Kuat Dombai

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GSM Kazakhstan K Cell
October 22, 2007
Kuat Dombai Corporate Communications Director
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Kazakhstan Mobile Market Today
10 Million Mobile Users 70 penetration by the
end of 2007 GSM Users - 96, CDMA 4 Operato
rs Market Shares GSM Kazakhstan (K Cell,
Activ) 49, VympelCom (Beeline) 46, Altel
(Dalacom, Pathword) 4, Neo 1
Technologies GPRS, EDGE, 3G trial expected by
the end of 2007
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Figure 1. Cellular communication usage among
people living in oblast centers of Kazakhstan in
2006 and 2007 years (N11000, N21000)
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Figure 2. Distribution of users by level of
monthly cellular spending and their inputs to
total cellular spending (N1598, N2729)
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Figure3. Share of cellular brand users in 2006
year (oblast centers, Kazakhstan, N598)
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Figure 4 Importance of cellular service features
(three answers possible, N1598, N2729)
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GSM Kazakhstan The first to introduce GPRS, WAP a
nd MMS. And the only operator in Kazakhstan which
provides EDGE (launched December 2004). 3G on
offer Widest Coverage 1.165 population points.C
urrently 100 of the network supports GPRS
1.200 direct employees over 50.000 indirectly
employed Over 1 bln investment by 2008 (200 mln
in 2007) Roaming to over 200 operators in 120 co
untries, GPRS roaming partners in 32 countries
Shareholders FinTur (51), Kazakhstelecom (49).
Other Assets AzerCell (Azerbaijan), GeoCell (Ge
orgia), MoldCell (Moldova) In acquisition CosCom
(Uzbekistan), 2 operators (Tajikistan), 1
operator (Afghanistan)
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K Cell Coverage Area
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Government Social. Supporting 50 top competit
ive nations Economy Diversification / Building In
novative Kazakhstan Over 1 mln. Spent for Soc
ial Programs K Cell Innovation Fund - project st
arts in 2007 in cooperation with Ministry of
Education and the World Bank. K Cell Business Man
agement Institute established May 2005
Over 40 CSR projects were implemented in 2007 in
the spheres of education, healthcare, sports and
national heritage support programmes.
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Key Issues Regional Expansion. 14 direct office
s and over 100 express service centres in
Kazakhstan. Completing new assets acquisition and
looking into new opportunities
Service Reach Quality 3G rollout upon license
receipt
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BEST COVERAGE BEST QUALITY MOST ADVANCED SER
VICES AND BEST CUSTOMER CARE AFFORDABLE PRICES
HIGHLY QUALIFIED HUMAN RESOURCES
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TO HAVE GOOD AND TRANSPARENT CORPORATE GOVE
RNANCE TO KEEP CREATING PARTNERSHIPS WITH GOVER
NMENTAL AND NON-GOVERNMENTAL LOCAL ENTITIES
TO BE AN ATTRACTIVE WORKING ENVIRONMENT

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KAZAKHSTAN LEADS, K-CELL LEADS