Feedback

1
Feedback

• Deliverable 2
• Spring 2004

2
Some Cautionary Tales

• The Beaten Dog Syndrome
• Captain Courageous
• The Art of Competition

3
Scores For Deliverable 2 (out of 200)

• BIG 159
• Dynamic Data Revolution 163
• FIST 184
• IDS 146
• Infinite Analysis 159

4
Cover Page Challenge

• We still have to figure out a good cover page
  layout.
• It is very confusing.

5
Agenda

• Form
• Feedback is here
• Content
• Feedback is in the deliverables

6
Form

• Form will always be made up of the same
  components and always be worth 40 points
• However, depending on the deliverable, the
  components will be weighted differently
• In this deliverable we had the following
• Cover Page 15 points
• Look and Feel 20 points
• Organized 5 points

7
Form

• In future deliverables, as the Cover Page and
  Look and Feel stabilize, Organized will
  become more and more important
• Each time I score these components out of 10
  and then take the so-called weighted average
  scaled to 40 points
• What follows illustrates how this is done
• It also provides feedback that may be useful to
  you

8
Plan for Scoring Form

• Score Cover Page (out of 10) giving specific
  feedback
• Summarize this score in a Bottom Line
• Score Look and Feel (out of 10) giving specific
  feedback
• Summarize this score in a Bottom Line
• Score Organized (out of 10) giving specific
  feedback (without summarizing) in a Bottom Line
  
• Score Form (out of 40)
• Compute weighted average and scale it to 40 points

9
1. Score Cover Page (out of 10 points)

• BIG Huge disappointment, not up to high
  standards set in prior deliverable but great
  recovery thanks to John Katayamas insistence on
  adherence to these standards, again demonstrating
  his professionalism and non-student attitude
  this cover page is an excellent standard for
  internal deliverables (available upon request)
  John showed commitment to his teammates
  individual expectations shows strong
  determination, concern for team quality, and
  leadership 10 points (please note that for me,
  at times, the process is far more important than
  the end product this is an example)
• Dynamic Data Revolution good ranking of
  information in order of importance, created new
  name and logo, used long-titles (a class first)
  to excellent effect shows adaptability and
  radical improvement 10 points

10
1. Score Cover Page (out of 10 points)

• FIST Very boxy, but it could grow on you logo
  is great, but name-plus-acronym looks busy (this
  needs more work), got rid of two-tone scheme and
  thereby improved overall look and feel,
  incorporated feedback well, but slightly out done
  by peers (for example couldve made use of long
  titles shows good continuous improvement, but
  not quite as good as peers 8 points
• IDS Very nice change in color scheme the use
  of shading in the team name throws the color
  scheme off a bit, otherwise very clean titles
  not sufficiently informative good use of client
  logo, excellent motto and well placed on back
  cover shows good radical improvement 9 points

11
1. Score Cover Page (out of 10 points)

• Infinite Analysis Very clean good consistency
  with prior Cover Pages system name could be
  displayed more prominently, otherwise good
  ranking of importance of items very creative
  naming date adds little extremely good use of
  long titles paper quality is best in class and
  creates a very positive impression shows
  excellent continuous improvement 10 points

12
1. Bottom Line Cover Page (out of 10)

• BIG 10 points Shows strong determination,
  concern for team quality, and leadership!
• Dynamic Data Revolution 10 points Shows
  adaptability and radical improvement
• FIST 8 points Shows good continuous
  improvement, but not quite as good as peers
• IDS 9 points Shows good radical improvement
• Infinite Analysis 10 points Shows excellent
  continuous improvement

13
2. Score Look and Feel (out of 10)

• BIG print in cover letter is too small Exec
  Sum has too much white space, could move
  paragraph down, dido client profile good
  consistency from page to page (at first), suggest
  using team logo in each page to anchor brand
  work plan is not framed inside the page well and
  has no title, excellent display of financial
  data, but page numbering changed excellent use
  of color in the Gantt Chart shows good work
  from individual team members, but not enough
  consistency from one work product to the next 7
  points

14
2. Score Look and Feel (out of 10)

• Dynamic Data Revolution nicely bound cover
  page has a good weight, but not as good as Best
  in Class (Infinity Analysis) document feels
  substantial logo in back needs work, but nice
  soft line in bottom to frame it awesome letter
  head, but date to far up, also consider fully
  justifying the body of the letter, excellent
  paper quality here! the line on top of each page
  is not consistent across the document, also
  consider placing your logo here to anchor your
  brand. . .

