Piloting the Healthier Food Mark

1
Piloting the Healthier Food Mark

• Rebecca Birkbeck

2
Agenda

• Delivery of the pilots
• The high level timetable
• Pilot selection
• Accreditation
• Meeting the challenges

3
Delivery of the pilots

• Deloitte are Programme Managers
• Co-ordinating inputs to the programme
• Developing options for piloting approach and
  proposals for accreditation system
• Responsible for management of pilots and
  reporting on outcomes

4
The high level timeline
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
Kick off
Design
Recruit
Launch pilot
Plan launch
Pilot delivery
Pilot management and support
Reporting
5
Pilot selection
LONG LIST
A sample of selection criteria
Type of organisation
Location
Size
Customers
Procurement model
Previous involvement
Volunteers
SUITABLE MIX / RANGE OF DELIVERY ENVIRONMENTS
6
Accreditation
Existing Metrics
Options

• Accreditation Plan
• Quantifiable metrics
• Accreditation Hierarchy
• Plan for assurance and audit arrangements
• Principles for the future roll out of the
  programme

Flexibility
External assurance
Self assessment
Absolute criteria or range?
Annual reassessment?
Special circumstances
7
Meeting the challenges
Challenges Action
Delivery of effective pilots clear understanding of outcomes needed from pilot up front input from stakeholders ensure representative profile of pilot organisations identifying the right organisations to participate effective briefing of participants
Effective application of accreditation system practical application emerging criteria consultation during development understand value of self assessment Vs independent evaluation
Developing an aspirational yet achievable mark understand cost implications and potential admin load of achieving criteria monitoring and continuous improvement during pilot