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Ryerson University, Canada

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Good journalistic English ... meat. Among the language's paradoxes, we find ... Answer: Yes, but at 34 words and 187 characters, it's a little long. Try this: ... – PowerPoint PPT presentation

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Title: Ryerson University, Canada


1
???????? ?????????????? ?????
2
  • Ryerson University, Canada
  • Egerton Ryerson
  • ??? ??????? ???????????

3
Good journalistic English
  • Limit the number of ideas in each sentence
  • Use the active voice whenever possible
  • Be positive
  • Avoid monotony
  • Use specific words
  • Strike out meaningless modifiers

4
Good journalistic English
  • Avoid needless repetition (once is enough, twice
    a feast, thrice a felony)
  • Avoid monologophobia (a monologophobe would
    rather walk down Yonge Street naked than be
    caught using the same word more than once in
    three lines of type)
  • Care for meanings
  • Avoid cliches like the plague

5
Tight writing
  • Following is a list of multi-syllable words
  • and fat, vague or unnecessary words and
  • phrases accompanied by their lean
  • counterparts.

6
Strike out meaningless modifiers
  • A great many times Often, frequently
  • At about 9 p.m. About 9 p.m.
  • or At 9 p.m.
  • A little less than Almost
  • A small number Few
  • A large number of Many

7
Tight writing
  • A sufficient number of Enough
  • A majority of Most
  • Advance reservations Reservations
  • As a general rule Usually
  • Approximately About
  • Complete monopoly Monopoly
  • Despite the fact that Although

8
Tight writing
  • Due to the fact that Because
  • Each year Annually
  • Every week Weekly
  • Every day Daily
  • His proposal includes His proposal
    is
  • In the event that If
  • In respect to About, on
  • In spite of Despite

9
Verbal insanity
  • The farm was used to produce produce
  • The farm was used to produce produce
  • The dump was so full its manager had to
  • refuse more refuse
  • The dump was so full its manager had to
  • refuse more refuse
  • We must polish the Polish furniture
  • We must polish the Polish furniture

10
???????? ???????
  • Since there is no time like the present, he
  • thought it was time to present the present
  • I did not object to the object
  • The insurance for the invalid was invalid
  • They were too close to the door to close it.

11
  • Lets face it  English is a crazy
  • language. It sometimes seems all English
  • speakers should be committed to an
  • asylum for the verbally insane.

12
  • There is no egg in eggplant, no ham in
  • hamburger neither apple nor pine in
  • pineapple. English muffins werent
  • invented in England nor french fries in
  • France. Sweetmeats are candies, while
  • sweetbreads, which arent sweet, are
  • meat.

13
  • Among the languages paradoxes, we find
  • that quicksand can work slowly, boxing
  • rings are square and a guinea pig is
  • neither from Guinea nor a pig.

14
  • And why is it that writers write but fingers
  • dont fing, grocers dont groce and
  • hammers dont ham?

15
  • if a vegetarian eats vegetables, what
  • does a humanitarian eat?

16
  • How can a slim chance and a fat chance
  • be the same, while a wise man and a
  • wise guy are opposites?

17
Question Is the following sentence punctuated
correctly?
  • "The goal of our conferences is to provide you
    with pertinent, useful information that will help
    you perform your job responsibilities more
    effectively and efficiently, thus enabling you to
    add value to your organization."

18
Answer Yes, but at 34 words and 187 characters,
it's a little long. Try this
  • "Our conferences give you information to help
    you work smarter and faster, adding value to your
    organization."(17 words, 92 characters)

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