15
2. Score Look and Feel (out of 10)

• Dynamic Data Revolution . . . Executive Summary
  needs to be better place on the page, suggest
  also fully justifying the paragraphs and not
  indenting the first one excellent use of page
  numbering beautiful Table of Contents, a little
  stuffed in the last section, consider breaking
  that into two or more pieces , also suggest bring
  the entire thing down a bit to better frame it in
  the page . . .

16
2. Score Look and Feel (out of 10)

• Dynamic Data Revolution . . . Titles Executive
  Summary and Table of Contents are not
  consistent good use of Organizational Chart in
  client Profile, but you have the title Client
  Profile twice and neither is consistent with
  prior titles the date on top of each page is
  effective System Request should start at the top
  of the page pages from page 12 on do not have
  top line, that may be okay when you have
  graphics, but not when you start out with text
  the Exhibits could be better framed . . .

17
2. Score Look and Feel (out of 10)

• Dynamic Data Revolution . . . good use of color
  in Exhibit 3, but tables could be better framed
  in the page page 18 is extremely good, very
  clear and informative, awesome use of color and
  arrows good use of color in the work plan,
  consider playing around with the borders though,
  it feels kind of heavy the gray between phases
  darkens things a lot, rethink that beautiful
  use of color on pages 22 and 23, but Exhibit 8
  could be better framed and its title made more
  prominent . . .

18
2. Score Look and Feel (out of 10)

• Dynamic Data Revolution . . . extraordinary use
  of color on page 24, consider not putting a
  border or at least making it less intrusive and
  consider making the entire exhibit a bit larger
  to better show the 5 bullet points Exhibit 10
  sets new standards, its awesome great use of
  color, again, this time in the Gantt Chart
  shows incredible attention to standards and
  quality, extraordinary work 10

19
2. Score Look and Feel (out of 10)

• FIST Nicely bound good use of logo in back
  cover (consider putting your motto here)
  excellent idea to put a time line in the TOC, but
  could be made clearer excellent idea to use a
  watermark the Team Page in the back is
  incredible, great pictures, couldve added what
  each of member did for the deliverable the
  headers and titles are consistent and well
  designed . . .

20
2. Score Look and Feel (out of 10)

• FIST . . . the page numbers were done by hand
  and that detracts from the finished look of the
  document the cover letter is well framed in its
  page, but there is no contact information and the
  titles of Van and Eric are too small Executive
  Summary is well framed in the page, but consider
  using full justify to better frame the
  paragraphs the Gantt Chart would be easier to
  read if it had color shows a great deal of
  innovation 9

21
2. Score Look and Feel (out of 10)

• IDS Nicely bound excellent idea to use motto
  in back cover page awesome Timeline, still best
  in class good to put date on each page as well
  as logo headers are consistent, almost . . . the
  font size increased with the Executive Summary
  consider moving the Executive Summary down on the
  page a bit, to better frame it, also suggest
  using full justify and not indenting the first
  paragraph (see if you like that look) awesome
  Team Page, the title is not need and looks
  awkward, but good description of what each member
  did, great idea to use fresh ink to sign off,
  nicely cropped pictures great idea to use
  organizational chart, although it had some
  unnecessary information such as approval . . .

22
2. Score Look and Feel (out of 10)

• IDS . . . consider not indenting the first
  paragraph of each section, it is a nice signal to
  the reader that a major transition has just
  occurred, you did this in the Client Profile
  section, but nowhere else nice mix of narrative
  and bullets very nice way to organize the
  feasibility studies, good idea to put grade on
  top, it provides good orientation sadly the
  Project Initiation page was misprinted, the
  printer must not have recognized a hard return,
  this mishap really chopped up the rest of the
  pages, very unfortunate Operational costs is
  not capitalized consistent with the other titles
  the legend for Operational Costs is difficult to
  read . . .

