Yo Sushi Packaging Project

1
Yo Sushi Packaging Project
Objective By the end of today's lesson you will
have learn how to analyse an existing product.

• What will we be doing today?
• Identify the role of packaging
• Key packaging symbols
• Product analysis of existing packaging

Homework Make a list of 10 things that a
successful packaging product
should do.
2
Yo Sushi Packaging Project
Working in pairs complete a spider diagram that
identifies a minimum of 8 purposes of packaging
3
Yo Sushi Packaging Project
Key points about product labelling

• Manufacturers are legally obliged to put certain
  information on their products packaging.

• Keep Britain Tidy - is a British campaign run by
  the ENCAMS environmental charity, which is part
  funded by the UK Government. The majority of
  their campaigning is around the issue of litter.
  They have been using 'Keep Britain Tidy' as their
  slogan for almost fifty years.

• Recycle This symbol is included on packaging
  that either has been or can be recycled. Many
  products now carry this symbol.

• Barcodes - Barcodes store data in the widths and
  spacing of printed parallel lines. The type of
  data that could be included may include a
  description of the product and its price.

4
Yo Sushi Packaging Project
Analysis of an existing product.
To complete a thorough product analysis you
should consider and explain every aspect of a
products design. For example
Ingredients Used to tell the consumer what the
product is made from.
Complete your own product analysis of existing
packaging.
Barcode Used to tell retailer what the product
is and how much it costs
5
Yo Sushi Packaging Project
Complete analysis of two existing packaging
products. (Yo Sushi Project on the VLE)