Avoid These SEO Techniques In 2017

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Avoid These SEO Techniques In 2017
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In just a few days you will be leaving 2016
behind as you welcome another year. Aside from
the bad personal experiences, attitudes, and
behaviors you have, you should also leave behind
some bad practices you follow when it comes to
search engine optimization. As the year changes,
SEO trends also change. Let us see which of the
techniques Ottawa SEO services providers will get
rid of this 2017.
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Low quality and useless content If you are used
to writing articles for search engines, then it
is best to already put an end to this practice.
The same goes with article spinning. Low quality
and useless content that are only written for
search engines will become obsolete in 2017. It
is about time to invest a few more dollars and to
hire someone really good to write content that
people will appreciate and find useful. Unlike
the old days, search engines are now getting
smarter and smarter. Websites with useful and
high-quality content usually rank much higher.
Each of the articles in your website should
contain at least 500 words.
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Keyword Stuffing It is but normal for your
article to include your target keywords. Adding
keywords will help you rank for such keywords in
the search engines. In the past years, people
tend to add as many keywords as they like in a
single article. While this practice tends to give
good results in the past, today adding dozens of
keywords in a single article will only make you
guilty of keyword stuffing. And if this happens,
instead of ranking high for certain keywords, you
may fail to achieve your target ranking.
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Exchanging links Exchanging links basically
means something like "I will put your link on my
page, and you will place my link on your page". A
few years ago, exchanging links used to deliver
great results in terms of ranking higher on
search engines. Because almost everybody is using
this technique, Google has realized that
something fishy is happening and that people are
trying to play with the system. This technique
will only hurt your website so better get rid of
it before everything you worked hard for turn to
ashes.
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Article spinning and mass article
submission Writing a quality article is such a
long and challenging process. You can't be able
to write as much as 30 articles in a day no
matter how great you are in writing. So, what
people do is to spin the article and come up with
at least a hundred versions of it and then submit
them in mass to different article directories. If
each of the article versions meets at least 70
uniqueness, Google can't be able to notice that
they just come from a single article. But the
thing is, backlinks from articles submitted to
article directories are now considered as
worthless.