Circle Point Homes Real Estate Inc.

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Circle Point Homes Real Estate Inc.

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Circle Point Homes Real Estate Inc. The Listing Process ... such as National Real Estate Referral systems, etc. SUGGESTIONS TO HELP SELLYOUR PROPERTY ... – PowerPoint PPT presentation

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Title: Circle Point Homes Real Estate Inc.


1
Circle Point Homes Real Estate Inc.

2
The Listing Process
  • Prepare a comparative market analysis of your
    home.
  • Complete and review this listing agreement with
    you.
  • Determine the best possible list price for your
    home in todays market.
  • Prepare your home for sale. Spend as much time as
    needed to go over the entire property with you,
    both inside and outside. I will make a list, with
    you, of suggestions and recommendations about
    your home so it will show at its very best during
    its time on the market.
  • Install a key box and our exclusive for sale
    sign.
  • Create a professional information sheet
    highlighting the key selling points of your home
    for prospective purchasers.
  • Prepare your individual marketing booklet to be
    left in you home at all times.

3
The Marketing Process
  • The Multiple Listing Association. Professionally
    represent your home to the multiple listing
    association. As a result, your home will be
    exposed to every agent in your area and outside
    of the area.
  • Sign Key Box. Place a sign with Flyers and hang
    a key box on the first day of the property being
    listed.
  • Brokers Public Open House. Hold brokers
    public open houses periodically for agents and
    buyers until the property has sold.
  • Display Picture and Information on the Internet.
    We have our own Home page that we advertise on
    along with the multiple internet advertising
    which exposes your property all over the nation
    and around the world.
  • Agent Rapport. I strive to motivate agents to
    show and sell your home through my many personal
    contacts. I have established and constantly work
    to maintain a high rapport with the working
    agents in the Multiple.
  • Advertising. Circle Point Homes Real Estate Inc.
    LLC advertises regularly in The Seattle Times,
    and other media that will help attract buyers for
    your property.

4
Communication With You
  • As we begin our Seller/Agent relationship I give
    you my personal commitment that I will keep you
    informed regarding the current market and the
    marketing of your home.
  • I will verbally keep in touch with you at least
    once a week as my work progresses for you.
  • I will provide a written report every 4-6 weeks
    to fully inform you of all my work and the
    marketing done on you behalf to that date as
    needed.

5
The Sale
  •  
  • Qualify all purchasers to the best of my ability.
    I keep abreast of all current financing programs.
  • I will help the purchaser find the best financing
    possible today.
  • Be present, When contacted, at any and all
    earnest Money Agreement presentations.

6
Closing the transaction
  • Constantly keep you informed as to the progress
    of your Earnest Money Agreement from the time of
    signing until the close of your sale.
  • Escrow and Closing. I work hard to handle any
    situation that may arise with mortgage bankers,
    escrow agents, appraisers, underwriters,
    inspectors, purchasers, and other agents during
    the time of escrow up to the actual close of your
    sale.
  • Go with you, if you so desire, to the signing of
    your closing documents.

7
COMPETITIVE MARKET ANALYSIS
  • The purpose of this presentation is to establish
    the current market value of your home.
  •  
  • The current market value simply means the
    highest price the property will bring is exposed
    for sale in the open market, allowing a
    reasonable time to find a buyer, and neither
    seller nor buyer being under unusual pressure to
    act.
  •  
  • Real estate professionals know that homebuyers
    (1) SHOP, (2) COMPARE, and (3) SELECT. Before
    marketing your home, you deserve to know where
    you stand. You benefit from our many years of
    real estate experience in greater west and
    eastside neighborhoods. We are able to accurately
    estimate market value from analysis of (1)
    recorded sales of comparable homes in your area,
    and (2) current house inventory competing with
    yours for a buyer.
  •  
  • Perhaps we will suggest little things you can do
    to increase your homes market value.
  • But, after all, establishing market value is only
    the first step to a sale. Selling your home is
    our business for the highest possible price in
    the shortest possible time. We know youll be
    pleased with our efficiency and service, from
    market analysis to closing the sale.

8
KEY MARKET FACTS
  • We are frequently asked how long it takes to sell
    a home. There is no easy answer some homes sell
    in just a few days, others may take several
    months. Proper recognition of six key market
    factors can give you a significant degree of
    control over marketing time, however.
  •  The six key factors that influence the marketing
    of every property are
  •  1.        LOCATION. The single factor with the
    greatest effect on value is LOCATION. The
    desirability and utility of being located within
    a given neighborhood is basic to an individual
    propertys fair market value.
  •  2.        COMPETITION. Every buyer makes a
    decision about which home to buy and how much it
    is worth based on the choices available at the
    time. The inventory of homes the buyer will
    compare with yours is constantly changing, week
    to week and month to month. We provide continuing
    information on changes in competitive properties,
    which may affect the sale of your home.
  •  3.        TIMING. The TIMING is the condition of
    the real estate market at the time of the sale.
    It may be a sellers market or a buyers market.
    Neither the seller nor his agent can change the
    market condition at the time the property is for
    sale. It must be accepted for what it is, and a
    marketing strategy must be developed and
    implemented accordingly.
  •  4.        CONDITION. The CONDITION of the
    property directly affects both the speed of the
    sale and the price received. We advise our
    clients on how to prepare their home for showing
    in the most positive manner. We wont gloss over
    physical defects and will make recommendations as
    to how they may best be corrected.
  •  5.        TERMS. The more TERMS available, the
    broader the market, the quicker the sale, the
    higher the price. We will make recommendations of
    the most advantageous way to offer your home for
    sale, structuring varying TERMS which meet your
    objective.
  •  6.        PRICE. If the product is not properly
    PRICED, as sale may be delayed or even prevented.
    We cannot properly represent or professionally
    service listings that are overpriced. After
    completing a comprehensive market study and
    preparing a Competitive Market Analysis, we
    assist in determining the best possible PRICE.
  •  We will work with you to insure that the
    CONDITION is right, the TERMS are right,
  • the PRICE is right, based on LOCATION,
    COMPETITION and TIMING.
  • The proper balancing of these factors will
    expedite your sale.

