Title: Webinar Software Providers In 2020
1Webinar Software Providers In 2020
- Latest Quadrant Ranking by 360Quadrants
360Quadrants, the most granular solution
comparison platform, has published a study on the
best Webinar Software providers to enable
potential buyers make better decisions while
selecting a proper Webinar Software for their
usage. Zoho Meeting, Zoom Video Webinar,
GoToWebinar, ON24, and BigMarker dominated the
global Webinar Software market in 2020. A
webinar software helps users connect with
customers, workforce, and other audiences by
providing them with an easy-to-use video
conferencing functionality. But, in contrast to
typical conferencing, webinar software is
majorly used for the purpose of event management
over the internet such as workshops,
demonstrations, and seminars. This software helps
users in reaching a large number of people
simultaneously. With the best webinar software,
users can engage their audience and create a
fruitful connection with webinar
participants. 360Quadrantsalso undertakes a SWOT
analysis and evaluates all software providers
considered in the analysis. This helps software
providers learn about new upcoming opportunities
and also helps them learn about the areas
wherein they can improve. Webinar Software
Providers 360Quadrants Categorization The top ten
companies offering webinar software were scanned,
ranked, and placed on a 2X2 Quadrant that
categorized them as Visionary Leaders,
Innovators, Dynamic Differentiators, and
Emerging Companies. Visionary Leaders Visionary
leaders have an excellent range of products which
enable them in attaining leading market
positions. Zoho Meeting, ON24, GoToWebinar, and
BigMarker have been identified as the Visionary
Leaders in the webinar software
space. Innovators Innovators work on developing
product innovations and invest significantly on
RD activities. Adobe Connect Webinar, BlueJeans
Events, and Cisco Webex Meetings are the
Innovators in the webinar software
space. Dynamic Differentiators Most of the
dynamic differentiators are companies that have a
strong local presence. These businesses have a
lower number of product offerings as compared to
the Visionary Leaders but have loyal customer
bases for their products. Livestorm has been
placed as the Dynamic Differentiator in the
webinar software space.
2- Emerging Companies These are typically regional
or niche players that have the potential to scale
up with the right strategic choices.
RingCentralMeetings has been positioned as the
Emerging Company in the webinar software space. - The top webinar software vendors evaluated and
profiled in the 360Quadrants report are - Zoho Meeting
- Zoom Video Webinar
- GoToWebinar
- ON24
- BigMarker
- Adobe Connect Webinar
- BlueJeans Events
- RingCentral Meetings
- Cisco Webex Meetings
- Livestorm
- 360Quadrants Company Evaluation System
- 360Quadrants gauge some of the top webinar
software providers. The analysis was based on
critical data pointers which were picked based
on product portfolios, business strategies, and
inputs from buyers and industry experts. All of
these parameters were then allocated precise
weightages as per the inferences. The inputs
were then measured, which allowed analysts in
computing the final rating for all the software
providers considered for the assessment. Last of
all, all the software providers were placed on
their relative positions on the 360Quadrant. - Some of the major parameters considered for this
evaluation - Customization - Webinar Software helps hosts to
build webinars according to their requirements by
providing them with easy-to-use tools. It helps
them adjust theme colors, add logos, personalize
invitations, set reminder emails, and more. - Polls and Surveys
- Polls and surveys outwit nearly all the
substitutes when it comes to collecting valuable
data for creating efficient marketing
strategies. Webinar Software allows users to
conduct polls and surveys to instantly gain
insights about their products or services from
participants.
3brand and increase their thought leadership. The
platform targets the building of a social network
that links industry experts with companies
worldwide. 360Quadrants will also be launching qua
drants in fields such as Photo Management
Software, Configuration Management Software, and
Car Rental Software.