NCR Advanced Store@Retail

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NCR Advanced Store_at_Retail

• Transforming Point of Sale Into the Point of
  Service
• Yiannos Papadopoulos

2
NCR History

• Key player in retail store automation since 1884
• Invented first cash register
• Demonstrated thought leadership throughout
  history, e.g. scanners, DynaKey operator
  interface, self-checkout, etc.
• Proven international point of sale software
  provider

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Advanced Store_at_RetailOverview

• NCRs corporate POS solution for Europe, Middle
  East, and Africa since 1995
• More than 37,000 POS terminals installed
• In more than 20 countries

4
Retail Industry Trends

• Europe is being transformed into an integrated
  retail market
• Retailers with foreign operations are increasing
  their presence, with European retailers
  dominating the internationalization trend
• Majority of top 100 retailers operate in multiple
  lines of trade
• Global players continue to streamline costs and
  functions, integrating operations in effort to
  reap scalar economies
• Mega-retailers have severe challenges with
  integrating divergent store systems and managing
  information flow and consolidation

5
Retail Technological Imperatives

• Delivering systems and applications quickly
• Implementing better solutions for collecting and
  using key customer data
• Adapting new and innovative technology solutions
  for competitive advantage

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NCR Advanced Store_at_Retail

• NCRs international point of service solution
• Targeted at wide variety of retail industry
  sub-segments and store sizes
• Supermarket
• Hypermarket
• Do-It-Yourself
• Specialty/Clothing Store
• Modular and structured in design to be
  cost-effectively modified to meet local
  requirements and customer specific needs

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NCR Advanced Store_at_Retail

• Fully aligned with NCRs global strategic
  direction and total store solution portfolio to
  reduce implementation and cost
• Architecture, platform, and tools
• Utilize standards wherever possible
• Components
• Defined integration points

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NCR Advanced Store_at_Retail
POS Management Application Server POS cluster
management
POS Server POS cluster controller
Hub
Back Office Client Maintenance, reports, audit,
etc.
AS_at_Retail POS Registration of point of sale
transactions
All files (i.e. look-up, data collect, electronic
journal, and terminal totals) held in each
workstation (memory or disk) AND at the POS
Server.
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NCR Advanced Store_at_Retail
System availability and data protection

• Increased reliability, security, and overall
  performance with Microsoft Windows 2000
• Multilevel redundancy for data capture and
  storage
• Checkout not impacted by network or server
  failure
• Automatic and simple recovery procedures

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NCR Advanced Store_at_Retail

• Point of Service (POS)
• 32-bit operating environment
• Written in Java
• Using OO design and programming
• Supports Windows CE, NT or 2000
• JPOS peripheral control
• Graphical cashier interface
• Designed by NCR Human Factors Engineering

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Point of Service User Interface
Instructional Area New area used to provide
instructions about the task
Prompt and Input Area
DynaKeys Text and icons used

• Electronic Receipt
• One line per item
• Last item added to
• bottom of list

Customer Points
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Point of Service User Interface
Intuitive user interface designed by NCRs Human
Factors Engineering team to increase productivity
and reduce training time and associated costs

• Minimal need to memorize information
• Fewer keys to select at each stage of the
  operation
• Only valid options are selectable
• Uses intuitive graphical images

NCR Human Factors Engineering leads all store
automation technology companies with nearly 20
years of experience and a dedicated,
standard-setting team of scientists and engineers
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NCR Total Checkout Solution
Improve customer service without increasing
operating costs

• NCR Advanced Store_at_Retail point of service
  application
• NCR Human Factors Engineering- designed user
  interface
• NCR Dynakey displays
• PC-based point of service terminals

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NCR Advanced Store_at_Retail

• WebMaster POS Management
• Multi-Layer application
• Utilizes Windows 2000
• Written in Java
• Using OO design and programming
• SQL Server 7.0/2000 (JDBC/ODBC)
• Access point of sale data for
• PLU Maintenance
• Customer/personnel file maintenance
• Checker functions
• Checker reporting
• Daily reporting
• Start of Day/End of Day
• Client access through web browser
• Available anywhere on the retailers Intranet or
  accessible Internet
• Gateway to other systems

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WebMaster POS Management

• The architecture of the POS Management
  application is a 3-tier client server system
• The client is only responsible for the graphical
  user interface (presentation)
• The middle tier runs all business logic
• The server runs the RDBMS

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WebMaster POS ManagementArchitectural Concept
SQL Server 7.0
ComponentManager
Other
Web Server and Web services
HTTP(S)
WebBrowser
BUS
Other
HTTP
Others
Other
Presentation
Business logic
Data services
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NCR Advanced Store_at_RetailArchitectural Concept
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NCR Advanced Store_at_Retail

• Supported Environment
• POS
• DOS
• Windows CE, NT 4.0,and 2000
• JPOS
• DOS and TAPS
• Server
• Windows 2000 Server
• POS Management WebMaster
• Windows 2000 Professional
• SQL Server 7.0 (JDBC/ODBC)
• Web browser user interface

