HD Radio: The Terrestrial Broadcasting Solution

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HD Radio The Terrestrial BroadcastingSolution

• Will Elkins
• Team 4

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Historical Paradigm Shifts
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Historical Paradigm Shifts
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The Solution
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HD WTF?

• Based on IBOC
• (In Band On Channel) developed by USA Digital
  Radio Partners in 1991
• HD developed by iBiquity Digital Corp. (merger of
  USA and Lucent Digital Radio in 2000)
• HD Hybrid Digital/High Definition/pure BS

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How Does It Work?

• Same as regular radio, except a bundled signal
  (digital and analog)
• Since digital, information can be transmitted
  along with audio
• Digitally compressed for multicasting and
  enhanced services
• Receivers sort through bounced signals
  therefore enhancing clarity

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Why HD? Consumer P.O.V.
AM FM Quality
Free one time fee to get HD receiver
More varied content available with the same local
connection
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Why HD? The Station P.O.V.(Straight from the
Horses Mouth)
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The Not-to-Distant Future

• The Buy Button
• Store-and-Replay technology
• On Demand
• Traffic reports displayed on navigation screen
• Less commercials

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References

• http//www.ibiquity.com/index.php
• http//www.hdradio.com/index.php
• http//beradio.com/features/radio_today_
• radio_history/
• http//riff2com.siteprotect.net/index.php?optionc
  om_frontpageItemid1
• http//news.com.com/Digitallisteninggrowing2Cr
  adioslipping/2100-1027_3-5706376.html?tagnefd.to
  p
• http//www.circuitcity.com/ccd/home.do
• http//news.com.com/Digitallisteninggrowing2Cr
  adioslipping/2100-1027_3-5706376.html?tagnefd.to
  p
• http//jalopnik.com/cars/news/its-not-radio-its-xm
  -gm-cuts-price-of-xm-radio-to-199-194685.php
• http//www.businessweek.com/technology/content/mar
  2005/tc2005033_0336_tc024.htm
• Personal Interview, Jeremy Whiting. February 9,
  2007.
• Citadel Broadcasting company presentation.
  February 3, 2007.