Encouraging ENERGY STAR Monitor Power Management

1
Encouraging ENERGY STAR Monitor Power Management

• David Beavers
• The Cadmus Group
• [phone]
• dbeavers_at_cadmusgroup.com
• February 13, 2001

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CAUTION There May Be Energy Leaking From Your
Computer!
 

• 54 million office computers and monitors use 1
  of the nations electricity
• More than half of electricity used to power
  computers is wasted
• 60 percent left on at night
• 45 percent of monitors not power managed
• Power management (PM) places monitor in low-power
  sleep mode after a period of inactivity

 
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PM Drastically Reduces Power Used by Monitors

• A typical computer monitor consumes 60 to 90
  watts in use
• Energy rate drops to 2 to 10 watts under PM

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A Facility Can Save 20,000 per Year

• A 1,000-computer office could typically save
  200,000 kWh by enabling monitor power management.
  Equivalent to...
• 20,000/year (at 10 cents/kWh),
• 55 acres of trees,
• Emissions from 27 cars, or
• 18,000 gallons of gasoline
• Turning off computers at night can double savings
  to 400,000 kWh

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EPA Campaign Elements

• Demonstrate the virtues of monitor power
  management to end users and organizations
• Provide software tools to ease power management
  implementation
• Publicize successful efforts through a PR campaign

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Materials/Services Available

• Publicity Materials
• posters
• tent cards
• Email /memo templates
• brochures/direct mail pieces
• Instructional Material
• Information packages
• Web energystar.gov/powermanagement

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Materials/Services Available

• Software Tools/ Services
• EZSave Software for Networked Computers
• EZ Wizard software for individual computers
• Windows 2000 Services
• Publicity for Partners and Implementers

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Educational Materials
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Poster
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Tent Card
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Mousepad Template
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www.energystar.gov/powermanagement
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Software Tools/Services
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Software/Services

• EZ Save Software automatically
• Polls PM status of monitors on the network
• Activates PM of monitors on the network
• Reports results of polling and activation
• EZ Wizard software
• Web-based tool enables individual computers
• Much quicker than manual enablement
• Windows 2000 Capabilities
• Replication of image during rollout
• Group policy options using desktop tools
• Not as flexible as EZ Save

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Publicity
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PR Component

• Individual sites promoted via
• Regional media and trade publications
• Press releases
• Fact sheets
• Video news releases
• Media interviews
• Program will be promoted via national media -
  late 2001

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Press Event in Bay Area
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Press Event in Bay Area
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Million Monitor Drive

• Organizations pledge to contribute to the goal
  of addressing millions of monitors in 2002.
• If goal is achieved should save 50 million
  nationally and cut green house gas emissions by
  500,000 tons.
• Helps advocates secure high priority for monitor
  power management.

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Program Progress
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University Implementation

• Harvard University-Kennedy School (MA)
• Penn State University (PA)
• Mills College (CA)
• Columbia Basin College (WA)
• Tacoma Community College (WA)

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Private Sector Implementation

• Cisco (CA)
• Pitney Bowes (CT)
• BC Hydro (BC)
• Consumers Union (NY)
• Growers Square (CA)

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Non-Profit Government Implementation

• Non-Profits
• Trust for Public Lands (CA)
• Goodwill Industries (CA)
• Eugene Free Community Network (OR)
• Government/Public Sector
• City of Gilroy (CA)
• East Bay Municipal Utility District (CA)
• Alameda County (CA)
• EPA (DC)

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Early Progress

• April beta testing
• May- June initial roll out
• July limited publicity
• August October increased visibility

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Contact Information

• Steve Ryan
• 202-564-1254
• ryan.steven_at_epa.gov
• ENERGY STAR
• energystar.gov/powermanagement
• 1-888-STAR YES (782-7937)