9
Market Pyramid
  • Pricing is based on partially on the expectation
    of the time it takes to sell!
  • The top 1/3 of the pyramid takes from 90 days to
    a year or more to sell.
  • The middle 1/3 of the pyramid takes from 30 days
    to 90 days to sell.
  • And the bottom 1/3 of the pyramid usually takes
    30 days or less to sell.
  • What are your expectations?

10
Where Home Buyers Come From
  • 64 of home-buyers work with Real-Estate Agents
  •  
  • If your home is on a well traveled street and you
    put a sign upyou might expect a 15 chance of
    selling your home.
  •  
  • If you plan to advertise in different media once
    or twice a month,expect that you will increase
    your chances of selling your home another 8.
  •   
  • 13 of home-buyers come from other sources,such
    as National Real Estate Referral systems, etc.

11
SUGGESTIONS TO HELP SELLYOUR PROPERTY
  •  
  • 1.        First impressions are lasting! Tidy up
    the grounds-porches-garage. Keep lawn trimmed and
    edged. Make sure that your yard is clean of
    refuse. Trim bushes and trees so that your home
    is clearly visible from the street.
  • 2.        Your front door gives a vital first
    impression wile a REAL ESTATE AGENT and prospect
    wait for you to answer the bell. Be sure it is
    scrubbed clean or painted if necessary.
  • 3.        Create a feeling of spaciousness.
    Store all unneeded items to enlarge the room
    sizes.
  • 4.        If any decoration is needed (especially
    kitchen) do it now! 100 worth of paint may
    prevent 500 in a price cut. Bathrooms help sell
    homes. Make this room sparkle.
  • 5.        Keep all steps clear of hazards.
    Repairs can make a big difference so have
    plumbing, window, hardware, walls etc. in top
    condition. When prospects see things that need
    attention, they begin to worry about things they
    cant see.
  • 6.        Dont forget to have all light sockets
    filled with bulbs. Illumination is like a welcome
    sign. The potential buyers will feel a glowing
    warmth when you turn on all you lights for an
    inspection. During the day, open all the drapes
    let in the natural light and show any view or
    attractive outlook.
  • 7.        Wash dishes, put away clothes,
    straighten up newspapers, etc. Pack away all
    seldom used items. Clutter will distract the
    buyer from mentally moving into your home.
  • 8.        Keep pets out of the way when showing.
    (One type of prospect is annoyed-anothers
    attention is diverted.)
  • 9.        Avoid being present during inspections.
    The potential buyer will feel like an intruder
    and will hurry through the house. Do not allow
    children to tag along on the visitors tour.
  • 10.     Leave showing to the salesperson. It is
    his/her business to sell he/she can lead up to
    basic reactions alone better than with running
    conversation help. The salesperson knows the
    buyers requirements and can best emphasize the
    features of your house. You will be called if
    needed.
  • 11.     Dont discuss anything concerning the
    sale with the customer. Let your Circle Point
    Homes Real Estate Inc. LLC Agent discuss price,
    terms, possession, and other factors with the
    customer. He/she is eminently qualified to bring
    negotiations to a favorable conclusion.
  • 12.     Never apologize for appearance. It only
    accentuated or distracts. Let the salesperson
    answer any objections-this is his/her job.
  • Never try to sell furniture to a customer before
    the transaction is completed.

12
Seller Services
  • Our Marketing Services designed to convert
    "lookers" to "buyers"
  • Special feature cards
  • Home buyer book
  • Mortgage Lender
  • Home Warranty availability
  • Proven merchandising techniques
  • Our Support Systems designed to take the buyer
    from contract to closing
  • Non competing management for technical contract
    support
  • Company supported continuing education
  • Title Insurance Support Services Representative
    availability
  • Our Marketing Services designed for Associate
    responsibility
  • Marketing Plan
  • Performance Agreement Services Guarantee
  • Showing tracking system
  • Traditional Marketing by Real Estate Companies
  • Sign
  • Ads
  • Multiple listing service
  • Open House both Brokers and Public
  • Flyers
  • Our Marketing by Circle Point Homes Real Estate
    Inc.Designed to Increase Buyer Pool to Find the
    "Right Buyer."
  • Internet
  • Virtual 360 Home Tour and/or Digital Photos
  • Open House Invitations
  • Just listed cards (mailed)
  • Client follow up system Availability
  • Brochure fax program to brokers with competing
    properties

13
We Look Forward to Serving You!
  • The above marketing program is my commitment to
    you! I will
  • work hard to represent you in the prompt sale of
    your home at
  • the best possible price.

14
Our Service Guarantee
  • We promise to be polite and courteous and
    professional at all time.
  • To communicate promptly all associated matters
    that pertains to the particular real estate.
  • Always to dress in a manor representing
    professionalism.
  • To perform all agreed upon services in the manor
    time frame represented.
  • Should you choose? If we do not perform on what
    we have agreed to do in the time and terms we
    have set forth to do, we will cancel the contract
    and pay you 500 in cash at that time!
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