Kein Folientitel

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Newsday Asura Workflow James Kober/Newsday
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Overview

• 2006 Asura 6.5
• 2007 Asura 8, Workflow Changes and PlugINKSAVE
• 2008 What enhancements do we all need for the
  future?

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2006 Asura Volume at Newsday

• ...57,000 Digital Ads processed for the
  Newspaper
• ...30,000 Ads built for the Newspaper
• ...14,790 Hoy (Spanish Language Daily)
• ...8,544 amNY (Commuter Daily)
• ...7,652 Village Voice (Alternative Weekly)
• ...5,000 Star Community Publishing
• ...15,000 Magazine Pages and Niche Products
• ...137,986 total pieces processed in 2006

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Old Workflow with Asura 6.5 (2006) Too Many
Queues!
Asura 1 Unique Logins
Asura 2 Unique Logins
Asura 3 Unique Logins
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Why so many Queues?

• Users wanted individual queues to isolate their
  work

• Custom queues grew out of control

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Asura 8.2 Redesign in 2007
Asura 3
Asura 2
Asura 1
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Why so many less queues?

• Asura now supports sub-folders
• Users drop files in their folders based on
  last name.
• 34 Users become one queue

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Benefits of Redesign

• Queues became much more manageable
• Faster throughput and redundancy due to load
  balancer
• If one Asura Server goes down, the users dont
  know it
• One login and network mount point users login
  using email username and password

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PlugINKSAVE (2007)
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Original File
PlugINKSAVE (2007)
With Ink Savings Applied
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PlugINKSAVE (2007)
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Original File
PlugINKSAVE (2007)
With Ink Savings Applied
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PlugINKSAVE (2007)
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Original File
PlugINKSAVE (2007)
With Ink Savings Applied
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(No Transcript)
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Village Voice Edition Testing PlugINKSAVE

• Compared original Ink Presets vs. Ink Savings
  Presets on a 64 page edition of The Village Voice
  

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Ink Savings Based on Preset Data
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Newsday Ink Spending in 2006 2.8M

• 1 28K
• 5 144K
• 10 288K
• Etc..

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Why Use PlugINKSAVE and Heavy GCR?

• Save money on your ink bills
• No Visual deviations from original file
• Better stability and predictibility on press
• Less setoff due to reduced ink on page
• Less ink and water on press. Reduced drying time.
• Heavy Black helps brings out image contrast and
  detail

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DeltaE Claims How to Verify Results

• Run targets in-line on Press
• One target is original
• One target is processed through Ink Savings
  software
• Compare DeltaE between targets

Original ECI Target
ECI Target via Ink Savings Software
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DeltaE Claims How to Verify Results

• An average DeltaE lt2 wont be visible
• An average DeltaEgt5 should be checked carefully

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DeltaE Claims How to Verify Results
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Newsdays PlugINKSAVE Settings
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Asura Wish List (2008 and Beyond)

• Automatic image correction Color Cast Removal

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Asura Wish List (2008 and Beyond)

• Automatic image correction Color Cast Removal

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Asura Wish List (2008 and Beyond)

• Automatic image correction Auto Exposure
  Correction

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Asura Wish List (2008 and Beyond)

• Automatic image correction Intelligent Image
  Sharpening

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Asura Wish List (2008 and Beyond)

• Asura needs better reporting capabilities

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Thank you!