Title: Radio And Television Experts LLC
1Radio And Television Experts LLC
- Click to advance to next slide
2As one Real Estate market after another tightens
nationwide what are you doing in 2007 to adjust?
- I have 4 important questions for you
- How valuable would it be to have an exclusive and
proven lead generation and branding program that
is being used by the Top Producing Realtors in
the US and Canada to create top of mind
awareness and your competition CANT copy it! - You know the great feeling of a Come list me
phone call from a prospect that has been referred
to you could you benefit from having someone,
who influences hundreds and/or thousands of
people every day, reassuring prospects to hire
you? - Â
- How important is it to you to stay current with
the most cutting edge ideas and strategies from
Mega-Agents from around the world, including top
agents that are NOT in major coaching groups? How
many homes did your team sell in the past 12
months? 100? 300? 750? Did your team generate
100 -200,000,000 in revenue? Would you like to
be networked with those who have? -
- What if we could deliver all of this AND get 100
of it paid for?
Click to advance to next slide
3If none of this matters to you then lets stop
here. We wont waste any more of your time. We
only want ONE Realtor in your market the one
that wants to be recognized as THE authority for
Real Estate in your area!
Click to advance to next slide
4However, if this interests you, read on...
Click to advance to next slide
5Who are Radio And Television Experts LLC?
- Five years ago, as a nationally recognized
marketing consultant and award-winning writer for
Clear Channel Communications, Matt Wagner helped
a local Realtor, Jay Kinder, go from 100 sales
in 2001 to over 230 in 2002, and to his current
status as Coldwell Bankers 2 producing agent in
the world - including 450 homes sold in 2006! - Â
- In September of 2004, Radio and Television LLC
(R.A.T.E. LLC.) was formed to duplicate this
formula for other top agents around the world and
in the process, create a network of the most
innovative Real Estate agents that are constantly
seeking the most cutting edge marketing
techniques in the industry
Click to advance to next slide
6Why have virtually all media campaigns not
delivered positive results for Realtors?
Click to advance to next slide
7- NO USP (Unique Selling Proposition) The few
individual Realtors that can afford to use media
advertising rarely offer any real value or USP.
Click to advance to next slide
8- In the absence of specific offers or benefits
the general public are forced to believe the
gross misconception that ALL Realtors are created
equal. - Unlike any other medium, radio provides a
daily platform to educate sellers on the right
way to market a home and contrast the unique
services, systems, and strategies you can deliver
in comparison to those offered by an average
Realtor. - Imagine giving your listing presentation in
60 second segments every day to 1,000 / 10,000 /
100,000 or more prospects!
Click to advance to next slide
9- Not Cost-effective Have you ever priced radio?
Most sales people will tell you that you need 20
commercials per week for at least 3 months to
possibly see results. - Of course, frequency can make a difference,
and some markets are small enough rates are very
affordable. The bigger the market, the bigger the
cost. - However, the bigger market, the bigger the
potential payoff!
Click to advance to next slide
10By working with Radio And Television Experts
weve helped numerous top producing Realtors...
- Create a daily top of mind awareness with
prospects by using a formula that no other
Realtor in their market is able to duplicate.
Click to advance to next slide
11By working with Radio And Television Experts
weve helped numerous top producing Realtors...
- Spend 75, and at times 100, less money than is
normally required for an advertising campaign by
strategically selecting the right schedule and
frequency
Click to advance to next slide
12By working with Radio And Television Experts
weve helped numerous top producing Realtors...
- Offer unique selling propositions currently being
used successfully by top agents in the industry.
Click to advance to next slide
13By working with Radio And Television Experts
weve helped numerous top producing Realtors...
- Benefit from the top strategies used by national
marketing agencies for major corporations, and
receive concessions that most DO NOT know are
available!
Click to advance to next slide
14By working with Radio And Television Experts
weve helped numerous top producing Realtors...
- Attract qualified prospects that are sold on you
before you meet with them! These types of higher
quality leads have also helped many top Realtors
recruit other top agents for their team thus
becoming more profitable!
Click to advance to next slide
15By working with Radio And Television Experts
weve helped numerous top producing Realtors...
- Attract top builders, lenders, and other business
leaders by being associated with the top media
companies who have created an additional center
of influence for quality prospects.
Click to advance to next slide
16By working with Radio And Television Experts
weve helped numerous top producing Realtors...
- Create leads that are easily trackable. We have
also tested the best websites and scripts on
converting internet leads to appointments, and
ultimately to listings!
Click to advance to next slide
17By working with Radio And Television Experts
weve helped numerous top producing Realtors...
- Learn the latest technology, strategies, and
systems from a network of the top producing
Realtors in the US and Canada that are helping
them dominate their market!
