Policy Roll-out

1
Policy Roll-out

• Tim Shimeall

2
How Not to Introduce Policy (1)

• From Ima Clerk ltclerk_at_somewhere.othergt
• To all employees
• Subject new policy
• Starting today, all workers not exempt will
  adhere to a 9-5 attendance policy. Documentation
  to follow.

3
How Not to Introduce Policy (2)

• See the attached memo
• Hey, Joe, did you hear about the new policy?
• Why havent you reviewed the policy website so
  you can see what has changed?

4
Policy Roll-out

• All organizations have policy (implicit or
  explicit)
• Policy roll-out is actually policy change
• How do we manage change in order to minimize
  collateral damage

5
Managing Change

• Unfreezing, Changing, Refreezing
• Continuous management improvement
• How, What, Why issues
• How end state for change
• What object to be changed
• Why motivation for change

http//home.att.net/nickols/change.htm
6
Change Strategies (1)

• Empirical-Rational People are rational and will
  follow their self-interest once it is revealed
  to them. Change is based on the communication of
  information and the proffering of incentives.
• Normative-Reeducative People are social beings
  and will adhere to cultural norms and values.
  Change is based on redefining and reinterpreting
  existing norms and values, and developing
  commitments to new ones.

7
Change Strategies (2)

• Power-Coercive People are basically compliant
  and will generally do what they are told or can
  be made to do. Change is based on the exercise of
  authority and the imposition of sanctions.
• Environmental-Adaptive People oppose loss and
  disruption but they adapt readily to new
  circumstances. Change is based on building a new
  organization and gradually transferring people
  from the old one to the new one.

8
Choosing Strategy

• Size and Scope (Policy and Organization)
• Degree of Resistance
• Strong Power-coercive Environmental-adaptive
• Weak Empirical-Rational Normative-Reeducative
• Time Frame
• Short Power-coercive
• Longer Others
• Mix of strategies is often best choice

9
Roll-Out Methods

• Communication methods
• Interactive
• Non-interactive
• Education methods
• Informal
• Formal
• Reference methods
• Phased enforcement