Diapositiva 1

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Cali, July 27, 2010
ENGAGING THE PUBLIC PRIVATE SECTORS IN BNC
PROJECTSBY JOELLEN SIMPSON, BNC CALI CLARA
L. LOPEZ, BNC MANIZALES
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Valle Bilingüe Public-private sector
collaboration

• Primary Goal improve the English language
  ability of public school teachers
• Secondary Goal improve the English of public
  school children
• Cámara de Comercio Colombo Americana and its
  affiliated companies together with the BNC

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Valle Bilingüe Public-private sector
collaboration

• Sponsorship from 6 private industries, Editorial
  Norma
• Sponsorship from US Government through Embassy
  grant
• Sponsorship from local city government through
  service contracts
• Sponsorship from Colombian national government
  through service contracts

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International Blues Festival

• Sponsorship from US Government and Colombian
  Government through grants
• Sponsorship from private industry (paper for
  posters, invitations, etc.)
• Sponsorship from service industry (hotels,
  restaurants,stores, magazines, etc.)
• Collaboration from other cultural institutions

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Manizales Bilingüe Public-private initiative

• Main Objectives
• Public school students inclusion equal
  opportunities (12 schools)
• Fosters high quality in English teaching
• Competitiveness for future generations
• Seeks for further higher education for public
  scholars
• Cultural exchange

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Manizales Bilingüe Strategic Alliance

• The Mayor of Manizales provide
• Funding for teachers training and teaching
  resources
• Educational policies to guarantee sustainibility
• Five main universities and the BNC working
  together provide
• Academic collaboration
• Summary of sinergies
• Research projects
• Cost-sharing

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International University Jazz Season Jazz Camps

• Funding from the U.S. Embassy, the local
  government
• Collaboration from U.S. prestigious music schools
  and universities
• Sponsored by Universities in the three cities
• Collaboration from other cultural institutions
• Social impact
• Project to create school of Jazz at the U.
  of Caldas in Manizales

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Matching the BNC programs with the Community
needs

• Get involved in local government development
  planning
• Talk to local authorities to have a clear
  understanding of their vision and objectives.
• See where their vision and goals match with BNCs
  mission
• Present initiatives. Go for funding!

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Cooperating with partners to build trust and
credibility

• Get involved and participate in your partners
  programs
• Identify strengths and synergies to make the most
  out of them
• Open your spaces and resources for partners
  programs
• Cost-share partners programs from time to time
  too

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Go beyond!

• The public sector needs us to help them
  accomplish their goals
• Think community. Demonstrate authentic
  interest in local development plans
• Let your partners shine theyll be happy to
  join your programs
• Leadership is the key to success.

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The money is out there, Go for it!

• Local government (plans, funds, social outreach)
• Universities (spaces, resources, funds)
• Other cultural centers (spaces, facilities,
  expertise, contacts)
• Chamber of Commerce, private industry and other
  associations (funding of social responsibility
  programs)

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Workshop discussion questions

• How can BNCs get involved in public development
  plans to get participation and funding?
• 2. How can BNCs build credibility and trust to
  attract sponsors from other private institutions?

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Go for it!
jsimpson_at_colomboamericano.edu.co clara.lopez_at_colo
mbomanizales.com