Epoch

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Epoch Foot Treatment

• restores healthy looking heels, toes, and soles.

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Did You Know?

• Millions of people suffer from dry, cracked skin
  on their feet. When this condition is chronic, it
  may be caused by an underlying skin condition
  that requires more than just moisturization. Find
  out more in this course.

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Objectives

• After viewing this training course, you should
  have an understanding of the following
• Why moisturization is not always enough when
  suffering from dry, cracked feet.
• The ethnobotanical story and benefits of crushed
  allspice berry.
• Benefits and key ingredients of Epoch Foot
  Treatment.
• Usage and regimen recommendations.

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• Previous Curriculum Review

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Epoch

• Utilizing the ancient traditions of indigenous
  cultures, Epoch offers ethnobotanical solutions
  to health and skin concerns.

Each Epoch product is formulated with botanical
ingredients derived from renewable resources
found in nature and based on the sacred knowledge
of traditional healers.
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Ehtnobotanicals

• Nu Skin partners with the world's foremost
  ethnobotanists (people who study the way native
  cultures use plants) to develop products that
  respond to specific skin care problems in a
  natural, comforting, and therapeutic way.

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Nu Skin Force for Good Foundation

• The Epoch philosophy of goodness extends beyond
  products with the Nu Skin Force for Good
  Foundation, a non-profit organization that gives
  back to communities throughout the world by
  donating funds to preserve threatened ecosystems
  and cultures. Twenty-five cents of every Epoch
  product sale goes to the Nu Skin Force for Good
  Foundation. Visit www.forceforgood.org for more
  information.

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• Introduction

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Epoch Foot Treatment

• Taking care of your feet requires more than just
  moisturizationespecially if you have chronically
  dry, cracked feet and have tried all kinds of
  moisturizers. Instead of getting better, the
  problem persists or even gets worse.
• Epoch Foot Treatment contains the right
  combination of ingredients, offering a solution
  for the heels, toes, and soles.

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Epoch Foot Treatment

• So much more than a moisturizer, Epoch Foot
  Treatment restores healthy looking heels, toes,
  and soles. Featuring crushed allspice berry
  (Pimento dioica)an ingredient used by indigenous
  people of Central America for persistently dry
  and cracked or red skinEpoch Foot Treatment
  goes beyond moisturization to restore healthy
  looking feet.

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Key Benefits

1. Works on the underlying cause of rough, dry, and
   cracked feet, returning them to a soft, smooth,
   healthy looking condition.
2. Delivers noticeable relief in the first few weeks
   of use.
3. Softens and exfoliates dead cell buildup and
   calluses for smooth, soft skin.

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Ethnobotanical Ingredient

• Crushed Allspice Berry (Pimento dioica) The
  topical uses and restorative properties of
  allspice have been a secret of the indigenous
  people of Central America for generations and
  were only recently discovered by ethnobotanists.
• Natives would crush the berries and mix them with
  other natural oils to make an effective ointment
  to be rubbed on their feet at night before going
  to sleep and again in the morning to relieve
  persistently dry, cracked skin.

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Key Ingredients

• UreaExfoliates calluses and dead cell buildup
  while providing deep moisturization.
• PapainA proteolytic enzyme from papaya that
  breaks down and loosens thick, rough patches of
  dry, dead skin.

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Key Benefits and IngredientsSupported
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Key Benefits Supported

• Works on the underlying cause of rough, dry, and
  cracked feet, helping return them to a soft,
  smooth, healthy looking condition.
• When the skin is extremely dry, it loses the
  ability to stretch as pressure is applied while
  walking and standing. As a result, the skin
  splits and cracks causing deep fissures, which
  can become vulnerable to outside invaders. Simply
  applying a moisturizer is not enough to remedy
  this problem. Epoch Foot Treatment contains both
  crushed allspice berry and urea to soften and
  loosen dry, cracked areas. As the dead cell
  buildup is exfoliated, healthy skin beneath is
  able to absorb much needed moisture.

