MARKETLINE

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MARKETLINE

• Content
• User Guide

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Marketline is a commercial database covering all
the industries around the world.

• Characteristics
• Editor Datamonitor
• Source Primary and Secondary
• Language English
• Update Daily
• Type of information Reports, Tables, Figures,
  News, Financial Deals

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Part IContent
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1 - Market Analysis 2 - Company profiles
including the SWOT analysis3 - Country
profiles4 - Financial deals 5 - Macro-economic
statistics6 - Statistics on consumption 7 -
News and Comments
MarketLine is divided in 7 databases offering the
following information 
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1 Market Profiles Market Definition
Value and / or Volume of the market
Segmentation by product and / or service types
Segmentation by countries Distribution 5
Forces Analysis / Porter Analysis (Buyer,
Provider, New Entrants, Substitutes, Rivalry)
Forecast
Update Once a year minimum
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2 Company Profiles Activity
History Major Products and/or Services
Revenue Key employees and biographies SWOT
Analysis offering an objective analysis of
strengths, weaknesses, opportunities and
threat Location and subsidiaries Company
View Top Competitors
Update Once a year minimum
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3 Country ProfilesPESTLE analysis
Politic Economy Society Technology
Legal Environmental
Update Once a year minimum
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4 Assess Mergers Acquisition Acquisitions
IPO Mergers Partnership Private
Equity Private Placement Venture Financing
Update Daily basis
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5 Understand Country Dynamicsmacro-economic
statisticsfor over 200 countries on

• Financial Services
• Healthcare
• Labour Force Employment
• Law Order
• Media
• Political
• Retail
• Technology Communications
• Transportation Logistics

• Agriculture
• Automotive
• Business Environment
• Commodities
• Consumer
• Demographics
• Economy
• Education
• Energy Utilities
• Environment

Update Three to Four Time a Year
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6 Value Consumer Market- 10 years
history,- Forecasts on the next 3 to 5 years-
Information offered at an international level
Value (USD, EUR, Million, Billion, etc. ..)
Volume (Absolute, Growth, Indexed to 100, etc.
..) Company Share Distribution
(Supermarkets, Retailers, On-Trade, etc. ..)
Update Three to Four Time a Year
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7 News and CommentsMarketline News
comments offers- Comments on differentes
industries, countries, companies.- Expert point
of view regarding eventual issues in some
industries.- Launch of new products.- Financial
News.- Etc. ..
Update Daily Basis
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Part IIUser Guide
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How to look for Information?

• 1/ Profiles
• -Industry Profiles
• Company Profiles
• Country Profiles
• 2/ Tools and Databases
• Assess MA Activity
• Understand Country Dynamics
• Value Consumer Markets

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• Profiles
• Industry Profiles
• Company Profiles
• Country Profiles

• Tools Databases
• Assess MA Activity
• Understand Country Dynamics
• Value Consumer Market

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1/Profiles 1. Industry Profiles

• a). For Industry Profiles
• Click on Browse all company Profiles
• Or
• 2. Type the kind of industry you are looking for
  in  Search our Product 
• Or
• 3. Using the different categories listed in find
  Information

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b). After clicking on Browse all Industry
profile (recommended) or typing a word in
 Search our Product  Defining your search.
Taxonomy of your search
Types of information available and quantity in
parenthesis

• Possibility to refine your search
• Key Word
• Industrial sector
• Continent then countries

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b) bis. After clicking on  Find Information 
Typing a word (expl food), then using the option
 Highlight 
Or Selecting the industry which interest you.
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c). Exploring  Industry Profiles 
Taxonomy of your search
Interactive Links Types of information available
and quantity in parenthesis
Possibility to download the full file as a PDF
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1/PROFILES 2. Company Profiles

• a). To look for a company
• Click on Browse all company Profiles
• Or
• 2. Type the name of the company you are looking
  for in  Search our Product 

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b) Exploring  Company Profiles 
Interactive links Possibility to download the
full file as a PDF
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1/PROFILES 3. Country Profiles
a) For searching information on countries
Click on Browse all Countries Information
Then selecting a continent, and then the country.
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b) Exploitation des  Country Profiles 
Interactive links Possibility to download the
full file as a PDF
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2/ TOOLS AND DATABASES
1.Assess MA Activity 2. Understand Country
Dynamic 3.Value Consumer Market
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1). Assess MA Activity
Financial information are organised in
chronological order

• Possibility to refine your search
• Industry
• Geography
• Deal Type
• Deal Status
• Deal Value

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2). Understand Country Dynamics
a). Selecting the continent or the country which
interest you
b). Selecting different indicators
c). Confirmation of your selection
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d). View Results
Possibility to download the table as an Excel
document
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e). Analyse Results
1. Compare one indicator between different
countries
Possibility to download the graphic in Excel,
PowerPoint or Word
Possibility to amend the graphic Line, Bar or
Stacked bar
2. Compare two indicators in one country.
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3. Compare the different indicators between the
different countries selected.
4. Compare the informations with the bubble chart
option
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3). Value Consumer Market
a). Select the indicators which interest you
Click on Proceed to country selection
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b). Select countries
Click on Proceed to next screen
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Possibility to refine your search by checking and
un-checking the tick box, then refreshing with  
 Go 
Currency USD / EUR

• c). Manipulate Table
• In the dropdown
• Compare Countries Comparing the value or the
  volume of product or group of products consumed
  in each country selected
• Compare Categories Comparing the value or the
  volume consumed of different products selected in
  one or several countries
• Getting the results in absolute value, million,
  billion, per capita.
• Converting the type of information
• Market Value Euro or USD.
• Market Volume.
• Company Shares Listing of the main companies.
• Distribution Information in percentage
  (Supermarket, retails, service station, etc. ..)

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Thank You. http//www.marketlineinfo.com/