Click to advance to next slide
18By working with Radio And Television Experts
weve helped numerous top producing Realtors...
- Create a marketing plan that can motivate
affiliates to, in effect, pay for your marketing!
Click to advance to next slide
19By working with Radio And Television Experts
weve helped numerous top producing Realtors...
- Become positioned as the dominant Real Estate
resource in your market
Click to advance to next slide
20- Based in Jay Kinders two-story office in Lawton,
Oklahoma, R.A.T.E. LLC serves as an Advertising
Agency that helps you identify the best stations
for your target audience, negotiates with those
stations, and provides on-going strategies,
consulting, and compelling content for you. - We do all of this without any additional cost to
you outside of the radio stations rates.
Click to advance to next slide
21- But dont believe us. Let the top Realtors speak
for themselves...
Click to advance to next slide
22What top Realtors are saying about Radio and
Television Experts
- Within my first year (of using radio), 1/3rd of
my leads came from radio, my sales more than
doubled, and since then, my sales have continued
to grow every year. The credibility that radio
and television consistently instills in the
clients it produces is unbelievable. Matt knows
exactly what concessions to ask for from media to
make this work effectively. My competition copies
everything I do but Matts unduplicatable
strategies have helped me achieve 18 market
share that continues to grow. - Jay Kinder, Lawton, OK
- 2 worldwide 2006 for Coldwell Banker.
Click to advance to next slide
23What top Realtors are saying about Radio and
Television Experts
- (Within six week of starting radio) it has been
my 1 lead generator I get daily phone calls
from sellers that hear me on radio, trust me, and
are ready to list before they ever meet me. - Corey Geib, Las Vegas, NV
- 1,000,000,000 volume
- 1 Worldwide for RE/MAX 2001-2005.
Click to advance to next slide
24What top Realtors are saying about Radio and
Television Experts
- Over the past three years, Matts scripts not
only got the phone to ring, but helped me secure
a one-hour talk show on the 1 station in my
market that has given me invaluable credibility
in a market that shifted dramatically! Plus, with
Matts help I now pay 0 for my talk show! the
ROI doesnt get any better than that! - Brent Gove, Sacramento, CA
- Top 10 in US for REMAX 2004
- Over 1,000 transactions 400,000,000
since 2003
Click to advance to next slide
25What top Realtors are saying about Radio and
Television Experts
- I have done advertising for years in books,
on-line, our local home buyers channel and in the
newspaper. Absolutely nothing I have ever done
has given me this much recognition as quickly (as
radio) I know it's a lot of money, but it is
worth a lot of money to be put in the position as
the ONLY real estate expert on the air. - Marti Hampton, Raleigh, NC
- 450 transactions / 120,000,000
- 7 in US for REMAX 2006.
Click to advance to next slide
26What top Realtors are saying about Radio and
Television Experts
- The callers we get from radio tell us theyre
not interviewing any other agents because they
listen to us every day and they truly believe
were the best people for the job The one thing
I didnt realize that has been a huge benefit is
the high quality of agents around the country
that weve been able to network with that have
helped our overall business. - Chad Goldwasser, Austin, TX
- 1 in Austin, Texas
- Top 10 in the US for Keller Williams 2006
Click to advance to next slide
27What top Realtors are saying about Radio and
Television Experts
- "Matt has injected new life into our
organization, and from day one we got quality
sellers ready to list. Matt negotiated a unique
deal with the radio station that gave us
positioning we would never known how to ask for.
Additionally, Matt has connected us with the most
current cutting edge services that top agents are
implementing for similarly tough markets. - Gitta Urbainczyk, Orlando FL
- 1 in Orlando
- Top 25 in USÂ for Keller-Williams 2005-6
Click to advance to next slide
28- Are you ready to become an "Expert" on radio or
television in your market?
Click to advance to next slide
29Our program performs the best for those
- already ranked among the top 1 of Realtors in
their market.
Click to advance to next slide
30Our program performs the best for those
- that have a website designed for lead generation
or are willing to invest in a website that has
proven results. - (Our current website converts 22 of unique
visitors into leads)
Click to advance to next slide
31Our program performs the best for those
- who are willing to accept and apply the
necessary adjustments to make this campaign
successful. We have been able to test these
outlines in numerous markets with success.
Click to advance to next slide
32Our program performs the best for those
- able to service the entire coverage area of the
media advertised on. -
- By now, you should have the ability to refer the
business to a qualified Realtor that will
represent your high level of service however if
you dont service at least 50 of a stations
coverage area, it makes no sense to buy leads
that you wont be able to service. - But, dont forget - radio can also help you
locate and hire an agent that CAN service that
area!
Click to advance to next slide
33Our program performs the best for those
- that have a team in place to handle 100 leads or
more per month. - (We do not guarantee a specific amount of leads,
but it is critical to have the manpower to handle
a surplus of leads that many have experienced.)
