7 SEO tests results

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7 SEO tests results The devil is in the details
small changes that may save you a lot of time
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Test no 1
Question Which tags matter for Google in image
link? lta href... titlekeyword1gtltimg
src...
altkeyword2
titlekeyword3
/gtlt/agt
Answer Google ignores
keyword1 in the title of the link.

Google counts
keyword2 in the alt tag of the image keyword3 in
the title tag of the image.

Summary If you want to use the title tag in the
lta hrefgt, do it only for users, not for the SEO
purposes.
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Test no 2
Question What happens if you miss the title tag
for your website?
lttitlegtlt/titlegt
Answer In the place of the title of your
website, Google can display
header texts if you have H1-H6 headers on your
website, its name can be displayed as the
title anchor texts Google can display both the
anchor text of the internal link, and the one
from inbound link part of the title for the home
page in case you missed the title tag only for
one of pages mix of elements mentioned above.

Summary These are only a few possible elements
that Google can take into consideration while
chosing what to display as the title of a page.
The same applies if a page has a very short
title. NOTICE Watch out for negative SEO that
can be done by pointing links with abusive anchor
texts to the page with blank title tag.
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4
Test no 3
Question Which anchor text does Google count if
it finds more than 1 link to the same page? lta
href/pageA.htmlgtkeyword1lt/agt lta
href/pageA.htmlgtkeyword2lt/agt
Answer According to the first link counts
rule, Google only counts the keyword1 from the
first link and ignores the other one (keyword2).
Summary There's no need to link to the same page
a few times with different anchor texts. In only
applies when links are displayed on the same
page, not on different pages on one domain.
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Test no 4
Question Which anchor text does Google count if
it finds more than 1 link to the same page with
nofollow in the first one? lta href/pageA.html
relnofollowgtkeyword1lt/agt lta href/pageA.htmlgt
keyword2lt/agt
Answer Google ignores the first link with the
nofollow attribute (keyword1) and counts the
anchor text of the other link (keyword2).
Summary If you need to use the brand anchor
texts as the first link on your website, you can
make it a nofollow link. Then add another one
with the anchor texts that you want.
NOTICE That has been changing over time and some
time ago Google ignored both anchor texts in case
it found updated tests were done in April 2013.
nofollow in the first link. The
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Test no 5
Question Does Google count all keywords from
very long title tags? lttitlegtkeyword1 keyword2
keyword3 keyword 30lt/titlegt
Answer It's recommended to limit the title tag
to 65-70 characters (depending on the chars
width) so that Google could display the whole
title in its search results. But you can set much
longer title and it looks like Google can show
the page even when seaching for the 26th word in
the text that contain 311 characterss.
Summary That has also been changing over time.
In 2010 those test results were the same but in
the same year Google make the limit shorter and
displayed the page only for the 18 first words
and 215 characters. The test wasn't done on much
longer titles so it's hard to say what the
maximum limit is. NOTICE Even though Google will
display your website for keywords in such a long
titme tag, it's very risky to do that. Google may
find it keyword stuffing and punish your website.
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Test no 6
Question How can you make Google ignore the
first link counts rule? - solution 1
lta lta lta
href/pageA.htmlgtkeyword1lt/agt href/pageA.html
gtkeyword2lt/agt href/pageA.htmlgtkeyword3lt/agt
Answer You can make Google count more than 1
anchor texts from page A to page B, by using
sign in links, ie. lta href/pageA.htmlgtkeyword1
lt/agt lta href/pageA.htmlgtkeyword2lt/agt lta
href/pageA.htmlsection2gtkeyword3lt/agt
Summary You can put whatever you want after the
sign and Google will count all 3 anchor
texts keyword1, keyword2 and keyword3. This will
not results in duplicate content, as Google will
only index the part of URL address before this
sign, knowing they all direct to the same page.
It's hard to say how this influence the PR passes
by such links.
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Test no 7
Question How can you make Google ignore the
first link counts rule? - solution 2
lta lta lta
href/pageA.htmlgtkeyword1lt/agt href/pageA.html
gtkeyword2lt/agt href/pageA.htmlgtkeyword3lt/agt
Answer You can make Google count more than 1
anchor texts from page A to page B if you direct
links to different addresses that redirect to
page B lta hrefhttp//mydomain.com/categorygtkey
word1lt/agt lta hrefhttp//mydomain.com/category/gt
keyword2lt/agt lta hrefhttp//www.mydomain.com/cate
gorygtkeyword3lt/agt
Summary If you use 301 redirects in the way that
all links above will direct to the same page,
Google will counts all 3 anchor texts keyword1,
keyword2 and keyword3. If you own additional
domain such as www.my-domain.com, you can also
use it.
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Thank you, SEO Station.net Team
Have any questions or ideas for another SEO
tests? Fell free to contact us here.
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