DEFINITIONS

1
DEFINITIONS

• Content
• subject information organised within the
  structure of the website
• "text and pictures"
• User interface
• everything designed into an information device
  with which a human being may interact - including
  display screen, keyboard, mouse, light pen, the
  appearance of a desktop, illuminated characters,
  help messages, and how an application program or
  a website invites interaction and responds to it
• "structure" of the website

2
DEFINITIONS

• Content management system
• a system used to manage the content of a website
• consists of two elements the content management
  application (CMA) and the content delivery
  application (CDA)
• the CMA element allows the content manager or
  author to manage the creation, modification and
  removal of content from a website without the
  expertise of html
• the CDA element uses and compiles that
  information to update the website
• Usability
• potential to accomplish the goals of the user

3
DEFINITIONS

• Interactivity
• the dialog that occurs between a human being and
  a computer program
• on the web interaction happens with the browser
  and with the pages that the browser brings to one
• links to other pages provide the most common form
  of interactivity

4
PORTAL

• Portal 1
• an entry point or starting site for the web,
  combining a mixture of content and services and
  attempting to provide a personalized "home base"
  for its target groups with features like
• a directory of websites
• e-mail
• chat rooms and message boards
• (personalized) news and sports headlines options
• games
• shopping capabilities
• a facility to search for other sites
• personal homepage construction kits
• examples AOL, Excite, MSN, Yahoo

5
PORTAL

• Portal 2
• a website that is able to accomplish the goals of
  the target groups

6
KEY ELEMENTS OF A GOOD WEBSITE

• 1 Easy to find
• URL
• search engines and web directories
• other media magazines, telephone directories,
  letters, business gifts
• www.europeanunion.org - www.eu.org
  www.europa.eu.int
• 2 Relevant information
• target groups
• up-to-date
• www.unicef.org/media/

7
KEY ELEMENTS OF A GOOD WEBSITE

• 3 Well-organised information
• credible and valuable
• user interface
• a clear structure
• 4 Visually attractive
• 5 Technically attractive
• www.redcross.org

8
KEY ELEMENTS OF A GOOD WEBSITE

• 6 Supportive
• faq's
• search possibilities
• site map
• visual hints
• www.ebookers.com
• 7 Encouraging
• possibilities for immediate action membership
  application, publication downloads and orders,
  feedback, forum
• www.greenpeace.org

9
KEY ELEMENTS OF A GOOD WEBSITE

• 8 Communal
• from information receiver to information producer
• forums, chat
• membership areas
• learning areas
• www.photo.net