23
2. Score Look and Feel (out of 10)

• IDS . . . the Work Plan is very well designed
  and displayed, consider using color to enhance
  readability, the due dates are difficult to read,
  the Status column is very useful Gantt Chart is
  missing, the last Table is a weak substitute, it
  contains duration information, but not time
  dependencies and resource allocations, it also
  needs a title in general, the tables need to be
  labeled and if possible titled good job
  interspersing tables with narrative shows
  expertise in professional presentations, an
  unfortunate mishap did not deter significantly
  8.5

24
2. Score Look and Feel (out of 10)

• Infinite Analysis nicely bound excellent paper
  for the cover page logo in back cover is hard to
  read, but may have a good subliminal effect the
  paper throughout the document is excellent the
  headers are consistent and very crisp the use of
  a border to frame each page greatly increases the
  quality of the document the cover letter is
  extremely well framed the Table of Contents is
  beautiful in its simplicity and elegance, great
  job framing the components, however, Of should
  probably not be capitalized the formatting of
  the titles changed from the Table of Contents to
  the Executive Summary, but the Executive Summary
  is also extremely well-framed and balanced . . .

25
2. Score Look and Feel (out of 10)

• Infinite Analysis . . . the pictures are grainy
  but well cropped and placed, the individual write
  ups are very good, consider not boxing these in,
  consider not indenting them, consider not
  underlining the name and title of the members,
  dont put the titles in parenthesis (your style
  is stark simplicity, so endeavor to make that a
  unifying value throughout) the color at the
  bottom of the page is striking, but somehow it
  needs to be balanced with color on top or
  elsewhere, consider setting the titles in a
  similar colored box for balance fully justifying
  every paragraph is very effective in the
  problems/opportunities identified section, page
  6, things get cramped, the bullet list start off
  too soon (visually you expect more narrative
  motivating the list) . . .

26
2. Score Look and Feel (out of 10)

• Infinite Analysis . . . consider not indenting
  the first paragraph of each sentence, it is a
  strong signal to the reader that a major
  transition has just occurred very generous use
  of wide margins give the sense of wealth,
  abundance, and the impression that things have
  been boiled down to their essence the Workplan
  is not very well motivated (visually one would
  expect a narrative before jumping in with a
  table) the size of the table is very nice, it is
  very readable (what you would expect from a
  document that is actually going to get used to
  drive the project), some pages however do not
  have any information, moreover in Gantt Charts
  one expects to see time dependencies as well as
  clear component dependencies (arrows and other
  weird looking symbols), using color would enhance
  its readability shows superior workmanship 10

27
2. Bottom Line Look and Feel (out of 10)

• BIG 7 points Excellent display of financial
  data, good work from individual members, but
  little consistency between work products
• Dynamic Data Revolution 10 points Awesome use
  of color, incredible attention to standards and
  quality
• FIST 9 points Extremely innovative watermark
  and awesome team page
• IDS 8.5 points Timeline and Team page continue
  to be their trademarks, very concise and best in
  class for balancing dynamic and static
  elements, unfortunate printing mishap
• Infinite Analysis 10 points Maintained a unique
  and extremely powerful style throughout the
  document, superior workmanship

28
3. Bottom Line Organized (out of 10)

• BIG no table of contents otherwise all the
  components are in place and follow a logical
  order needs to guide the reader more in going
  from one section to the next 7
• Dynamic Data Revolution well organized, but
  needs to guide the reader more in going from one
  section to the next 9
• FIST Opens up with the Table of Contents, the
  reader may never get past that need to put TOC
  after Cover Letter and Executive Summary, these
  have the job of pulling the reader in the
  Project Management section needs more guiding
  narrative 8

29
3. Bottom Line Organized (out of 10)

• IDS The TOC is very informative, but needs to
  come after the cover letter, else reader may
  never get pass the TOC consider putting the
  Team Page on the back side of the Cover Page,
  it is awkward where it is at now the
  Organizational Chart, although a great idea,
  seems misplaced (it should) be within the
  narrative transitions between sections would
  help guide the reader, the Project Initiation for
  example sorely needs an introduction dido the
  Project Management section 8
• Infinite Analysis the TOC belongs after the
  Executive Summary in the TOC you have Team
  Contributions but that section is actually
  titled Phase Contributions this is needs to be
  consistent, moreover, this is not a phase need
  more transitions between sections, for example
  from Business Model we jump to Problems in the
  Company without motivating the change then you
  do not guide the reader as to what to expect
  next 9

30
4. Score Form (out of 40 Points)

• BIG
• 10(1.5) 7(2.0) 7(.5) 30.5
• Dynamic Data Revolution
• 10(1.5) 10(2.0) 9(.5) 39.5
• FIST
• 8(1.5) 9(2.0) 8(.5) 34
• IDS
• 9(1.5) 8.5(2.0) 8(.5) 34.5
• Infinite Analysis
• 10(1.5) 10(2.0) 9(.5) 39.5

The weights are in green scores, in red.