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Investment Protection

• Server
• Windows 2000

• 16 bit

• 32 bit

• Point of Sale
• DOS
• TAPS drivers

• Point of Service
• WIN 2000/NT 4.0/CE
• JPOS

• POS Management
• Web Based
• WIN 2000
• SQL Server 7.0 Database (JDBC/ODBC)

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Integration Ready

• NCR RealPrice - electronic shelf labels
• Unit and retail prices displayed simultaneously
• Promotional messages, special offers, frequent
  shopper items, and nutritional information
• Euro and local currency
• NCR FastLane - self-checkout solution
• Option for customers to scan, bag, and pay
  without assistance
• Reduces queue size for all customers
• Minimizes labor requirements
• NCR EasyPoint - self-service kiosk solutions
• Web Framework system components
• Web Client Services
• Applications

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Relationship Technology Solutions

• Frequent shopper application
• Automatic discounts
• Triggered discounts
• Bonus points promotion
• Prize delivery
• Baseline for collecting customerand transaction
  data for data warehouse
• Deliver CRM customer-specific offers generated by
  data warehouse

NCR has built nearly 1,200 data warehouses
including systems for 14 of the worlds top 30
retailers
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Total Solution Offering
HQ Operational and Decision Support Systems
Data Warehouse
NCR is the only company capable of providing
an end-to-end retail solution, from customer
touch points to customer relationship management
DecisioNet Electronic Shelf Labels
Self Checkout
AS_at_Retail POS Server
AS_at_Retail EJ Audit
EFT Server
Hub
AS_at_Retail Frequent Shopper
AS_at_Retail POS Management
AS_at_Retail Point of Service
Web Kiosk
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NCR Advanced Store_at_Retail
Deploy a single point-of-service solution across
borders and across store formats

• Targeted at Europe, Middle East, and Africa,
  potential release in South Asia Pacific
• Supports country-specific requirements such as
  multi-language, multiple tender options
  (including Euro), fiscal, EFT I/F, and local
  peripherals
• Targeted at wide variety of retail industry
  sub-segments and store sizes, i.e. supermarket,
  hypermarket, specialty store, etc.
• Modular and structured in design to be
  cost-effectively modified to meet local and
  customer-specific requirements

24
NCR Advanced Store_at_Retail

• Best Retail In-store Application
• Food Grocery Drug
• 2001

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NCR Advanced Store_at_Retail Industry Requirements
Realization

• Delivering systems and applications quickly
• Deploy a single point-of-service solution across
  borders and across store formats
• Supports country-specific requirements such as
  multi-language, multiple tender options
  (including Euro), fiscal, EFT I/F, and local
  peripherals
• Targeted at wide variety of retail industry
  sub-segments and store sizes
• Utilizes industry standards and latest technology
  based on NCRs strategic direction to reduce
  implementation time and cost
• Fully integrated with NCRs total retail solution
• Guarantees system availability and data
  protection
• Multilevel redundancy for data capture and
  storage
• Checkout not impacted by network or server
  failure
• Automatic and simple recovery procedures

26
NCR Advanced Store_at_Retail Industry Requirements
Realization

• Baseline for collecting customer and transaction
  data for data warehouse
• Deliver CRM customer-specific offers generated by
  data warehouse or frequent shopper application
• Store management functions accessed through web
  browser from clients
• Store management system acts as gateway to other
  systems
• Intuitive point of service designed to increase
  productivity, reduce training time and costs
• Integration with self-checkout systems and
  electronic shelf labels allows for unattended
  customer service

Implementing better solutions for collecting and
using key customer data
Adapting new and innovative technology solutions
for competitive advantage
27
NCR Advanced Store_at_Retail Industry Requirements
Realization

• Baseline for collecting customer and transaction
  data for data warehouse
• Deliver CRM customer-specific offers generated by
  data warehouse or frequent shopper application
• Store management functions accessed through web
  browser from clients
• Store management system acts as gateway to other
  systems
• Intuitive point of service designed to increase
  productivity, reduce training time and costs
• Integration with self-checkout systems and
  electronic shelf labels allows for unattended
  customer service

Implementing better solutions for collecting and
using key customer data
Adapting new and innovative technology solutions
for competitive advantage
28
NCR Advanced Store_at_Retail

• Consumer Benefits
• Better customer service because cashiers are
  focused on customer needs, not the needs of the
  checkout system
• Faster check-out operation and option for self
  checkout reduces time customers spend waiting in
  line at checkout
• Offer of promotions and discounts that match the
  customers preferences and lifestyle
• Easy access to product and pricing information
  when and where the customer needs it

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NCR Advanced Store_at_Retail

• Retailer Benefits
• Improve customer service without increasing
  operating costs
• Grow your market share with the profitable
  customers whose loyalty you have earned
• Expand your e-commerce environment by blending
  your virtual and physical stores
• Deploy a single point-of-service solution across
  borders and across store formats
• Ensure system availability and data protection

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NCR Advanced Store_at_Retail

• Euro Ready
• Capable of correctly processing monetary data in
  Euro denomination and of respecting currency
  formatting convention
• Integrated with complete line of NCR Euro Ready
  peripherals such as displays and printers
• Integrated with NCR electronic shelf label
  solution that can display prices in both Euro and
  local currency simultaneously, helping retailers
  reinforce the new currency and erasing customer
  purchase reluctance