Presentation Concepts 1 Planning and Developing Your Presentation

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Presentation Concepts 1Planning and Developing
Your Presentation
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Objectives

• Analyze the needs and expectations of your
  audience
• Assess the situation in which youll give your
  presentation
• Select an appropriate medium for your
  presentation
• Limit your topic to provide focus
• Make a connection with your audience
• Outline the general organization of a
  presentation
• Develop an effective introduction, body, and
  conclusion

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Planning Your Presentation

• What is the purpose of this presentation?
• What type of presentation do I need to give?
• Who is the audience for my presentation and what
  do they need and expect?
• What is the situation (location and setting) for
  my presentation?
• What is the most appropriate media for my
  presentation?

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Determining the Purpose of Your Presentation

• Informative presentations provide your audience
  with background information, knowledge, and
  specific details about a topic.
• Persuasive presentations have the specific
  purpose of influencing how an audience feels or
  acts regarding a particular position or plan.
• Demonstrations are specific types of
  presentations that show an audience how something
  works.
• Training presentations provide audiences with an
  opportunity to learn new skills, or to be
  educated on how to perform a task

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Questions for Determining Your Purpose and
Outcomes

• Why am I giving the presentation?
• What is the primary purpose of this presentation?
• What are the secondary purposes of this
  presentation?
• What should the audience know or do as a result
  of this presentation?

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Determining the Outcome of Your Presentation
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Analyzing Your Audiences Needs and Expectations

• The more you know about your listeners, the more
  youll be able to adapt your presentation to
  their needs
• Age
• Gender
• Education
• Expertise with the topic
• Cultural background

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Questions for Analyzing your Audience

• Who will be listening to my presentation (peers,
  superiors, subordinates, visitors)?
• What does the audience expect me to talk about?
• What general characteristics or demographics do I
  know about the audience (age, gender, education
  level, knowledge of the topic, cultural
  expectations)?
• What does the audience need to know about the
  topic of the presentation (general background or
  overview, details, cost estimates)?
• How will listeners use this information (make
  decisions, perform task)?
• What are the major concerns or objections to my
  point of view (too expensive, too difficult,
  takes too much time)?
• What do I want the audience to think, know, or do
  as a result of this presentation?

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Assessing the Situation for Your Presentation

• Planning an effective presentation will be a
  matter of learning to adapt your content to your
  situation, the unique setting, time frame, or
  circumstances for your presentation.

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Questions for Analyzing the Situation for Your
Presentation

• How much time will I have for my presentation?
• Will I be speaking alone or with other people?
• How large will the audience be?
• How formal or informal will the setting be?
• What will the room be like, and how will it be
  arranged?
• What equipment will be available for my
  presentation (chalkboard, overhead projector,
  slide projector, computer projection system)?

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Questions for Analyzing the Situation for Your
Presentation

• Do I have the skills to operate available
  equipment?
• Who will be available to assist me in case of an
  equipment failure?
• How much time will I have to set up for my
  presentation?
• What other aspects must I consider (temperature,
  extraneous noises)?
• Who will be available to assist me with room
  temperature, lights, or extraneous noise problems?

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Selecting the Appropriate Media

• Chalkboard
• Whiteboard
• Notepad and easel
• Flip chart
• Posters
• Black-and-white or color overheads
• Handouts
• 35mm slides
• Computer-projected visuals, such as PowerPoint
  slides
• Websites or broadband media including
  videoconferencing

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Selecting the Appropriate Media
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Focusing Your Presentation

• Time or chronology
• Geography or region
• Category or classification
• Component or element
• Segment or portion
• Point of view

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General Organization of Presentations

• Introduction
• Gains and keeps attention of audience
• Creates favorable impression
• Establishes credibility
• Provides overview of presentation
• Body
• Follows main point of presentation
• Provides evidence and support for main points
• Presents research in adequate detail
• Shows relevance of data
• Conclusion
• Restates main point of presentation
• Suggests appropriate action
• Recommends ways of finding additional data

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Developing an Introduction

• Gaining your audiences attention
• Anecdotes, stories, or personal experiences
• Surprising statistics or relevant data
• A quotation, familiar phrase, or definition
• Rhetorical questions
• Unresolved issues and current problems
• Comments about the audience or occasion
• Audience participation
• Statement of your topic

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Developing the Body of Your Presentation

• Gathering information
• Popular press items from newspapers, radio, TV,
  and magazines
• Information in libraries
• Corporate documents
• Talking to experts and authorities
• Interviews, surveys, and observations
• Internet sources

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Organizing Your Information Inductively
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Organizing Your Information Deductively
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Organizing Your Information Chronologically
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Organizing Your Information Spatially
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Organizing Your Presentation

• Support your main points
• Provide transitions
• Develop your summary or conclusion

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Organizing Your Presentation