Motivation and incentives

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Motivation and incentives
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Knowledge managmenent implementation
Intervention
Knowledgerepresentation
R E
S U L
T S
EVALUATION
Motivation
Knowledge utilization
Knowledgegeneration
Needs
Goals
Incentives
Knowledgecommunication
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Measures for motivation
Material Incentives
Non-material Incentives

• Prais and approval
• Power
• Freedom with decisions
• Responsibility
• Sozial Contact
• Fairness in Cooperation
• Career Transparency
• Positive company culture

• Awardsystem
• Variable Payment
• Promotion System
• Partial pay rise
• Free time models
• Further education measures
• Stock options

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Theories of Motivation
Contentspecific Theories (Factors that have an
impact on motivation, static)
Process Theories (Decribtion of the Development
of motivation, dynamic)

• e.g.
• Need Pyramid
• (Maslow)
• Factortheory
• (Herzberg)
• Theory of interest
• (Deci Ryan)

• e.g.
• Theory of equity
• (Adams)
• Processmodell
• (Porter Lawler)

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Pyramide of needs by Maslow
Self-realization
Need for appreciation
Social need
Need for savety
Basic needs
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Two-Factors-Theory (Herzberg)

• working conditions
• payment
• controll

• Approval
• Opportunity for advancement
• Self realization

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Two kinds of motivation (Deci Ryan)
Intrinsic motivation from inside
Extrinsic motivation from outside
Internalization
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Conditions for intrinsic motivation
Theory of self-determination (Deci Ryan)
Autonomy
Competence
Social integration
three conditions for the development of
interest and intrinsic motivation
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Theory of equity (Adams)
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Causal Attribution
Causal attributions (Attributionen) Effect the
evaluation of ones own accomplishments
fundamentally. Attrbutions refer to internal or
external causes, Which are either stabel or
instabel,
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Attributiontheory (Weiner, 1980)
locality location of causal attribution What
is the cause? Internal (within the person)
giftedness External (outside the person)
suurounding conditions
stability changeability and controllability of
the cause What is the cause
like? stabel unchangeable variabel
changeable
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Attributiontheory (Weiner, 1980)
Results are asigned to

• a person (e.g. lack of abilities)
• on object (e.g. difficulty of task)
• specific circumstances (e.g. bad luck)

Motivational Function of Attributions The
anticipation of success or failure is closely
contected to negative or positive emotions.
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Example of causal attribution Test
I was too lacy
I am stupid
internal
I had bad luck
It was too difficult
external
stabel
instabel
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Processmodell (Porter Lawler)
accomplishment
contentness