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Chapter 6: Structure and Control

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Coordinate activities of ee's to promote cooperation ... Nike - Esprit. Network Structure. Mfg. Mktg. R&D. Dist. Core. Organizational Structure ... – PowerPoint PPT presentation

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Title: Chapter 6: Structure and Control


1
Chapter 6 Structure and Control
  • Structure Follows Strategy (Chandler)
  • However, its not that simplestrategy and
    structure are highly integrated
  • Organizational Design structure control
    systems
  • Coordinate activities of ees to promote
    cooperation
  • motivate ees to achieve superior building block
    performance (E, I, Q, CR)

2
Bureaucracies
  • Businesses operate as bureaucracies (Weber)
  • Relational Legal Authority belief in legality
    of rules and authority of those in command
  • Specialization division of labor
  • Hierarchical structure chain of command
  • Coordination and control rules and SOPs
  • Standardized employment rules and norms
  • Separation of management and ownership (agency)
  • Separation of jobs and people no ownership of
    the position by an individual
  • Formalization explicit (written) acts,
    decisions, rules

3
Organizational Structure
  • Building blocks of organizational structure are
  • Differentiation - allocation of people to tasks
  • vertical - distribution of decision-making
    (levels)
  • horizontal - distribution of functions
  • Integration - coordination between people or
    functions or divisions or companies.
  • Differentiation Integration Bureaucratic
    Costs (time spent in meetings, of managers)

4
Organizational Structure
  • Vertical differentiation
  • Reporting relationships that link people, tasks
    and functions
  • appropriate of levels
  • appropriate span of control
  • determines if a structure is flat or tall
  • Tall structures
  • impede communication coordination
  • raise bureaucratic costs
  • distort information (intentional
    non-intentional)
  • decreases motivation
  • too many middle managers (structure begets
    structure)

5
Organizational Structure
  • Vertical differentiation
  • Centralization
  • easier coordination of activities
  • decisions fit organizational strategy
  • speedy decision making
  • Decentralization
  • reduces overload for TMT (can focus on strategy)
  • ee motivation accountability increase
  • fewer managers are needed - flatter structure

6
Organizational Structure
  • Horizontal differentiation
  • The degree to which you separate tasks or skills
    in the organization (specialization or
    functionalization).
  • Many organizational forms
  • Functional Multi-Divisional Matrix Team
    Network ?
  • Mechanistic Organic

7
Mechanistic vs. Organic
8
Organizational Structure
  • Functional structure - groups people on the basis
    of common expertise resources
  • Adv learning (transfer of knowledge within
    function)
  • monitoring is easier
  • processes become more efficient
  • greater managerial control
  • Dis control becomes a problem as company grows
  • communication and coordination (between
    functions)
  • measurement (contribution of function)
  • loss of strategic focus by TMT

9
Functional Structure
10
Multi-Divisional Structure
  • Product lines or business unit is self-contained
    - corporate HQ established for support control
  • Divisional unit operating authority
  • HQ strategic authority
  • Adv Financial control - easier to monitor
  • Strategic control - time for TMT to focus on
    strategy
  • Growth - add businesses or products
  • Internal efficiency - allows clearer variance
    identification

11
Multi-Divisional Structure
  • Disadvantages
  • Division/Corporate relationship
  • Distortion of information - pressure to present
    favorable results
  • Interdivisional competition - resources, parent
    attention
  • Transfer pricing - VI
  • Short-term focus - ROI emphasis
  • Bureaucratic costs

12
Multi-Divisional Structures
13
Matrix Organization
  • Based on two forms of horizontal differentiation
    functional and project/product
  • Advantages
  • ees tend to be highly qualified, professional,
    perform best in autonomous, flexible working
    conditions
  • ees can be moved from project to project
  • leaves TMT to focus on strategy
  • Disadvantages
  • high bureaucratic costs
  • constant movement of ees means
  • two boss role can create conflict

14
Matrix Structure
15
Team Structure
  • Many companies use permanent cross-functional
    teams
  • formed at the beginning of product development
    process and continued throughout implementation
  • speeds innovation and customer responsiveness
  • stronger in highly dynamic industries
  • Gore is a good example of a team-based
    organization

16
Team Structure
17
Network Organizations
  • Core group of experts manages the outsourcing
    process closely
  • This forms a hub spoke type of organization
    consisting of many contracts
  • Could create a control problem with contract
    organizations
  • Nike - Esprit

18
Network Structure
  • .

Mfg.
Mktg.
Core
Dist.
RD
19
Organizational Structure
  • Integration
  • extent to which the organization wants to
    coordinate value creation activities
    (interdependence)
  • more differentiation requires more integration
  • increasing integration
  • Some structures are naturally more integrating
  • Interdepartmental liaison
  • Task forces x-functional ad hoc teams
  • Integrating roles/departments - full time job of
    creating coordination between functions, etc.

