UNIT B EVOLUTION AND MOVEMENT OF FASHION

1
UNIT BEVOLUTION AND MOVEMENT OF FASHION
The 1970's

• 2.03 Recognize the relationship between
  historical events and fashion evolution.

2
Mood of the decade

• Watergate Scandal
• Vietnam war ends
• Dawn of the Disco, Studio 54, Saturday Night
  Fever
• John Travoltas white suit with an open-necked
  shirt.
• Platform shoes
• Bell-bottom hip-hugger pants
• Hot pants with white go-go boots

3
Mood of the decade

• Punk Rock, short-lived anti-social and
  anti-fashion movement
• Torn, frayed clothing
• Body piercing
• Spiked hair colored pink or green
• T-shirts being worn
  as billboards
• Political statement
  designs

4
Mood of the decade

• Rap and hip-hop emerge
• Athletic clothes
• Track suits
• Excessive amounts of gold jewelry

5
Mood of the decade

• Ethnic influence
• Macramé bags
• Crochet waistcoats and shawls
• Ponchos
• Gypsy tops with gathered necklines trimmed with
  bells and puffed sleeves
• Nehru jackets

6
Mood of the decade

• Me decade, self indulgence
• String bikini
• Tight clothes
• Mens leisure suits
• Designer jeans
• Hand-braided friendship bracelets

7
Mood of the decade

• Feminism, sexual equality, womens lib, equal
  rights
• Bra burning
• Women no longer wear girdles
• Women buy pantyhose
• Women wear pants and pantsuits
• Double-knit polyester man-made fabrics
• Micro, mini, midi, and maxi skirts

8
Mood of the decade

• Shoes
• Platforms
• Clogs
• Movies and their stars
• Annie Hallwomen wearing oversize mens shirts,
  very long skirts, khaki pants, and mens hats
• Greaseleather motorcycle jackets

9
Mood of the decade

• Television
• Charlies AngelsFarrah Fawcett Majors hair
  style and flared trousers
• Happy DaysFonzies leather jacket, jeans, white
  shirt
• Dukes of HazzardDaisy Dukes cutoff jean shorts

10
People who influenced fashion

• Yves Saint Laurentwomenswear based on menswear
• Halstonuse of cashmere
• Calvin Kleindenim jeans
• Mary McFaddenfine pleating
• Bill Blasssporty, sophisticated classics