Developing a Recall Plan

1
Developing a Recall Plan

• -Food Safety-

2
Every Processor Should

• Develop a recall plan
• Organization structure for product withdrawals
  quickly and effectively
• Development of a recall team

3
Recall Plan

• Organization Structure
• Identification of Information Needs
• Distribution
• Production
• Legal Counsel
• Public Relations

4
Recall Plan

• Technical Information
• Brokers

5
Steps to Take During a Recall

• Defining the Problem
• First Hand Information and other Facts
• Effective Communication
• Physical Recovery of Product

6
Records

• Production and distribution records
• Case codes and package codes
• Limit the size of lots
• Private label distribution
• Product complaints

7
Recall Coordination Outline

• Institute a log showing date and time of events
  and actions taken.
• Correlate and evaluate known information on the
  extent and nature of the problem.
• Discontinue distribution of affected product
  codes.
• Notify (in order) company officials, trade
  associations, regulatory agency, and suppliers,
  as necessary.
• Decide whether to recall or to make further
  investigation

8
Recall Coordination Outline

• Determine area and level of distribution of
  product codes.
• Continue investigation of nature, extent, cause
  and remedy of problem.
• Re-examine recall decision, if necessary
• Notify and instruct company staff
• Determine disposition of recalled product.

9
Recall Coordination Outline

• Prepare and issue, with regulatory agency, recall
  requests. Include instructions.
• Prepare and issue news releases.
• Maintain records of progress.
• Report recall progress to company officials and
  regulatory agency.
• Complete effectiveness checks and final report.

10
If a Recall Should Happen!
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Objectives of a Recall

• Contain the Problem
• Control the Information
• Correct the Problem

12
Points to Consider

• Companies are responsible and accountable for
  product recalls as all recalls are voluntary
• Tell your own story completely
• Fix your problems
• Be proud of the corrections and use it in
  marketing