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Key Benefits Supported

• Delivers noticeable relief in the first few weeks
  of use.
• Many products designed to relieve dry, cracked
  feet require months of consistent use before they
  begin to show even the slightest signs of relief.
  Epoch Foot Treatment quickly gets to the source
  of the problem as it softens and removes rough,
  dry cell buildup. Vital moisturization quickly
  reaches healthy skin cells beneath calluses and
  deep cracks to help restore cell renewal and
  begin your skins natural healing process.

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Key Benefits Supported

• Softens and exfoliates calluses and dead skin
  buildup for soft, smooth skin.
• Allspice berry Natural volatile oils and fruit
  acids in allspice berry help to loosen rough, dry
  skin and promote suppleness.
• Urea A natural moisturizer found within the
  skin, urea plays a key role in sustaining the
  skins moisture balance. In fact, clinically dry
  skin is found to lack normal levels of urea.
• Papain A natural fruit enzyme from the tropical
  fruit papaya with natural proteolytic properties
  that break apart skin protein and soften dead
  cell buildup.

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Clinical Study
In a clinical study, over 100 participants with
dry, cracked, or problem feet used Epoch Foot
Treatment twice a day for 12 weeks. Participants
were examined by a clinical grader at weeks four,
eight, and 12. Results Seven out of 10
participants saw visible improvement in their
dry, cracked feet within four weeks.
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Clinical Study Before and After Photos
Baseline
After eight weeks
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Testimonials

• I am a very active person and spend a lot of
  time outdoors. Before using Epoch Foot Treatment,
  my feet were ugly, dry, and cracked. Sometimes
  the cracked skin would get so bad it would bleed.
  I was embarrassed to wear sandals in public,
  fearing that someone would notice my feet. Now,
  since using Epoch Foot Treatment my feet are soft
  and smooth. The scaly and flaky skin is gone. I
  wear sandals all the time and proudly display my
  new, beautiful feet. I cant believe the
  difference! Summer Smith, US
• Epoch Foot Treatment softened my feet and took
  away all the dead skin. This product works!
  Jessica Smith, US

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Demonstration

• Your own beautiful feet can be your most
  compelling product demonstration. Before you
  begin applying Epoch Foot Treatment, take a
  snapshot of your dry heels. Apply Epoch Foot
  Treatment for four weeks for best results.
• As you talk with friends and prospective
  customers about the Epoch Foot Treatment
  ethnobotanical story and product benefits, show
  them the before picture of your heels and then
  show the dramatic improvement youve experienced
  to date. If you prefer, show customers the before
  and after pictures taken during the Epoch Foot
  Treatment clinical study. Friends and customers
  will be amazed at the soft, smooth, visible
  results.

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• Usage and Regimen
• Recommendations

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Usage

• Clean and dry feet before using. Apply liberally
  to affected areas twice daily, or as needed.
• Tip In addition to usage on feet, apply Epoch
  Foot Treatment to calluses and dry skin on elbows
  and knees to soften and restore skins healthy
  appearance.

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Regimen Recommendations
IceDancer A stimulating leg gel that revives
exhausted legs. Keywords stimulate, revive,
invigorate, gel, achy legs

• Epoch Foot Treatment
• A therapeutic foot cream for those suffering from
  rough, dry, or cracked feet.
• Keywords treat, restore, solution, chronic,
  calluses, severely dry feet, deep moisturizer

Firewalker A relaxing foot cream that soothes
tired, sore feet. Keywords soothe relax
pamper hot feet swollen feet tired, achy feet
light moisturizer
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Companion Products

• Perennial Intense Body Moisturizera therapeutic
  body moisturizer that promotes cellular
  durability, helping reinforce the skins natural
  defense mechanisms and protect against external
  aggressors.
• Epoch IceDancer Invigorating Leg Gela clear,
  cooling gel that stimulates and instantly revives
  fatigued legs.

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Review

• Epoch Foot Treatment goes beyond moisturization
  to restore healthy looking heels, toes, and soles.

Allspice berry Urea Papain Relieves persistently dry, cracked, red skin on heels, toes, and sides of feet. Exfoliates calluses and dead cell buildup also provides deep moisturization. Breaks down and loosens thickened, rough patches of dry, dead skin.
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Congratulations!

• You have completed the Epoch Foot Treatment
  training course.