Local strategy on integrating environmental measures in events

1
Local strategy on integrating environmental
measures in events

• Greening events, Barcelona, 20 september 2005,
  workshop B3

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Content

• Why events?
• Environmental perspective
• In practice
• Key factors for success
• Sponsoring

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Why organise and host events?

• Because events ...
• contribute to the quality of life in a city
• make the city an interesting place to live and
  work in (important for companies)
• are important for promoting and marketing a city
• contribute to the cultural heritage of the city

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Liveability vs sustainability

• Liveability
• Here and now
• Short term
• Direct local effect

• Sustainability
• There and then
• Long term
• Indirect effect, citizens may never notice

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Liveability events

• Issues
• noise
• urine (stench, damaging buildings)
• cleaning up during and afterwards
• restore green structures
• parking (not in rural areas), park ride,
  promoting public transport
• Characteristics
• based on legal structure
• obligation

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Legal structure

• Permanent facilities
• congress venues, hotels, sport stadium, etc.
• subject to national environmental law
• permits are written and enforced by the
  municipality
• Temporary facilities
• a permit based on local regulations is needed
• permits are written and enforced by the
  municipality

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Sustainability events

• Issues
• waste management (separate and prevention)
• use of energy
• water management
• use of eco and regional products
• sustainable building
• mobility (off setting carbon emissions, use
  renewable fuels)
• Characteristics
• element of national and local policy plan -gt no
  legal status
• voluntary and therefore subject of negotiations

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Organisational problem

• Many events
• Many organisers
• Many authorities (municipality, fire brigade,
  police department)
• No coördination

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Structurize the calendar

• Platform for events called Tilburg Treats
• Main tasks
• granting subsidies
• decide who can carry the label TT
• making a calendar

Platform to address environmental issues
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Successes

• Liveability issues are covered in permits which
  are enforced
• Green energy is used for two mayor events
• Collective contracting of waste collection
• All permanent facilities are build according to
  our local guideline for sustainable building
  (materials, energy use, rain water, etc.)

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Largest Funny Fair of the Benelux
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Facts figures

• 10 days
• 1.1 million visitors
• strip of 3,5 km with 240 attractions

• waste 150,000 kg
• urine 35,000 litre
• energy use 340.664 kWh

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Measures

• Excellent system of waste collection
• 100 green energy (-/-192.816 kg CO2)
• Environmental friendly product for cleaning
  urinals
• Team for enforcing regulations
• Special approach for hooligans (pay the ticket or
  sweep the street)

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Furthermore

• We have explored the possibility of
• separate waste collection at temporary events
• conclusion very expensive and more transport
  movements
• using re-usable cups, plates, knives, forks and
  spoons at temporary events
• conclusion not allowed by food and health
  authorities and by police

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There is still more to come

• Waste management in permanent facilities
• separate waste collection
• decrease the use of disposables
• Using eco and regional products in catering
• Green energy for all events
• Introducing sustainable criteria in granting
  subsidies

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When?

• World champion ships football (lt21) 2005
• June 2005
• 9 games in Tilburg
• European member conference ICLEI 2005
• 25-27 May 2005

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Key factors

• Create a structure for events (platform and
  calendar)
• Create a legal structure that you enforce
• Be ambitious in the field of sustainability
• Create a solid rock bottom by first dealing with
  the liveability issues and then start working on
  sustainability
• But above all Make an effort

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Sponsoring

• Do we care about the sustainability of our
  sponsors or do we just care about their money?
• Who is actually in charge? The sponsor or the
  organiser/host?
• What can local governments do?