Nydelse, stetik og design

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Nydelse, æstetik og design
Humans always have and always will seek
pleasure (Jordan)
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dagens menu

• Mads Boedker "The "Cultural Turn" in HCI -
  machines, practice, experience
• Intro to the rest of the texts mini-seminar (by
  Susana)
• Øvelser Implementation

del 1
del 2
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practical info

• The blog is dead ?
• Synopsis example nr. 3
• Last day Kunst-show (Tuesday the 25th March)
• 10 minutes presentation per group
• Show the piece!
• Explain idea behind
• Tell us shortly why it is art and what properties
  of digital media does it play with according to
  the courses pensum
• What did you learn from the creative process
• Then we vote and choose the best one prizes!
• Remember that synopsis deadline is Friday the
  28th March

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Blackboard model
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Bertelsen/Pold main

• To introduce aesthetics in HCI
• Purpose of HCI usability eliminate obstacles
• Problem cognitive approach supposes that user
  engaged in rational process of exploratory
  learning, but user also engaged in
  interpretation!
• Summary of aesthetic theories (p. 24)

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Interfacekulturens Æstetik
Slide taken from Center for Digital-Æstetisk
forskning (Søren Pold)
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Bertelsen/Pold

• The Interface criticism guide (26-30)
• You could say that it is about applying the tools
  of art to analyzing normal interfaces
• Advantages it allows to talk about unexpected
  use and to put words to users changing
  expectations
• It is a cultural unit of analysis

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Is this just a car?
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Desmet main points

• Our emotions enrich virtually all of our waking
  moments with either a pleasant or an unpleasant
  quality (1)
• Products elicit emotions, not only by virtue of
  their aesthetics but also by other aspects such
  as function, brand, behaviour, and associated
  meanings
• Emotions are personal
• Products elicit mixed emotions

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Desmet relevant for design

• He has a cognitive/functionalist idea of emotions
  as mechanisms that signal favourable or harmful
  events, preferences for states of the world
• Products have many layers of emotional meaning,
  some of them can be predicted, ergo emotions can
  be influenced by design

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Desmets five types of product emotions

• Instrumental (Product that facilitates goal
  achievement, goals can be concrete or very
  abstract) Satisfaction/Disappointment
• Aesthetic (Sensory perception of product
  according to our attitudes) Attraction/Disgust
• Social (How things should be according to our
  socializing) Admiration/ Indignation
• Surprise (Novelty, usually first time)
  Pleasant/Unpleasant surprise
• Interest (Fascination, Boredom, inspiration, all
  related to stimulation)

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Jordan main points

• Humans seek pleasure as part of their nature
• Industrialization makes that all products are
  similar in quality so have to distinguish
  themselves by other means (design)
• Products are not just tools
• Inspired by Maslow, has a hierarchy of user
  needs 1. functionality, 2. usability, 3. pleasure

Can you think of anything with low usability but
great pleasurability?
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Jordan the four pleasures

• Physio-pleasure (Sensory)
• Socio-pleasure (Company, community)
• Psycho-pleasure (Accomplishing a task, usability
  related)
• Ideo-pleasure (Theoretical entities such as art
  works, abstract)

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Jordan three key issues

• Understanding users and their requirements (not
  only how they use product but the role of the
  product in their lives)
• Linking product properties to emotional responses
  (maybe usability provides security or high
  aesthetics social pride?)
• Developing methods for the investigation and
  quantification of pleasure (scales? Facial
  expression? How they use or buy product?)

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Feel your object
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Boehner main points

• Affect is not a kind of information that is
  added
• Emotion is interaction dynamic, culturally
  mediated and socially constructed and experienced
• Emotion is important for cognition
• Their task is to expand the cognitive model of HCI

Exs. Veninder, song
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Boehner 2 cases

• Miro fails as object to be decoded but succeeds
  in getting users to talk about emotions.
  Interpretation, negotiation.
• Affector affect as interaction. Users
  co-construct the affective implications of the
  system grounded on their previos relationship,
  meanings emerged situated

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Boehner affect as interaction has 3 challenges

• Not as well understood as affect as information
• Systems only work well in contexts where
  interaction is already existing and rich
• Need to develop new evaluation strategies

Still we need to go from representation to
participation
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Til næste gang

• Remember påskeferie! Vi ses igen den 18.4
• Next week we have a guest speaker Ida Engholm,
  author also of the two texts you have to read.
• Read
• ENGHOLM, Ida. 2004. Webgenrer og stilater - om
  at analysere webdesign. In Ida Engholm Lisbeth
  Klastrup, Digitale Verdener. København Gyldendal
  2004.
• ENGHOLM, Ida SALAMON, Lisa. 2005. Webgenres
  and -styles as socio-cultural indicators - an
  experimental, interdisciplinary dialogue. In
  proceedings In The Making, Copenhagen April 29th
  May 1st 2005.30-