What is ITTA

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What is ITTA

• ITTA is the NASSCOM for Technical Textiles in
  India.
• NASSCOM took Indian IT sector from 100 million
  to
• 60000 million over the last 25 years.
• We do hope ITTA also helps faciliate the growth
  for the TT sector in a similar scale.
• The only difference is While NASSCOM was
  Outward focused ITTA is aimed at growing Indian
  Consumption for Technical Textiles and thereby
  fuel its growth.

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ITTAs Vision

• Roti ,Kapda Aur Makan ab Technical Textiles Ke
  Sath.
• NASSCOM- Roti Kapda Aur Makan bijli aur band
  width

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Indias Growing Needs

• More Food from less land and lesser resources.
• Huge Infrastructure Development of high quality
  and with less maintenance costs.
• Employment opportunities for our growing
  population
• Conventional Textiles facing global
  competition- thus needs a Jack to grow in
  future.
• Manufacturing Sector increasing its share
  thus health and safety of workers and their
  families becoming critical CSR issues.
• Meet growing need of Industry for newer raw
  materials which will help reduce costs and
  improve performance.
• To make Indian Health care system world
  class

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ITTAs Dream

• The benefits of technical textiles will be felt
  by the common man in his daily life leading to a
  better quality of life.
• The usage of Geo textiles will be wide spread.
• Agro textiles will be extensively used to improve
  crop yield and conserve resources.
• The use of protective textiles will be automatic
  thus protecting our workers from hazards like
  their counter parts in the developed countries.
• The sector will provide new employment
  opportunities to our youths and also help create
  entrepreneurs in the new applications it brings
  forth
• India to become a major product development and
  research centre to develop new applications and
  products in the technical textiles area.
• The Indian landscape will be dotted with Awnings
  and textile structures not only for aesthetics
  but also for their functional benefits.

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The REAL Indian opportunity based on Projection
of Base Line Survey 2012-13(Rs crores)

• Geotextile (300)
• USA Rs 9000/Sq.KM expenditure
• India Rs 900/Sq.KM
• Protective Textiles ( 2000)
• Germany- Rs 675 per capita expenditure
• India Rs 17 per capita expenditure
• Agro Textiles ( 700)
• Israel 40000 kgs per hectare production of
  Fruit/Veg. ( 1 lack hectare)
• India 18000 kgs per hectare . (more than 90
  lakhs hectares)
• Medical Textiles ( 2300)
• India has a projected 5 share of world Medical
  textiles market but
• 15 of its population.

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Update..

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Global Application wise share of Technical
Textiles 2005 study

• Auto Pilot Sectors
• Transport
• Industrial
• Home
• Packing
• Sports
• Clothing
• Manual Sectors
• Geo textile
• Agro
• Medical
• Protective
• Eco
• Construction

Area to focus
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Definitions

• Auto- Segments where consumption can grow without
  much govt interventions.
• Manual Segments where govt interventions are
  needed for boosting consumption.

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Way to the dream

• Awareness
• Legislation and Standards
• Resources
• Man Power Development
• Adoption of new methods
• Availability of inputs/products.

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Technical Textile Building Blocks
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Next 5 years Blocks to focus on
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Market Entry - Routes

• 1.Oppourtunity in emerging area- New Business set
  up e.g. CTM in Agro Textiles
• 2.Diversification Reduced dependence on basic
  textiles e.g. Arvind in Glass and Protect..
• 3.Foreign Co to put up green field project e.g.
  Ahlstrom

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Dial Mobile for growth

• There is a lot of common points between Tech
  Textiles and Mobile Industry.
• Tech Textile in India is at the stage where
  mobile phones were in India at their inception.
• The mobile industry created a mantra of growth
  THE 3 A MANTRA.
• Build -AWARENESS,AVAILABILITY,AFFORDABILITY for
  rapid growth.

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Global Market Drivers
Segment Drivers
Transport Auto Sector growth, Need to reduce weight ,Demand for environmental issues and end of life cycle features
Industrial Industrial growth
Agro Benefits in terms of improved productivity and reduced need for chemicals
Construction Building Safety and health of stakeholders Emergency Shelters
Geo textiles Acceptance of benefits
Clothing Growth in garment sector will shift from region to region
Home Growth in the sector, Population growth
Protective Awareness of Health and Safety at work place
Medical Concern for environment Innovation
Military Modernization of armed forces.
Sports Need for high performance apparel
Packaging Environmental needs and increase in 3Rs
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• Thank you