Media training

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Media training

• Zoran Baranac Vesna Simic
• Guest Jovana Jankovic
• 12th October 2009, Holiday Inn Belgrade

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About us

• Tailor-Made communications is a young and
  dynamic Public Relations, Public Affairs and
  Advertising company
• Our PR and media experts have an in-depth
  knowledge of the media field proven throughtout
  their careers

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• Why media love some people and crucify some
  other? Learn how to make media work for you and
  your company!

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• On our media training learn
• How to deal with the media
• How to prepare for public speaking
• How to convey your message
• How to manage body language
• How to dress what the camera likes dislikes
• How to build self-confidence and control your
  nervousness
• How to deal with journalists
• How to make remarkable and interesting speeches
• Training for press conferences and TV appearances

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Who is this training for?

• PR managers
• Marketing managers
• Public affairs managers
• For everybody who is a spokesperson for their
  company in the media or in public forums
• Groups will be of 25 people. Training consists of
  theoretical and practical work where participants
  role-plays are recorded by a TV camera and
  analyzed together with trainers.

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Program

• Monday, 12th October
• 900- 10.00 theoretical How to prepare for
  media and public speech, how to create a message
• 1015 1200 practical giving a
  statement/mini interview and convey message in
  front of a camera recording and analyzing
• 1215 1315 theoretical techniques to convey
  the message bridging, making a point, body
  language, what to do in a different situations -
  when you are asked to give personal opinions,
  comment on other companies or institutions,
  comment false information, hypothetical
  questions, when your statement is misinterpreted,
  how to deal with bad news or secret information,
  how to deal with journalists that are not
  friendly, off topic questions, rumors or when you
  are often interrupted

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• 1315 1415 lunch in Holiday in (included in
  price) and networking
• 1415 1515 How to look good on TV special
  guest famous RTS anchor Jovana Jankovic, who also
  hosted the Serbian Eurovision song content
• 1530 18h simulation of a press conference and
  being a TV guest

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Our trainers
Vesna Simic, an experienced media coach. She has
trained many Serbian politicians ministers in
Serbian government, mayors, members of Serbian
Parliament and company executives. For 10 years
she has been journalist and TV host on Fox TV,
B92, BK TV and Bosnian BHT1, known for her TV
show Spijunka. Currently she is in public
relations and advertising and she is acting as a
general manager of Tailor-Made communications.
Zoran Baranac well known in public as main news
producer on Fox TV and one of the best TV hosts
and anchors in Serbia. He has proven himself in
many extraordinary situations and is known to
always stay calm in front of the camera whatever
happens. For many years he was main news producer
and anchor on BK TV. Baranac has thousands of
hours in front of the camera and he is a very
effective media coach who has trained many
Serbian journalists, government officials and
managers.
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• Special guest trainer
  
• Jovana Jankovic, TV host
  on Serbian Public Service TV
  RTS. Hosting Morning program, one of the
  programs with the highest number of
  viewers in the
  country. Jovana herself is one of the most
  popular TV hosts in Serbia. Her
  several years long TV experience is
  enriched with the fact that she was the host of
  the Eurovision song contest in
  Belgrade which was broadcast
  around the world.

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• Price 170 EUR per person
• Number of places available 23
• Please reserve your place as soon as possible,
  latest until 2nd October on mob [phone]
• We are looking forward to see you at our Media
  training in the Holiday Inn hotel, Belgrade on
  12th October 2009.

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