The Basics: Rhetorical Appeals

1
The Basics Rhetorical Appeals

• Ethos credibility
• Pathos emotions
• Logos logic

2
The Basics Rhetorical Appeals

• Ethos- Credibility
• - Ethics
• - trustworthiness of the speaker/writer
• Examples
• Ways to appeal to Ethos
• Effect?

3
The Basics Rhetorical Appeals

• Logos - Logic
• Attempt to appeal to the intellect
• Everyday arguments vs. academic arguments
• Common ways to appeal to logos?
• Effect?

4
The Basics Rhetorical Appeals

• Pathos Pathetic, sympathy, empathy
• Appeal to emotions
• Arguments in popular press
• Manipulative
• Effect?

5
Bridging the Triangles

• Our job is to see how these six appeals work
  together to create a message
• These tools are not exclusive all six should be
  considered when evaluating a text

6
Class Activity

• The Three Rhetorical Appeals

7
Anne Lamotts essay Jigsaw

• Discussion Groups
• Samantha S, Anna, Timothy, Rodney
• John, Aynsley, Robbin, Caitlyn
• Shannon, Samantha D, Cassandra, Douglas
• Domenick, Collin, Taylor, Regina
• 10-15 minutes

• 4 Expert Groups
• John, Shannon, Domenick, Anna
• Robbin, Samantha D, Collin, Timothy
• Taylor, Cassandra, Caitlyn, Rodney
• Regina, Douglas, Aynsley, Samantha S
• 5-7 minutes

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Homework

• Read Ch. 3 in CILCTE (pp. xxxviii xlvi)
• Websites comparison (Class website Homework
  assignment 1)