Guillermo Sanchez for Governor

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Guillermo Sanchez for Governor

• 2006 Hopeful Gubernatorial Democratic Candidate.

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Who is Guillermo Sanchez?

• Current Mayor of Laredo, Texas.
• Son of Mexican Immigrants.
• Born in Nuevo Laredo, in the State of Tamaulipas.
• Moved to Laredo in his early teens.
• Very popular with Hispanic voters.

3
Guillermos Appeal

• In the Past, Guillermo Has Enjoyed a High Level
  of Appeal With the Following Voter Types
• Second and third generation Hispanics who are
  starting to live more stable and comfortable
  lives with increasing incomes and conservative
  family values.

4
Why He Needs Us

• He is not familiar with North Texas and needs us
  to pinpoint possible locations for campaign
  headquarters.

5
How Are We Going to Do This?

• GIS
• Geographic Information Systems

6
What is GIS

• Geographical Information Systems
• Software that allows users to display, combine,
  query, and analyze geographical data and
  quantitative data.
• The GIS software to be used on this project is
  ArcGIS.

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Geographic Information
Census Designated Boundaries
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Where in the World is the UTA?
Statistics for the entire world.
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Where in the World is the UTA?
Statistics for countries.
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Where in the World is the UTA?
Statistics for individual states.
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Where in the World is the UTA?
Statistics for counties.
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Where in the World is the UTA?
Statistics for cities.
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Where in the World is the UTA?
Statistics for Census tracts.
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Where in the World is the UTA?
Statistics for Census block groups.
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Where in the World is the UTA?
Statistics for Census Blocks.
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Tract 1223.00 Block 1034
Tract 1223.00 Block 1031
Tract 1223.00 Block 2015
Tract 1223.00 Block 1001
Tract 1223.00 Block 1000
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Lets Get Cracking
Now We Will Use GIS to Combine Physical
Geographies with Attributes Or Statistics

• Geospatial Data
• Center-Points of All Cities
• Texas House Election
• Districts
• Census Block Groups
• Digital Orthoimagery

• Attribute Data
• 2002 General Election
• Results
• Hispanic Population
• Household Income
• Marital Status