Tips to Build Your Off-Page SEO Strategy in 2017

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Tips to Build your Off-Page SEO Strategy in 2017
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• Tips to Build your Off-Page SEO
• Strategy in 2017

• Choosing Quality over Quantity

• Gone are the days when search engines used to
  evaluate websites according to the amount of
  inbound links they had. Present day off page
  optimization services focus on increasing the
  quality of the links as well as their relevance.
  As such, it is necessary that you increase the
  quality of your inbound links, using several
  techniques like building a strong online presence
  on social media sites, reviewing industry related
  books, media, and products, publishing articles,
  posting on forums, guest blogging, blog
  commenting, etc.

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Tips to Build your Off-Page SEO Strategy in 2017

• Focusing on Video Marketing

• Video marketing has taken off in a big way, with
  many firms choosing to increase their online
  reputation by adding video ads as well as
  promotional videos on their sites. Hence, ensure
  to add a video or two on your website for brand
  building and content marketing. According to
  on-page and off-page SEO experts, the videos you
  add must not be more than two minutes, feature
  relevant content, use HTML code related
  transcriptions, have catchy titles and allow
  embedding to attract viewers.

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Tips to Build your Off-Page SEO Strategy in 2017

• Being wary of Off-page SEO Myths

• It is imperative that while creating your off
  page SEO plan, you have to be wary of some
  off-page SEO myths and act accordingly to avoid
  falling into these loopholes. Some of these
  include Google authorship program, which was
  dismantled back in 2014 but is still believed by
  many to increase clicks via search visibility and
  rates. Then, there is the myth that the more the
  number of links, the greater influence your
  content will have, which tells you exactly the
  opposite of what you need to do.

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• Tips to Build your Off-Page SEO
• Strategy in 2017

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