20
Strategic Control Systems
  • Strategic Control
  • means of motivating ees to work at
    organizational goals
  • Statement of goals
  • Set of assumptions or forecasts (environmental)
  • Qualitative statement of how business will change
  • Specific action steps for implementation
  • Set of financial projections
  • provide information and feedback (information
    technology)
  • Why strategic controls?
  • Efficiency - efficient use of resources/productivi
    ty
  • Quality - defect free goods, customer complaints,
    returns, sampling
  • Innovation - encourage risk taking
  • CR - evaluate ees with customer contact

21
Strategic Controls
  • Types of controls
  • Financial - stock price, ROI, profitability, etc.
  • Output - efficiency, quality, innovation, CR
  • Behavioral - rules and procedures, budgets,
    standardization
  • Balanced scorecard approach (Kaplan)
  • A way to look out the rear view mirror
    (financial) as well as down the road (strategic
    building blocks)
  • Financial
  • Customer
  • Process
  • Employee Development

22
Strategic Controls
  • Organizational culture
  • values and norms that are shared by people/groups
    that control the way they act internally and
    externally.
  • Values beliefs about goals and appropriate
    standards for achievement (behaviors).
  • Norms expectations about behavior in specific
    situations and toward one another.
  • Organizational culture is about behaviors, which
    are very difficult to change. But the good news
    is that they can be changed.

23
Organizational Culture
  • Levels of culture
  • Artifacts
  • visible organization structures and processes
  • what one sees and hears and feels when
    encountering a new group with unfamiliar culture
    (language, technology, products, clothing,
    semiotics, etc.)
  • easy to observe but difficult to decipher - only
    interpretable through experience

24
Org Culture
  • Levels
  • Espoused Values
  • individual values (CEO, managers) that the group
    adopts through validation (cognitive
    transformation to shared value)
  • conscious and explicit - serve a normative or
    moral function to guide members in certain
    situations and in socializing members.
  • Strategies - goals - philosophies

25
Org Culture
  • Levels
  • Basic underlying assumptions
  • a solution to a problem that works repeatedly
    becomes taken for granted
  • cannot be confronted or debated and are difficult
    (if not impossible) to change.
  • can only be changed through re-examination and
    re-evaluation of the cognitive structure.
  • this destabilizes our cognitive and interpersonal
    world
  • individuals will distort or deny rather than
    adopt - thus culture at this level is a defense
    mechanism
  • somajor change means managing at this level.

26
Org Culture
  • Org socialization - how people learn the culture
  • Consists of stories, myths, legends, etc.
  • influence of the founder
  • organizational structure
  • composition of TMT
  • Adaptive cultures - encourage and reward
    initiative/innovativeness - easiest to change
  • Inert cultures - cautious and conservative, does
    not value initiative may discourage

27
Org Culture
  • Strong Adaptive Cultures characterized by
  • Bias for action - autonomy, risk-taking,
    entrepreneurship (intra)
  • Coherent mission - sticks to knitting, close to
    customers
  • Structured for flexibility

28
Reward Systems
  • Individual
  • Piecework Commission Bonuses - Promotion
  • Group
  • group-based bonus - profit sharing ESOP
    gainsharing
  • if system induces too much stress, internal
    competitiveness, or job insecurity, results will
    be counterproductive
  • positive reinforcement gt negative reinforcement
  • but some pressure/anxiety can be productive
  • meaningful incentives and career consequences
    successful implementation

29
Reward Systems
  • Reward systems
  • in designing reward systems, jobs need to be
    defined in terms of the results to be
    accomplished, not duties and responsibilities.
  • System should track actual achievement vs.
    targeted performance using strategic/financial
    objectives.
  • Measures usually are made up of both quantitative
    and qualitative measures.
  • MBO PMP etc.

30
Reward Systems
  • Reward systems
  • Generously reward those who reach objectives and
    deny reward to those who dont.
  • payoff should be a major piece of total comp.
    and
  • should extend to everyone.
  • administration is paramount (timely, consistent,
    fair, kiss)
  • tightly linked to strategic objectives
  • line-of-sight
  • Every comp/promo decision will be carefully
    scrutinized by all employees.
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