Click to advance to next slide
34Our program performs the best for those
- that have success stories that reflect how you
have shown that your team offers more value than
the majority of Realtors in your market.
Click to advance to next slide
35Our program performs the best for those
- that have the ability to express themselves in
their own words and accept constructive criticism
and direction from others who are more
experienced in the broadcast business.
Click to advance to next slide
36Our program performs the best for those
- that have the patience needed to allow this
program time to work. - This program takes a solid 12 weeks before
results are clearly discernable.
Click to advance to next slide
37- ONLY If all of those fit you and your team
Click to advance to next slide
38Radio And Television Experts will do the
following for you
- Evaluate your market at no charge to see which
radio and/or television stations are the best
advertising medium in your market place to most
effectively target the type of seller/buyer you
are targeting
Click to advance to next slide
39Radio And Television Experts will do the
following for you
- Negotiate the best strategy and time slot for you
on that station, along with an endorsement of the
station as the exclusive Realtor to be regularly
interviewed on their station, and presented as
the best resource for Real Estate in the market.
Click to advance to next slide
40Radio And Television Experts will do the
following for you
- Provide you and the station with over 40
interview outlines that have produced proven
results for other top Realtors around the country.
Click to advance to next slide
41Radio And Television Experts will do the
following for you
- Assistance in improving the quality of your
interviews as well as at least 15 personalized
outlines that are customized to your market and
particular needs.
Click to advance to next slide
42Radio And Television Experts will do the
following for you
- Include you in conference calls and invite you to
open house-mastermind sessions that will include
comments and suggestions from top Realtors all
over the US and Canada in our network.
Click to advance to next slide
43Radio And Television Experts will do the
following for you
- If possible, help you get your own talk show and
introduce our strategy to help reduce your cost
to 0!
Click to advance to next slide
44Investment
Click to advance to next slide
45- Your investment is determined by the rates of
each radio station, which is determined by the
amount of listeners that radio station reaches as
well as the popularity and demand of their
popular air personalities. Marketing guru Dan
Kennedy recommends If youre going to test
radio, work with the top rated station first and
then add secondary stations. The following
chart, based on market population, can give you
an estimate of the approximate cost to implement
our program on top stations in your market - Â
- Market Size Approximate Cost
for radio Network TV station - 100,000 500,000 1,500 - 4,000 per
month 4,000 - 6,000 - 500,000 1,000,000 4,000 - 7,000 per
month 6,000 - 10,000 - 1,000,000 2,000,000 5,000 - 10,000 per
month 10,000 - 15,000 - 2,000,000 10,000 -
15,000 per month 15,000 - Â
- ( Production fees not included can vary
market to market) - Â
Click to advance to next slide
46How can I get all of this for 0???
- We have found a strategy to legally approach the
businesses you are already working with, as well
as businesses that would like to have direct
contact with people buying homes, that encourages
them to invest in your growth by sharing in your
marketing expense in some cases this has paid
for an entire campaign. Remember, you are not
just a Realtor, but a CEO / Marketing expert that
successfully competes with, and outperforms,
thousands of competitors in your industry. The
affiliate program does take a commitment from you
to implement these businesses into your
marketing, as well as to meet with them at least
every quarter. We will walk you through the
process!Â
Click to advance to next slide
47Why do most agents accept a 31 Return on
Investment with us?
- Unlike unbranded ads, youll be singled out by a
popular station personality as THE authority on
Real Estate in your market! - Something your competition will NOT be able to
duplicate!
Click to advance to next slide
48- Within the first week on air, Lisa (KYSMs
co-morning show host) told me that her sales
staff were getting calls from other Realtors
asking 'how Deb gets on the air like that" I told
her I feel very lucky to have both her and YOU to
work with! I can't tell you how much I appreciate
how hard youve continued to work to make your
'Realtor family' a success! -
- Deb Atwood, Century 21 Mankato, MN.
- - who got 175 report requests her first month
on air May 2003.
Click to advance to next slide
49- Beyond just being a media coach to you,
R.A.T.E. LLC wants to be a resource of ideas not
only for media leads, but to improve all levels
of your business. We will continue to share
successes and cutting edge technology that is
helping other mega-agents continue to stay one
step ahead of the competition. - How many coaching groups offer protection from
working with your competitors as well as the
opportunity to network with the most aggressive
innovative marketing Mega-Producing Realtors in
the world? How much is one great idea/strategy
worth to you?
Click to advance to next slide
50- Are you ready to join the network?
Click to advance to next slide
51To Join the Network Now
- Contact Matt Wagner at
- Or print the form found xxx and
- fax it to xxx-xxx-xxxx