016.
  Growth is just growth in terms of users or
  anything else. It is noted that twitter might
  figure out ways to indulge and figure out the
  ways to grow.
• The rise of ad blocking is going to trigger
  attempts at legislation and incite more sites to
  restrict ad blocking users
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